Developer Funding
Avatar tech company Genies unveils $1 million developer engagement fund
The fund is for developers building AR experiences for a new social network
Company Profile
Apple
Website
www.apple.com
About
Best known for its hardware products, including the Macintosh line of personal computers, the iPod line of portable media players, and the iPhone. Apple's software products include Mac OS X, iTunes, iLife suite, and Final Cut Studio.
Related People
Ann Thai
Director of Product
Philip Schiller
Senior VP of Worldwide Marketing
Isabel Ge Mahe
VP and MD of Greater China
Armando Soto
Creative Producer
Tim Cook
CEO
+2 more
Articles featuring Apple
Payments
Japan to stop Apple and Google charging through proprietary payment systems
Alternative payment systems will need to be offered
Guest Article
Why Apple’s Vision Pro lacks mass market vision
But this dev kit disguised as a consumer product could be the company’s path forward for more accessible hardware in the future
Apple Vs Epic
Apple and Epic ask US court to reconsider the ruling in their dispute
The ongoing battle between the companies takes yet another turn
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including Apple's Vision Pro, what Netflix did next and a welcome 'light touch' to UA
An Apple (game) A Day
All Apple Arcade games available now
From Subway Surfers Tag and Sayonara Wild Hearts to Sonic Racing and Amazing Bomberman
Privacy
Apple to introduce Privacy Manifests, the "Destroyer of fingerprinting"
The new manifests will deliver information to developers of what their SDK’s gather and why
Awards
Apple’s Design Awards winners 2023
The company awards programs for excellence in technical achievement
New Tech
Will Apple Arcade be enough to push the Vision Pro?
At least 100 titles will be available on launch. But is that it? And where's the metaverse in all this?
Vision Pro
Apple's Vision Pro reveal shakes up share prices
Apple’s big announcement sent share prices both soaring and diving as the market got to grips with the news
New Tech
Why developers need to take Apple Vision Pro seriously
The next App Store explosion starts here. Apple Vision Pro matters. And here's why.
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including Apple's latest hardware, Silent Hill's next steps, and Microsoft's appeal against the CMA
Reports
Apple does not collect commission on 90% of $1.1 trillion in app store sales
Apple seems to be missing out on a sizeable slice of the pie
Legislation
Brazil's app store tax takes aim at foreign developers
New tax laws mean that the Brazilian government gets a bigger slice of the pie, with Apple holding back cash in order to adhere
Survey
Apple’s VR headset will be “iPhone moment” say industry professionals
Attention is currently focused outside of games, but if the price comes down the scene may be set for another App Store explosion
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including new mobile platforms, app store invasions, celebrity developers and… Have you seen my $2bn? I could have sworn it was right here…
Fraudulent Ads
As Apple prepares to open up, they remind us of what's waiting to get onto iOS
Apple rejected 1.7 million unsecure apps and prevented over $2 billion in fraudulent transactions last year
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss a fragmented Apple eco-system, games going all-in on AI and Fortnite's return to iOS… Kinda
New Games
Apple Arcade quietly drops 20 new games
Apple's pushing a whole new wave of titles on their platform
Apple Buyback
Apple expected to announce $90 billion in dividends and new stock buyback
Analysts expect the company to announce the buyback in its quarterly report later today
Ios 17 Incoming
Will Apple’s iOS sideloading be a Europe exclusive?
Could major regional differences be coming in iOS 17?
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss Apple's 'win' over Epic, all that AquiBlizz action and Scopely's stumble to victory
An Epic Battle
Apple emerges victorious in antitrust appeal against Epic Games
But the ruling also opens the door for developers to include links in apps and side-step App Store fees
About Apple
Is Apple set to allow app sideloading in iOS 17?
