Publishing Initiative
Tencent wants to support your game through its Game Without Borders initiative
The games giant's new global publishing scheme explained
Advertising
Tracking popular ad creatives and marketing channels for efficient and effective UA
A peek under the hood of ZingFront’s SocialPeta tech
Voodoo Development Magic
Voodoo Development Magic: Lighting the spark for Fire Balls 3D’s hyper-casual success
This special series focuses on how developers have built mobile's biggest hits, with help from publisher Voodoo
Asia Insights
Four experts explain: What you should know about Asia mobile gaming in 2019
How to get ahead in China, India, Japan and South Korea
Blockchain Engine
Cocos-BCX officially launches its testnet to over 1.3 million developers
A look at what the game engine brings to the blockchain
Advertising
How Mediation is a perfect option for small games studios seeking ad monetisation revenue
A look at what Chocolate Ad Mediation offers developers
Controversial Themes
LBC Studios CEO on growing to a 30-person team from Hempire's success
Weed-themed gaming
2019 Trends
Get ready for 2019 with these key mobile trends
Check out what Lab Cave experts are saying about upcoming Stores’ features, keywords strategies, KPIs and other mobile predictions for the next year
Assuring Quality
MoGi Group brings a new level of quality to quality assurance
The global QA specialist details its expansive offering
Spellbound
Voodoo Development Magic: Transforming labyrinth puzzler Tenkyu into a globe-trotting hit through simplicity
Over 30 million players have downloaded Tenkyu since its launch in July 2018
Company Profile
From games developers to a mobile growth company: Lab Cave has increased its revenue almost 2,000% in five years with innovation, hard work and data
Find out what were the key factors that permeated the company's innovation and success trajectory
Artificial Intelligence
4 ways China’s AI industry could transform video games in the country across the world
Mobvista investigates the hot new tech and its potential effects
Game Advertising
Facebook marketing partner ZingFront aims to be a key ad creative player in global markets
A look at the company's SocialPeta and UnrealFront products
Voodoo Magic
Voodoo Development Magic: How H8 Games launched Helix Jump, one of the hottest games of 2018
This special series focuses on how developers have built mobile's biggest hits, with help from publisher Voodoo
Meewow
How a Plants vs. Zombies producer and a former NFL team tech lead are shaking up idle games
The bold philosophy of MeeWow Games
Looking Eastward
The quiet opportunity for games developers in Iran
With projected games revenues of 602m for 2018, it could be a fair market indeed
Social
At Game Closure the future of gaming is social
The studio's Battle Cats Galaxy and Fishing Star QUICK are currently on the LINE QUICK GAME platform
Big Deal
Advantage Solutions acquires HyprMX owner Jun Group in deal that brings brands and mobile games closer together
HyprMX general manager and senior vice president Dan Laughlin tells us what the deal means for the company and the mobile games industry at large
Aso Case Study
How to win a successful relationship with a gaming client
The ASO & Publishing Agency, Lab Cave, talks about their experience and brings important insights on how to deal with a great mobile games customer
Universal Auction
Chocolate's Unified Auction resolves in-app header bidding conundrum
How Universal Auction can help developers make more money from ads by surfacing higher bids
Industry Lessons
Gamescom 2018: 3 things we learned about the mobile games industry
While much of the focus understandably fell on PC and console titles, there was also plenty to be learned about mobile gaming
Publishing Deal
Mobile internet giant Cheetah Mobile secures publishing rights for Ministry of Games' Trade Town
Cheetah Mobile beat multiple publishers to win the deal
Take A Xhance On Me
Adrealm’s general manager for Europe Mei Li-Berlit talks Xhance and tackling fraud
"it may be true that cryptocurrencies are a temporary hype, but we don’t think that the underlying technology itself is a fad"
Voice Chat
Vivox gives developers the power of voice for free
Whether it’s console, PC, or mobile, everyone from Wargaming to Epic have been powering their games with Vivox technology
Mogi At Gamescom
Global gaming service provider MoGi Group to attend Gamescom 2018
MoGi Group explains its offerings and why you should meet the team in Cologne
Limited Time Offer
ASO platform Mobile Action ditches indie subscription fee for limited time only
Indie developers and small studios can pick up services for special one-time fee of $99
Market Dominance
Is the dominance of Tencent, Alibaba and Baidu stifling creativity and innovation in China?
