Earnings Report
Apple's AI plans trigger $110 billion stock buyback despite declining sales
While the company's latest results show a 10% decline in iPhone sales worldwide, Apple are bullish on what's coming next
Company Profile
Apple
Website
www.apple.com
About
Best known for its hardware products, including the Macintosh line of personal computers, the iPod line of portable media players, and the iPhone. Apple's software products include Mac OS X, iTunes, iLife suite, and Final Cut Studio.
Related People
John Ternus
VP of hardware engineering
Amar Subramanya
VP of AI
Armando Soto
Creative Producer
Isabel Ge Mahe
VP and MD of Greater China
Philip Schiller
Senior VP of Worldwide Marketing
Tim Cook
CEO
Ann Thai
Director of Product
+4 more
Articles featuring Apple
Dma Demands
EU ruling gives Apple six months to bring iPadOS into line with DMA demands
Apple’s iPadOS will be held to the same standards as the iPhone operating system after qualitative investigation
Podcast | Episode 09
Supercell's Squad Busters goes global, Embracer Group splits, and Apple's Vision Pro flops | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 09…
Week That Was
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Emulation Sensation
Everyone loves Nintendo… Delta emulator hits 4.4 million downloads in its first week
Since Apple lifted its ban on retro emulators, playing Nintendo games on iOS has never been simpler… Or more free
Apple Vision Pro
Apple reins in Vision Pro plans following dwindling demand and disappearing apps
Apple have limited the supply of their headset following disappointing sales and the release of ONE new app in the last week of March
Tiktok Ban
US faces prospect of TikTok ban as House of Representatives passes bill
State due to vote on bill
Podcast | Episode 08
The UK games industry's skills crisis, Fallout's TV success, and Epic's endless court battles | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 08…
Flying High
Delta game emulator hits No. 1 on the App Store download charts in 35 countries
Nintendo games emulator has reached the top 10 in 66 countries so far today
Epic Battle
Apple fights back and denies violating US court order on alternative payments
Tech giant claims new rules were implemented "in good faith"
Week That Was
Week in Views - Mobile gets blanked at the BAFTAs, Apple goes retro and Nintendo pulls the plug
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Blasts From The Past
Apple allows retro games on iOS at last. Here's what you can and can't do
Thanks to the EU's DMA and increasing pressure in the US, Apple have finally gone soft on one of their most hardline App Store policies. Bring on the retro games…
Unexplained Outage
It wasn't just you - Apple's App Store and more went down this morning
Even Apple aren't immune to the latest wave of mysterious service outages
Game Over
Epic removes Aquiris Game Studios' Wonderbox from Apple Arcade
The official Apple Arcade Reddit has confirmed that Epic-owned Wonderbox is amongst games leaving the service
Podcast | Episode 05
GDC Roundup, EU calls out Apple, and lots of MENA news | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 05…
Podcast | Episode 04
Sensor Tower acquires data.ai, Epic Games Store is coming to mobile, and Apple's antitrust woes | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 04…
Gdc Takeaways
5 takeaways from GDC 2024: The games industry reckons with key challenges, Godot competes with Unity, and AI was the big trend without the big announcements
Meanwhile, the big news came from outside the house, and UGC is no longer flying under the radar - but it's not sky high either
Clamping Down
EU's DMA bites as it opens non-compliance investigations into Apple and Google
Meta, Google and Amazon also potentially in hot water as EC threatens big fines for rule breakers
This Means War
America Vs Apple: What's at stake and what could happen next?
The US Department of Justice just dropped a legal bomb that strikes at the heart of Apple's core. Could Apple's walled garden finally come tumbling down?
Week That Was
Week in Views - Apple in the dock, big name buyouts and next gen investment
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Taking A Bite
US files lawsuit against Apple’s "monopoly power to extract more money from consumers"
It's happened… Apple is accused of driving up prices, withholding information from developers and more
Apple Vs Dma
Apple adds direct web downloads to EU's app distribution options
Plus clarification of their rules makes it plain that app stores can only ever feature apps made by that store's owner
Hot Five
Hot Five: Candy Crush’s latest game, Apple fights Epic and the DMA, and InnoGames salaries revealed
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Podcast | Episode 02
Apple battles Epic Games, Fortnite and the DMA | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 02…
Groundhog Day
Apple reinstates Epic Games’ App Store developer account as EU’s Digital Markets Act bites
He's having the worst day of his life... over, and over again.