Predicting the future of Apple after changes to European law
Various Visits
Tim Cook represents Apple in visits to miHoYo and other Chinese partners
Meeting creators behind games like Genshin Impact
Apps & More
What to expect at Apple's WWDC 2023
It's official. The dates for Apple's big dev event are out there and the speculation on what will be unveiled can really begin…
Microsoft App Store
Microsoft hopes to launch its mobile app store next year
The tech giant hopes to capitalise on changes to regulations regarding alternative app stores
2023 Predictions
"Apple don't care about games" - Eric Kress takes a bite out of the mobile giant
Is it time to change course away from 'Deep', 'Core' games? Deconstructor of Fun's Kress maps out the road ahead
2023 Predictions
"We're going to see declines of 5-10% in the mobile games market for two more years", claims Eric Kress
It's grim news from the keynote opener of the Google Istanbul Games Summit
Apple's Ads
Apple’s French fine reveals the secrets of its targeted advertising
The CNIL claims Apple is breaking French law and the probe has brought interesting insight to light
Trends 2023
Mobile Games Industry Trends 2023: Revenue models
MobileGroove's Peggy Anne Salz looks at the hottest new ways to monetise games, from subscription models to independent game stores
Services
Apple Arcade receives prominent mention in letter by Eddy Cue
Apple’s senior vice-president of Services penned a letter extolling Apple’s achievements
Stocks
Apple’s market value dropped below $2tn over Christmas. What’s gone wrong?
Apple’s stock price has taken a battering and the previously untouchable giant of smartphones has an uncertain 2023 ahead
Racing To Mobile
Game Freak to rerelease Pocket Card Jockey on Apple Arcade
The game was previously released for mobile devices in Japan in 2014
App Stores
Is Tim Sweeney hinting at the return of Fortnite to iOS?
A cryptic tweet from Epic CEO, Tim Sweeney, may hint at the return of the battle-royale game Fortnite to iOS
Alternative App Stores
Apple prepares to allow alternative app stores in the EU
Hell freezes over as third-party app store move brings Apple into compliance with the Digital Markets Act
App Store Updates
Apple adds new price points to App Store and support for foreign currency
Apple had previously required developers to adhere to a set amount of price points for their games and apps, this latest update adds many new ones
Mobile Monopoly
Apple and Google investigated by UK regulator over suspected cloud gaming and mobile duopoly
In the UK, 97 percent of mobile web browsing took place on Apple and Google browsers last year
Streaming Singularity
Netflix, Apple, Microsoft and now Samsung are all backing streaming, the inevitable future of gaming
As multi-use mediums such as TVs and mobile phones include more subscription services, what does this mean for consoles?
Updates
SKAdNetwork 4.0 and how the new changes affect developers
SKAdNetwork is what advertisers on the iOS platform rely to study analytics, and the 4.0 version contains some key differences to understand
Canadian Market
52.3% of Canadian gamers play games on mobile devices - more than any other platform
Android sees the bulk of installs across the top five games
Job News
Apple hires two of Playdeo’s three co-founders as the company continues its push into mixed reality
The hiring adds credence to rumours that the company is developing a VR headset to be released in January
Mobile Marketing
Android accounts for over 70 percent of ad creatives in Q2 2022
AdQuantum and SocialPeta data suggests that publishers are shifting focus to Android devices following the introduction of Apple's new IDFA
Guideline Update
Apple updates App Store guidelines to allow NFT sales (with a sizeable slice going to them)
You can officially trade NFTs albeit with a 30% fee. Plus new rules for purchases made using ads
Tech Talk
Apple's iPhone 14: Is it good for gaming?
Apple often set the benchmark for mobile devices but how does the latest iPhone 14 stack up
News
Apple enables NFT sales, with a 30% tariff catch
The iOS app-store is planning to enable NFT purchases, however the terms have already begun putting off crypto-enthusiasts.
Apple
Apple hires new Head of Ad Platform Partnerships
Is Apple making moves to manage its own advertising?
App Store Price Hike
Apple is raising App Store prices next month
The price increase will impact those in Asia and Europe
User Acquisition Survey
Digital Turbine releases App Install Marketing Survey results
Video ads prove to be the dominant user acquisition channel
Mobile Advertising
Apple Search Ads sees a 5% year-on-year increase in share-of-wallet
The recent adoption of Apple’s ATT policies badly affected Apple and Facebook, while Google remained unaffected