AppBi looks into the data
Xhance
Xhance reinvents game data analytics and performance with blockchain
Control your game-analytics with Adrealm’s mobile data attribution platform Xhance is decentralised, open-sourced and revolutionary
Rewarded Video Ads
Best practices for implementing six common rewarded video integrations
Facebook Audience Network product marketing manager Amelia Zins deals out the advice
Augmented Advertising
How advertising will work in the world of augmented reality
Adverty gives the lowdown on a new age of in-game ads
Growing Up
How Finnish studio Koukoi Games is leveraging Hollywood licenses and its own original IP to find success
CEO discusses the studio's history and where it's headed
Chicken Dinner
Say hello to China’s biggest mobile gaming export so far - battle royale
Goodbye matching coloured candy, hello machine guns, silly hats and shrinking maps
Pgc Sf Video Interviews
18 exclusive fireside chats from Pocket Gamer Connects San Francisco 2018
HyprMX interviews the industry's leading lights at the show
Partner Up
War Robots developer Pixonic enters China’s Android market with iDreamsky
Director of business development Mike Fei discusses the publisher's distribution model
Ads In Vogue
How Chocolate is offering the sturdy foundations for a new wave of ad-powered mobile games
Powering the renewed rise of casual gaming
Video Interview
How Game Insight’s CEO defied industry convention and won
HyprMX's Dan Laughlin interviews Game Insight's Anatoly Ropotov
Aso
Drive mobile app traffic with app store optimisation
How good ASO can boost your downloads and revenue
Growth Investment
Why Playtika has created a warchest to invest up to $400 million in companies around the world
Playtika Growth Investments MD Eric Rapps discusses the social casino giant's new funding arm
Search Ads
How AppBi is supporting Apple Search Ads campaigns for top mobile games publishers
AppBi CEO Carmen Lu discusses how its services can lead to a generous ROI
Backend-as-a-service
Nakama 2.0 - Power games for millions of concurrent players
Heroic Labs details the latest big update
Speaker Spotlight
PGC San Francisco speaker spotlight: Zorka.Mobi's Dmitry Liapin on dealing with influencers
Dmitry Liapin offers advice on influencer marketing campaigns and tells us what to expect from his talk
Streaming Ads
Synative’s HTML5 cloud tech offers a new streamable approach to playable ads
Founder Ken Liu on an interactive way to acquire users
Top Tips
8 tips for mobile games publishing success in China
Mobvista lays out some key advice from its ‘Looking East: How to launch mobile games in China 2018’ report
Regional Expansion
Chinese ads firm PapayaMobile opens London office to extend European reach
CEO Si Shen discusses the big move and future plans
Quo Vadis
Meet MoGi Group at Quo Vadis in Berlin
Global video games services company wants to meet with developers and publishers
Big In China
How Mobvista's UA campaign for Marvel: Contest of Champions led to better conversions and engagement in China
NativeX's Joyce Ye deals out the advice
Deep Data
Increasing user LTV by 45% with automated loyalty and dynamic pricing
Wappier CEO guides developers through automated revenue management
Indie Publishing
Habby: We don’t believe in copying like other publishers
Start-up wants to help guide indies onto the global stage
Get Published
New mobile publisher Habby on the hunt for indie games
Profiling Habby - the hot new games publisher from Asia
Playable Ads
How Synative’s streaming tech aims to fix mobile’s UA challenges through playables
How short game trials can grab new users