#pgcsanfran Smarts
You need to match brand and game quality, says Hitcents' Macy Mills
What to expect at PGC San Francisco 2015
Boost Me Up
New GameAnalytics SDKs turbocharge Android
Neck and neck with iOS
Power Of Pewdiepie
Seriously's Phil Hickey on the new ways of marketing mobile games
What to expect at PG Connects San Francisco 2015
Families First
Google Play spotlights family-friendly no IAP, no connectivity content, including Halfbrick's latest
No IAPs or ads for educational Fruit Ninja spin-off
West Is Best
One year and $120 million later, is Kim Kardashian: Hollywood still top grossing?
How is Glu's celebrity hit aging?
Deal Or No Deal
Final few hours of Mid Term PG Connects San Francisco tickets
Updated conference schedule should tempt those still undecided
Same As It Ever Was
Flashback Friday: E3's blockbusters to be put in the shade by mobile marvels
Big publishers sticking to old formula
Inbetween Blockbusters
Is E3 the place for mobile games and indie developers?
Do our Indie Mavens measure up
Vita In A Phone?
Snail Games bringing its $400 Android gaming smartphone to US
Makes others "look like casual gaming devices"
#pgcsanfran Ua Survival
Spacetime's Ari Sapriel on helping indies deal with the complex user acquisition ecosystem
Doing more with less
100% Of What
Are you paying for mobile ads that no-one sees?
The Mobile Majority's Matthew Russo dispells myths
Maturing F2p Markets
Analysis shows fewer spenders but higher spending in Clash of Clans, Game of War and Candy Crush Saga
Return Path digs into player behaviour
Mobilising The Hardcore
Despite $20 max IAP, Fallout Shelter already making millions
Main series stopgap gets the hardcore spending
All Change
Kiwi ceases current operations as it sells 'cash-positive' games to longtail expert RockYou
San Francisco dev pulls back
Android Meets Vr
Razer's latest OSVR dev kit brings Android support and position tracking
Shipping in July
Visual Appeal
Inside the Game: Creating the look of High School Story classmates
The power of the eyes
#pgcsanfran Fireside Smarts
DeNA West CEO Shintaro Asako on the power of 'glocal'
That's thinking globally but acting locally
Staying Premium?
Square Enix reveals stylised puzzler Lara Croft Go for mobile
Tomb Raider in the style of Hitman Go
![[UPDATE] Huge dev-only PG Connects San Francisco 2015 offer now on](https://media.pocketgamer.biz/images/57946/61406/pocket-gamer-connects-san-francisco-logo_s470.jpg){kind=logo}
Dev Discount
[UPDATE] Huge dev-only PG Connects San Francisco 2015 offer now on
But hurry: it's a limited one-time deal
Big Winnings
Claiming a third of all eSports revenue, Skillz says it's paying out $500,000 every week
eSports eclipsing real-world sports, says CEO
Fresh Figures
EA Mobile's games smash 715 million downloads milestone
Boasting begins at E3 2015
Open Door
Why Apple was right to ease iOS app development barriers
Carter Dotson applauds new freedoms
Licensing Fever
EA announces 'truly extensive' CCG Star Wars: Galaxy of Heroes
Don't play against Han Solo
Unconsole No More
Razer acquires Ouya
From Kickstarter to trade sale in three years
Hard Life
Scarcity of resources: The monetisation of Fallout Shelter
IAPs from the players' perspective
Diversification
Bethesda goes mobile with Elder Scrolls: Legends and Fallout Shelter
Mobile outings for Fallout and The Elder Scrolls
Supermentors
Get the latest on Nintendo's first mobile game, Disney's plans, and more in PGC San Francisco's Superstar Sessions
New opening track gets industry heavyweights to deliver conference agenda-setting keynotes
Vbip @pgc
Making a mobile, VR, or smartwatch game? Enter the Very Big Indie Pitch at PGC San Francisco 2015
You get free conference passes, your game noticed, and a chance to win big
Looking Good
Oculus reveals finalised Rift design, dual Touch controllers, and Xbox One support
Price still unconfirmed however
Millions Of Curious Eyeballs
Why AdMob is now the exclusive advertising channel to access millions of Trivia Crack players
Etermax CEO Maximo Cavazzani trusts its fill-rate
Optimised Robot
We're opening up Android and driving innovation, says Cyanogen SVP
A new way to play
The Alternative
GungHo-owned Playphone signs up with Cyanogen to increase reach for its curated Game Store
An emerging store for emerging markets
B Of The Bang
Still a nascent market, but there are now over 600 Apple Watch games
Category is 10 percent of total
Unseen Gems
Kongregate's Jeff Gurian on the importance of dark metrics
What to expect at PGC San Francisco 2015
Existential Success
Why Crossy Road focused on sharing and retention, not UA and monetisation
Throwing away the rule book
Seeing Double Faster
Unity optimises its VR and AR optimisations in Unity 5.1
Gains a new rendering pipeline
Camelot & All That
Gamevil brings Asian hit CCG Million Arthur to western markets
Out on Google Play in 15 select countries now
Money And Mouth Aligned
NativeX on why it's offering new clients 20% higher CPM than their current best provider
CEO Robert Weber on a ballsy move
Playfab For All
PlayFab broadens access to its live game services with its Free Tier
Offering stronger retention and monetisation
Time For Parity?
Are we still treating Android as a second class mobile gaming citizen?
Our Mavens circle the age old iOS-versus-Android debate
Mixing In La
Join the Pocket Gamer Mobile Mixer at E3 2015
Going down the Broadway
Candy & Popcorn
Cut the Rope's Om Nom gets a movie
Due in 2016
What Next?
What's the future of mobile gaming? Find out at PGC San Francisco 2015
New track for July 7-8 conference
Marketing Masterclass
Amazon, Google and Tango talk Acquire, Engage, Monetize at PG Connects San Francisco 2015
How to get, keep and monetize players
Screen Moves
Crossy Road, Does Not Commute and The Talos Principle released for Android TV
Google content dumps
Full Steam Ahead
Why non-fault refunds are good for the games industry
Carter Dotson applauds Steam move
Programmatic Power
How Heyzap's ad mediation boosted Crossy Road's ad revenue by 94%
More is more
A New Hope
Kabam finds the licence it was looking for: announces RPG Star Wars: Uprising
Bringing a classic approach from RPGs
On The Wrist
PlayScreen's William Volk on sharing Apple Watch tips at PGC San Francisco 2015
What to expect at PGC San Francisco 2015
Rip Sdks
Ad tech SDK integration woes and how to solve them
AerServ's Josh Speyer on a better way