Week That Was
Week in Views - Apple Vs Epic Vs The EU, a $1.8 billion Euro fine and Capcom gives everyone a pay rise
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
There Is Only War
EU regulators go gunning for Apple following their latest Epic spat
Game on… Apple may have side-stepped the DMA but their latest toddler feud with Epic has roused the EU's sleeping legal giant once more
This Means War
Apple just revoked Epic's iOS developer account. Again
Despite the EU Digital Markets Act bringing their battle to a close, it looks like the Epic Games Store won't be coming to iOS any time soon…
Dma Dodging
Apple has just opened up iOS in Europe. Now what?
The war is over… Kinda… Apple may have lost the legal battle, but incredibly, as the Digital Markets Act kicks in, the wounded giant is still holding all the aces
Regulator Closes In
EU slaps Apple with €1.8 billion fine for “abusing its dominant position” in music streaming space
European Commission orders Apple to to remove the anti-steering provisions and refrain from repeating the infringement
Week That Was
Week in Views - Apple impatience, Unity mismanagement and Sony surprises
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Ai Practices
Apple faces pressure from major shareholders to disclose AI plans
Investors argue that Apple's silence on all things AI impairs their ability to assess future risks (and make money right now)
Eu Excluded
Why has Apple killed Web Apps in Europe?
Once the only way to get your app on iPhone, Steve Jobs "sweet solution" is now officially dead in Europe as Apple gets heavy handed following the EU's digital markets act
Apple Vs Europe
Fortnite and Epic Games are coming back to iOS in Europe
Hell has frozen over and the Fortnite developer and publisher is coming back to iOS three years after being frozen out
Surprise!
Zuckerberg tries Apple Vision Pro: "Quest 3 is the better product. Period."
The guy who's been pushing VR for years doesn't rate Apple's upstart. Meanwhile the end of Apple's 14 day no quibble refunds sparks a drove of headset returns
Industry Insights
“The mobile games industry has become stuck in the mud”: Apple’s war for its 30% revenue share
Analysts, publishers and payment providers discuss Apple's recent App Store policy changes in the US and European Union
Hot Five
Hot Five: Apple and Roblox embrace AI, a Match Factory milestone, and Warframe mobile gets further funding
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Week That Was
Week in Views - Elden Ring goes mobile, Apple gets artificially intelligent, and Fortnite goes Disney
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Ai Insights
Apple has acquired more AI companies than any of its competitors
Think that Apple are behind on AI? Siri is just the visible tip of the iceberg with this year's iOS and iPhone set to leap ahead
Week That Was
Week in Views - Apple gives and takes while Nintendo quietly makes a billion
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Launch Day
Apple Vision Pro launches with over 600 dedicated apps
Today's the day that Apple's 'next big thing' lands with users and it's App Store opens up offering early movers a new audience for games and apps
Criticism Grows
European Games Developer Federation "disappointed" over Apple’s new “anticompetitive” EU rules
EGDF joins Xbox, Epic Games and Spotify in criticising new policies
"don't Resist, Just Comply"
Spotify: Apple’s new EU rules are “extortion” and a “complete and total farce”
“The old tax was rendered unacceptable under the DMA, so they created a new one masquerading as compliance with the law”
Week That Was
Week in Views - Apple's DMA dodges, inspiration for tough times, and PGC London highlights
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Streaming To Ios
It's not just App Stores… Apple make big changes for cloud gaming and webkit too
While the introduction of Apple's new Core Technology Fee has grabbed headlines, DMA compliancy has opened the door for web devs and game streaming
Knock Knock
Apple to the EU: Catch me if you can
As Apple goes on the run, it challenges games publishers to gamble on their new, confusing terms and install fees
Dma Dodging
Apple's Core Technology Fee explained - Who'll be paying what (and is this even legal?)
17%, 10%, 3% and a new Core Technology Fee? Here's everything you need to know about Apple's plans to still get paid in Europe post DMA regulations
Runtime Reloaded
Apple rolls out Unity-like Runtime Fee for downloads as it seeks to outrun new EU regulations
Apple lowers share to 17% in EU while adding a €0.50 download fee
App Store Wars
Meta, Spotify and more are set to storm Apple’s walled garden in Europe
But will Apple be able to fight back with new rules, fees and restrictions in order to stay on top?
Week That Was
Week in Views - Developers speak their minds, Apple gets sneaky, and why old games are the best
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories