Pg Connects London
Road to Connects London: Gadsme's Simon Spaull on in-game advertising's untapped potential
Gadsme's Simon Spaull presents a sneak-peak into his PG Connects talk on overcoming the misconceptions of in-game
Speaker Spotlight
Speaker Spotlight: Pollen VC's Martin Macmillan on building solid financial models for mobile games
Meet the mobile gaming financial experts at Pocket Gamer Connects London, February 14-15
No Game Of Chance
Evolution, engagement and excellence – how Dice Clubs’ focus on players has shaped the game’s success
b-interaktive co-founder and CEO Eugen Barteska on harnessing player power to build long-term success for Dice Clubs
Making Of
How Heck Deck shot its way to the top of the App Store
torcado walks us through the development of Heck Deck, from game jam to top-ranking new game on the App Store
Now That's Magic
Voodoo and MagicLab discuss building a successful hypercasual partnership
PocketGamer.biz interviews Ümit Boncukçu, the co-founder at MagicLab and Voodoo's Halil Kaftan about the companies partnership and success in the rapidly evolving hypercasual market
Pg Connects London
Road to Connects London: Playtra's Dan Bernardo on creating off-trend games
Playtra's Dan Bernardo presents a sneak-peak into his PG Connects talk on his mission-first approach to developing games
King Of Acquisitions
The PocketGamer.biz View: Microsoft acquires Activision Blizzard
The true jewel in the crown is King
Progressive Play
Ryu Games' Lilly Contino on coming out as trans, representation, and personal achievements
"One of the significant issues is that trans people are simply not represented enough in professional environments"
Pg Connects London
Road to Connects London: Wiggin's Isabel Davies on F2P regulations
Wiggin LLP's Isabel Davies presents a sneak-peak into her PG Connects talk on F2P regulations
Built To Win
CEO Rina Onur Sirinoglu on Spyke Games' massive $55 million seed round
UA is a bloody competition
Player First Always
How to balance game monetisation with a player-first mindset
Meta Audience Network explores the ways in which leading developers and publishers utilise monetisation strategies to complement the player experience and drive engagement
No Mystery Here
Case Study: How Panteon bucked the hypercasual trend with ironSource LevelPlay
Panteon got 100 Mystery Buttons back into the top of the charts with increased installs and ARPDAU thanks to a partnership with ironSource
$12.7 Billion Acquisition
Take-Two makes bold move to transform its business with Zynga acquisition
How Zynga could change Take-Two’s business
Sheer Scale
The PocketGamer.biz View: Take-Two acquires Zynga
Editor Khai Trung Le shares his thoughts on Take-Two’s acquisition of Zynga
Guest Column
Five trends in 2022 to shape the mobile games industry
Why 2022 is the year for gaming
Hyping Hypercasual
Apple’s privacy changes level the playing field for hypercasual games
Moloco's Henry Wang details the shift in hypercasual growth models under Apple’s new privacy policies, and how savvy marketers can strike while the iron is hot.
Indie View
Anna Sevryugina discusses solo indie developer and a love of hidden object games
We talk to Anna Sevryugina who placed third in a recent Big Indie Pitch
2021 In Review
Live Tech Games' Samuel Worsley and Nathan Moore on Netflix and the metaverse
Live Tech Games' co-founders on 2021’s challenges and opportunity
2021 In Review
Apple's UA changes have forced innovation, says Gismart's Lana Meisak
Gismart's VP Bizdev on challenges and opportunities
2021 In Review
Voodoo's Alexander Shea talks hitting 5 billion downloads and doubling down in 2022
Voodoo head of publishing on 2021's challenges and opportunity
Sideswipe Scores
Aaron Orr's 2021 Mobile Game of the Year: Rocket League Sideswipe
A streamlined version of a much-loved game is news editor Aaron Orr's game of the year
2021 In Review
Ludo AI's Tom Pigott talks the future of AI tech
Ludo AI founder and CEO on 2021's challenges and opportunity
Don't Hit Me
The challenges of designing nonlinear PvP
Player intuition, tutorials, and the value of taunting
2021 In Review
FunPlus' Chief Business Officer Chris Petrovic on the fallout of IDFA and the Web3 movement
FunPlus' CBO on 2021's challenges and opportunity
2021 In Review
Pixel Federation's Erik Hegely on the rise of play-to-earn
Pixel Federation head of growth marketing on 2021's challenges and opportunity
A New Direction
Aaron Astle's 2021 Mobile Game of the Year: Pokémon Unite
A new spin on a popular franchise is staff writer Aaron Astle's Game of the Year 2021
2021 In Review
Pocket Gems' Ben Liu on the generational shift towards mobile games
Pocket Gems' CEO on 2021's challenges and opportunity
2021 In Review
GameBake's Michael Hudson on the rise of social instant gaming
GameBake's CEO discusses 2021 challenges and opportunities
2021 In Review
Miniclip's James Russell on iOS UA environment changes and the volatility of crypto markets
Miniclip's CPO on 2021's challenges and opportunity
Old-school
Khai’s 2021 Mobile Game of the Year: Fantasian
The Apple Arcade-exclusive is editor Khai Trung Le’s mobile game of 2021.
