Distimo adds support for Millennial, Smaato, Mojiva and BuzzCity to Monitor analytics tool

As part of an overall restructuring to its Monitor analytics platform, Distimo has announced it's adding support for multiple advertising networks to its existing roster.

Joining Adfonic, AdMob, iAd and InMobi will be Smaato, Millennial Media, Mojiva and BuzzCity, with Distimo's ad performance tracker also including a number of updates designed to improve its insight.

Different by design

Also included in the update is the ability to compare an ad's performance across different countries and networks, so alterations can be made to increase the impact of the campaign.

"As the effectiveness of your ads may differ per country and ad network, you may want  to adjust your ad strategy accordingly in order to maximise revenue," the firm said of the changes.

"In Distimo Monitor, you can easily compare your ads' performance per network and country, allowing you to make well-founded decisions and increase your revenue."

More details on the changes to Distimo's set up can be found on the firm's blog.