At this year’s Tokyo Game Show, LINE Corporation officially launched a new in-app gaming platform: LINE QUICK GAME.

Offering popular Game Closure games such as Battle Cats Galaxy (pictured main) and Fishing Star QUICK, the LINE QUICK GAME platform allows users to play with their friends without downloading or installing any additional applications.

LINE QUICK GAME adds to an exploding HTML5 gaming market worldwide with more than 75 million monthly active users on LINE’s messaging app in markets such as Japan, Taiwan, and Thailand.

In the past year, HTML5 mobile gaming has been propelled by a series of next-generation platforms embedded directly within messenger applications such as the widely popular Facebook Instant Games and WeChat Mini Games, facilitating easy and instant gameplay among friends and cultivating social and seamless gaming experiences.

The immense potential of the instant games market has attracted the top HTML5 gaming companies worldwide including Game Closure.

Here in an Instant 

This is not the first foray for Game Closure into instant gaming. With a foundation in building HTML5 development tools, game engines and server technology, Game Closure first rose to prominence due to their success on Facebook’s Instant Games platform.

On Facebook Instant Games, their title EverWing has become extremely popular across the globe, long ranked as the top game on the platform and played on over 170 million devices.

Game Closure is also the developer of LINE: Disney Tsum Tsum on Instant Games, bringing the $1 billion-plus in revenue franchise to HTML5.

As a launch partner on the LINE platform, Game Closure released Battle Cats Galaxy (licensed by PONOS, the creator of the original Battle Cats) and Fishing Star QUICK (co-developed with GREE, based on their groundbreaking game) to the new LINE QUICK GAME platform and its 75 million users.

Opened

Game Closure is led by founder and CEO Michael Carter, who began his career as a network engineer.

Carter is the creator of the WebSocket protocol, an important building block of HTML5 games which is used by more than 80 per cent of Fortune 500 companies, including Google, Microsoft, Apple and Walmart and more than two billion people worldwide every day.

Originally based in Silicon Valley, Game Closure has now aggressively entered the Asian market.

The company has moved their official headquarters to Tokyo, along with offices in Silicon Valley and China, and brought in social games veteran Jia Shen (co-founder of RockYou) to lead operations in the region.

With a focus on hiring local talent and supporting the HTML5 developer community in Japan, Game Closure has successfully established themselves as a market leader in both Asia and the US, well on their way to becoming the first truly global HTML5 instant game company.