2021 In Review
Sarah Chafer on the next phase of Tapjoy and the rising attention to privacy protection
Tapjoy EVP on 2021’s challenges and opportunity
Meta Money
What does the future hold for mobile games advertising?
Playable Factory's Gökçe Nur Oguz presents her tips for disrupting the mobile games advertising space.
2021 In Review
Tenjin's Chris Farm on the impact of IDFA's removal to the rise of Axie Infinity
Tenjin's CEO on 2021's challenges and opportunity
2021 In Review
Hutch's Shaun Rutland on being acquired and adapting to a new way of life
Hutch CEO on 2021's challenges and opportunity
2021 In Review
Henry Wang on the excitement around NFTs and Moloco’s adaptations to algorithm changes
Moloco’s director of product marketing on 2021’s challengers and opportunity
Gaze Into The Crystal Ball
PocketGamer.biz’s predictions for 2022 mobile gaming
NFTs, the metaverse, and hybrid monetisation
2021 In Review
Gameloft's ASO specialist Claudia Trujillo on Google Play policies and the thrill of mobile PvP
Gameloft's ASO specialist on 2021's challenges and opportunity
Donut Resources
Eight tips to build your dream team with no HR
Kids vs Zombies developer Donut Lab detail eight tips for startups to assemble their ideal team
2021 In Review
ICO Partners' Thomas Bidaux on Apple ad tracking and being ranked Best Place to Work
ICO Partners' CEO on 2021's challengers and opportunity
2021 In Review
Snap Finger Click's Martijn van der Meulen on Epic vs. Apple, player habits, and non-digital releases
Snap Finger Click's co-founder on 2021's challengers and opportunity
Done Deal
AppLovin's Daniel Tchernahovsky on its $1 billion MoPub acquisition
Daniel Tchernahovsky talks the hurdles involved and how to get acquired
2021 In Review
Mattel163's Amy Huang on Phase 10, the technology revolution, and return to live events in 2022
Mattel163's CEO on 2021's challengers and opportunity
2021 In Review
The mobile gaming trends of 2021
PocketGamer.biz’s take on the year’s biggest events
2021 In Review
Digital Turbine's Mike Ng on consolidation in adtech and the ramifications of Epic vs. Apple
Digital Turbine's CRO on 2021's challengers and opportunity
Making Of
How Rocket League Sideswipe hit the back of the net
Psyonix's Bethany Leuenberger and Robert Garza share their insights
2021 In Review
Elena Grigoryan on IDFA deprecation, NFTs, and MY.GAMES' most successful mobile launch
MY.GAMES' CMO on 2021's challenges and opportunities
Poc In Mobile
Zynga lead product manager Vikrant Agarwal talks challenges, mentors, and visas
"The more diversity you have, the richer the conversations, experiences and the work environment will be"
Live And Kicking
How localised experiences keeps Free Fire alive four years on
Garena producer Harold Teo talks a mobile-first approach and understanding the player's needs
Making Of
How Adventure Chef: Merge Explorer was inspired by long drives and manga
The Pocket Gems team shares its mobile games recipe
Beyond Games
Is gaming the next frontier for entertainment?
Alexandre Salem, the Global Director of Gaming Partnerships for Huawei explores the impact of games in the future of our creative world – in 2022 and beyond