More Gaming Summit
Free to attend Mobile Retention and Engagement Gaming Summit kicks off March 1st in San Francisco
Event is free to attend
Tag: Engagement
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State Of App Engagement
Only 5% of mobile app users remain active after 30 days
AppsFlyer looks at the state of app engagement
Slowing Down
Super Mario Run player engagement may have peaked just three days after launch
Verto Analytics sizes it up alongside Pokemon GO
Suns Out Thumbs Out
Average cost per paying mobile game player falls by 47% in first half of 2016
iOS users are more likely to spend though
Gaming Gifts
Sponsored gifts lift 2D shooter Deul’s daily revenues by up to 38%
Sponsored gifts earning more than IAPs
Ground Level
IronSource's new User-level Analytics aims to provide clearer definition between ad and IAP performance
Also includes Frequency Capping and Delivery Pacing
Gaming Gifts
Giftgaming gets 95% opt-in rate for sponsored gifts in Creative Mobile game
40,408 gifts opened in Fetty Wap: Nitro Nations Stories
Long Players
Are Star Wars: Galaxy of Heroes players really averaging 2.5 hours of gameplay every day?
Strong engagement
Good News
How Halfbrick automated its in-game messaging to drive player engagement
Right message, right time
A Good Harvest
Farm Heroes Super Saga was the fastest growing Android game in June, as Clash Royale falls rapidly
Clash Royale engagement starting to fall
Team Up
What's been the impact of adding guilds to Star Wars: Galaxy of Heroes' grossing performance?
How to enthuse already engaged players
Engagement Panel
Video: Industry experts discuss engagement in mobile games
How to keep them coming back for more
Social Sales
Video: Build a brand persona not a brand
Getting to know you
Don't Churn
Perion's expanded Growmobile platform adds engagement solution
Grownmobile launches engagement offering Beta
Wrist Power
Our most active Runeblade players are clocking 100 sessions daily, says Apple Watch dev
Aki Jarvilehto is amazed
True Engagement
Tutorial completion doesn't drive monetisation
Glispa research highlights data
Long Players
Japanese mobile gamers play 3 times more than Americans
App Annie says Asia eclipses the west
Opinions Matter
Inside the Game: How we gave High School Story players a voice and increased engagement
Kara Loo on the power of polls
Heart Of The Matter
Forget monetisation - F2P success is all about retention and engagement
Monetizer Mavens rethink their core
Ad This Up
Gameloft combats ineffective ad placements by opening up inventory
UK marketers can delve directly into portfolio
Twitch Time
Mobile game devs need to take advantage of Twitch, says EEDAR's Patrick Walker
Clash of Clans ranked 43 out of 2,800
Data
One in five apps opened just once before being deleted
But stats suggest user engagement is on the up
UKIE lifts the lid on free 'How To' games development event in London
Tackling the modern gamer
Interview
Forget installs - what’s your game’s deep engagement event?
Midverse's Jim Rainey talks replacing CPI with CPE+
Reanimator: Fiksu announces new cross-platform Retargeting service
Also deal with users who are 'stuck in the funnel'