Solidarity With Ukraine
Update: the Ukraine games industry voices speaking out against Russian invasion
Ukrainian studios and team update
Pg Connects Interviews
PG Connects London: AppLovin talks smarter in-game ad integration and the new world of privacy
AppLovin's Tony Deane talks ad delivery in a more private world, smarter integration, machine learning, and more at PG Connects London
Travel Hardship
Alex Nichiporchik shares tinyBuild's staff support plans ahead of Russia's invasion of Ukraine
"If you can do anything here, highlight the travel issue. Encourage the UK and other governments to create a simplified GAMEDEV-VISA procedure."
Ads Value
Adverty releases updated Unity SDK for in-game ads
Adverty releases Unity SDK 4.0, with 2D games support and a refreshed suite of high-quality ad assets for the ultimate in-game advertising experience
Blockchain For Everyone
Şekip Can Gökalp wants to bring blockchain gaming to the masses
"Anyone who can make great games is probably way too into making them to bother scamming you!"
Pg Connects Interviews
PG Connects London: Fyber on matching big data analysis with KPIs, and protecting the publisher's trust
Fyber's Shalom Michaeli discusses transparency between networks and publishers, the right pairing of big data analysis and goals, and more at PG Connects London
Pg Connects Interviews
PG Connects London: TransPerfect Gaming celebrates the correct approach to localisation
TransPerfect Gaming's Kayla Madsen discusses the myriad of options of games localisation, from text translation to quality assurance and legal advice, and more at PG Connects London
Hypercasual Cash
Three casual and hypercasual monetisation strategies in 2022
Meta’s Yuthida Donnelley, Strategic Partner Manager, delves into monetisation strategies for hyper/casual games, and what opportunities will arise from the evolution of the hybrid-casual genre
Pg Connects Interviews
PG Connects London: Xsolla on the return to live events and supporting the mobile games industry
Xsolla's Sebastian Zechel discusses the need to return to live events, reaching new players and markets, and more at PG Connects London
Making Of
Making Call of Antia stand out from the crowd
The Match 3 RPG genre is popular and well populated. FunPlus' Leon Zhou talks to PocketGamer.biz about differentiating yourself from the crowd
Starter For Six
Top tips: levelling up hypercasual partnerships in 2022
Voodoo's head of publishing, Alexander Shea gives his six top tips on creating more successful collaboration in hypercasual games in 2022
Master Monetisation
Why hypercasual gaming app marketers need their own playbook
Adjust's Alexandre Pham breaks down the monetisation of hypercasual games, player retention, and in-game ads in a new world of privacy
Insight On India
The Financial Budget brings the spotlight to India’s gaming industry
Nazara Technologies’ Manish Agarwal shares his optimism for the Indian mobile games industry following the 2022 Union Budget
Making Of
Supercell talks breaking the mould of puzzle games with Clash Quest
Supercell's Touko Tahkokallio talks us through the journey of Clash Quest, from prototype to its current stage
Automation For The People
How automated app ads allowed Rec Room to achieve their business goals
How Meta’s Automated App Ads helped Rec Room improve efficiency, decrease CPI, and achieve their business goals
Meet The Experts
Speaker Spotlight: Roblox's Laura Higgins on creating safer social environments
Meet the metaverse experts at Pocket Gamer Connects London, February 14-15
Meet The Experts
Speaker Spotlight: SuperScale's Ivan Trančík on successfully scaling blockchain games
Meet the blockchain experts at Pocket Gamer Connects London, February 14-15
PokÉ To Axie
Philip La on moving from Pokémon GO to Axie Infinity
Player ownership, the strength of the Pokémon IP, and Axie Infinity's economy sustainability
Meet The Experts
Speaker Spotlight: Snap's Gracia Pozo on the next gen of hypercasual games
Meet the mobile hypercasual experts at Pocket Gamer Connects London, February 14-15
Touch That Dial
CMYK’s Alex Hague on releasing his first mobile app, Wavelength, balancing IAPs, and translating tabletop experiences
Excitement around mobile-first games, low enthusiasm for disruptive in-game ads
Open Is Better
Is blockchain required for the metaverse?
Bunch CEO Selcuk Atli on why this is an exciting time to build
Meet The Experts
Speaker Spotlight: Bidstack's Antoine Jullemier on native in-app advertising
Meet the mobile gaming ad experts at Pocket Gamer Connects London, February 14-15
Not Just For Karl
Daniel Persson on Coffee Stain's new mobile-first studio, exploring old IP, and not looking at NFTs
Excitement about hybrid genres, including FPS and survival.
Making Of
How Skyrim, Slay the Spire, and Hearthstone influenced ARCANIUM: Rise of Akhan
Supercombo CEO Remi Marchand talks keeping an indie studio financially afloat and making a mobile game for Netflix
Pg Connects London
Road to Connects London: Walking Squid's Kay Gruenwoldt on the changing face of in-game advertising
Walking Squid Advisory's Kay Gruenwoldt gives a sneak peek of his panel, What is the Future of Mobile Advertising?
