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Last Week in China: Bilibili plans to launch a satellite and One Punch Man takes the Taiwanese mobile market by storm

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Last Week in China: Bilibili plans to launch a satellite and One Punch Man takes the Taiwanese mobile market by storm
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It can be difficult to get the latest news from China, given how locked off it can be for the rest of the world, but we're making it a little bit easier with our weekly round-up of the biggest stories from the region.

We're working with Junxue Li, CEO of Beijing-based 2D art firm Sunny Painter, to bring the most interesting news from China to you, so you can stay informed of what's happening in one of the biggest markets in the world.

And while this usually runs on a Friday, we're a little late this time around. So welcome to Last Week in China - the same content, only a bit later than usual.

This week, we're looking at NetEase's first open letter in 20 years, Bilibili's commercial satellite launch, and Thrud, a game in which young women on brooms shoot giant monsters...

NetEase CEO publishes first open letter to shareholders in 20 years

Last week, while NetEase was launching a secondary stock exchange listing in Hong Kong, its founder & CEO Ding Lei published the company's first open letter to all shareholders in 20 years, titled "Believe the power of passion".

In this letter, Ding said NetEase will mark the 20th anniversary of Nasdaq's listing in June. He used "three beliefs" to dissipate confusions and misunderstandings about NetEase's strategy, pace and boundaries in the last two decades.

Four key directions of NetEase's future strategy were also put forward for the first time: first, building a forever young organization which is capable of self-evolving; Second, continue to implement the boutique strategy; Third, firmly advance the strategy of globalization. Finally, making resources more accessible to the public.

Bilibili about to launch its own satellite

On June 1st, Children’s Day, streaming service provider and game publisher Bilibili uncovered its "secret present" to the youngsters through a video on its site – a commercial satellite dubbed "Bilibil Video Satellite".

It is about to be launched from Jiuquan, the space city, in late June, "By the time there will be a shocking live-streaming" as revealed in the video. And the videos and data captured by the satellite will be used in areas such as public welfare, cultural and science education.

If everything goes to plan, Bilibili will become the first company in the game industry who owns a satellite. And from the size of the satellite (172kg), it's estimated that Bilibili has already put around 40 million Yuan (6 million USD) into the project.


An app by Indian developer provokes rage among Chinese peers

An app called Remove China Apps was launched in India recently. It could detect apps by Chinese developers in users' smartphones, and uninstall these apps by one click. This app has ascended to the top spot in Indian Google Play free chart around June 1st, provoking rage among Chinese developers.

The app is developed by Indian firm OneTouch AppLabs. The developer claimd they rolled out this app in response to prime minister Narendra Modi’s address on a self-reliant India.

According to Chinese users' testing results, the app appears to be a sham, as it was only able to detect around 8 made-in-China apps out of 100. In response, Chinese game media and developers urged Google to strictly enforce its publication rules against spreading racism and hatred messages.

Most downloaded game in Taiwan 2020 Q1

The most downloaded mobile game in Taiwan 2020 Q1 is One Punch Man(一拳超人), with near one million downloads.

It's adapted from Japanese manga artist Yusuke Murata's famous work of the same name, telling a Japanese superhero's story, featuring fighting and character growth with a Dragon Ball-style twist.

The game is a turn-based role-playing game, developed by Beijing based company Playcrab.


Thrud, a rare Chinese anime-style 3D shooter

While the Chinese market is dominated by genres like role-playing and card games, 3D shooter Thrud has brought us a fresh wind.

The story takes place in the near future, where a strange organism takes the skies away and humans face impending onslaught. There is a resistance force called Thrud Legion, which is a group of young girls who have a power core implanted in their throat in Iron Man fashion and ride on brooms to shoot enemies.

It's a game in development, and had a few videos released. So far it gathered 196,807 pre-regs on Taptap and scored 9.5. Its developer, Otaku Games, is a Beijing based company which has launched several anime style action games previously.