Meet The Experts
Speaker Spotlight: AppLovin's David White on creating authentic and engaging ads
Meet the mobile gaming ad and branding experts at Pocket Gamer Connects London, February 14-15
Meet The Experts
Speaker Spotlight: TransPerfect Gaming Solutions' Kayla Madsen on localisation, the secret to accessing new markets
Meet the mobile gaming localisation experts at Pocket Gamer Connects London, February 14-15
Lift Off
RocketRide Games’ Louis-René Auclair on Netflix Games, data analysis, and the forest for the trees
Auclair speaks to PocketGamer.biz on the importance of the audience, patience and data, and launching the Netflix partnership
A Perfect 10
Yodo1 – Ten years, ten voices
As Yodo1 celebrates its tenth anniversary, PocketGamer.biz speaks to 10 of the company's employees around the world about what makes the company special
Pg Connects London
Road to Connects London: Tencent's Aras Senyuz on the key to PUBG Mobile's localisation
Tencent's Aras Senyuz details how PUBG Mobile became a cultural and social phenomenon in Turkey
Meet The Experts
Speaker Spotlight: Meta Audience Network's Thomas Coulon on finding hypercasual success
Meet the mobile gaming casual and hypercasual experts at Pocket Gamer Connects London, February 14-15
Meet The Experts At Pg Connects
Speaker Spotlight: Bango Audience's Brett Orlanski on apps successfully marketing post-IDFA
Meet the mobile gaming marketing experts at Pocket Gamer Connects London, February 14-15
Meet The Experts At Pg Connects
Speaker Spotlight: AppTweak's Simon Thillay on essential App Store Optimisation trends in 2022
Discover the latest ASO knowledge and strategies at Pocket Gamer Connects London, February 14-15
Making Of
Angry Birds Journey's voyage to reinvent familiarity
Rovio's Tommi Koivisto and Sandro Kvlividze walks PG.biz through the delicate balance of renovation while returning to Angry Birds' roots
Pg Connects London
Road to Connects London: XR Games' Bobby Thandi on raising investment for your studio
XR Games' Bobby Thandi presents a sneak-peak into his PG Connects talk on raising investment, recognising red flags, and the right questions for investors
Looking At Live Service
The PocketGamer.biz View: PlayStation acquires Bungie
Editor Khai Trung Le shares his thoughts on PlayStation’s acquisition of Bungie
Meet The Experts At Pg Connects
Speaker Spotlight: Facebook Gaming at Meta's Cheryl Savage on reimagining games advertising
Meet the mobile gaming ad and branding experts at Pocket Gamer Connects London, February 14-15
Meet The Experts
Speaker Spotlight: ZEBEDEE's Ben Cousens on game payments as a native experience
Meet the mobile gaming financial experts at Pocket Gamer Connects London, February 14-15
Pvp
Toxicity in mobile gaming: quantifying the scale of the problem
Utopia Analytics' Janne Huuskonen details the scale of player toxicity in gaming, and the need for effective, AI-based moderation techniques
What A Way To Make A Livin'
John Cooney talks Armor Games' four-day working week
John Cooney details combating pandemic stress, the hard work establishing a new working routine, and the overwhelming demand following the trial period
Indie View
Exploring indie development and winning The Big Indie Pitch with Rikzu Games
We talk to Rikzu Games' Ricardo Mendonça about The Big Indie Pitch
Listen Up
Using AudioMob’s in-game audio ads for instant rewards
Audiomob outlines how developers can use their in-game audio ads in more innovative ways to create instantly rewarding player experiences
Ua All The Way
Careers in games: how to get started in user acquisition (UA)
What does it take to forge a successful career in the rapidly evolving area of user acquisition? Peggy Anne Salz speaks to the people on the front lines
Pg Connects London
Road to Connects London: Yahaha's Patty Toledo on the metaverse and UGC
Yahaha's Patty Toledo presents a sneak-peak into her PG Connects talk on the metaverse, marketing opportunities, and user-generated content
Indie View
Three Dragons discuss Museum inspired tycoon management, AR and what it takes to survive as an Indie
We talk to Three Dragons' Milan Doležal about The Big Indie Pitch
Acquisition Alliance
DECA Games: from being acquired to acquiring others
Ken Go, CEO of DECA, on the company's journey – from acquisition by Embracer to its own acquisition of multiple development studios and games
Social Distance
Kim Soares on the launch of Finnish social gaming studio Social First
PocketGamer.biz speaks with Kim Soares on forming a new social games studio, disruptive trends, and the return to live events
Indie View
Conned Games discuss creating their running town-builder and pitching it at The Big Indie Pitch
We talk to Conned Games' Daniel Cohn about The Big Indie Pitch
Done Deal
Airnow and Lab Cave talk the importance of a shared vision for acquisitions
Both sides talk how the acquisition has given "new life" to Lab Cave
Pg Connects London
Road to Connects London: Gadsme's Simon Spaull on in-game advertising's untapped potential
Gadsme's Simon Spaull presents a sneak-peak into his PG Connects talk on overcoming the misconceptions of in-game