Ads Equals Rewards
Google Play begins open beta for rewarded video ads powered by AdMob
Feature can be applied to any app
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Google's mission is to organize the world's information and make it universally accessible and useful.
Related People
Anastasia Selchuk
Industry Manager
Sundar Pichai
CEO
Sergio Salvador
Global Head Gaming Partnerships and Head Mobile APAC
Phil Harrison
Stadia vice-president and general manager
David Foster
VP of Product Engineering
Mariusz Gasiewski
CEE Mobile Gaming Lead
Noah Falstein
Chief Game Designer
Mathieu Sneep
Team Lead, Mobile Developer Sales EMEA
Alejandro Manchado
Video Game Analytics and Monetization Business Development
Kunal Soni
Head of Google Play Apps and Games - South East Asia, India and Australia
Luana André Assumpção
Greg Hartrell
Director of Product Management: Android/Google Play
Jennifer Lui
Senior Product Manager
Jennifer Chan
Business Development Manager, Google Play Apps & Games
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Articles featuring Google
Google
Google to unveil a mystery gaming project at this year’s GDC
"Gather round" for the web giant's next step into gaming on March 19th
Mark Zuckerberg Likes This
Facebook top apps publisher for mobile downloads in Q4 2018
800 million downloads in three months
Cut
Google won’t be dropping its 30 per cent revenue split in the wake of Epic’s Fortnite antics
"I think there's a value exchange there and it's been the industry standard"
Time To Recalculate
Why the 70:30 App Store revenue split is doomed
The old order is passing
Winner Winner
Tencent’s PUBG Mobile crowned best game of the year on Android by Google
King’s Candy Crush Friends Saga and Team Alto’s Odyssey also given nods
Girl Power
Google’s Change the Game winners are now available on the Play Store
$10,000 Grand Prize goes to Washington student for her game, Mazu
Uac Numbers
Key stats a year after Google moved exclusively to Universal App Campaigns
One billion video installs on UAC over the last 12 months
Toll
Google will charge phone-makers if they want to use Google Play following European Commission ruling
Following a European Commission ruling earlier this year resulting in a $5 billion fine
Apponboard’s Tech Is Taking Off
Google Play’s Try Now demos are boosting retention and monetisation by more than 29%
AppOnboard’s tech is taking off
Stream On
Google tests games streaming tech in Chrome with Ubisoft's Assassin's Creed Odyssey
A select number of consumers can play the game in this way for free
Open For Business
Unity and Google Cloud launch open-source matchmaking project
Open Source is games engine agnostic to allow game creators to reuse a common matchmaker framework
Cloud
Candy Crush dev King moves core data infrastructure and AI platform to Google Cloud
Partnership could also see collaboration on machine learning efforts
Oh No
Epic Games CEO Tim Sweeney dubs Google ‘irresponsible’ over Android bug row on Fortnite
Google had made it public knowledge that hackers could hijack the game's installation software and load it with malware
Partnership
Google partners up with Unity to extend ad campaign reach
The agreement will give Google access to Unity’s network of mobile games through Universal App campaigns
Accelerate
Google opens applications for its Indie Games Accelerator in Asia
Four-month program open for Indian and Southeast Asian games developers
Googled
Report: Google eyes game dev acquisitions to work on new streaming service
The internet behemoth is said to have met with devs at E3
Big Deal
Unity migrating entire infrastructure to Google Cloud
Tech firms also reveal open source matchmaking project set to go live in summer 2018
Augmented Reality
Google’s ARCore heads to China
Partners up with Xiaomi
Augmented Reality
Google’s ARCore 1.2 gets social
User can collaborate in the virtual space
Google Io
AI shines at Google keynote event
The first day of the Mountain View showcase introduced us to a range of AI enhancements
New Studio
Google spins up mobile social games start-up Arcade
Developing a new kind of social network
Skills Development
Google puts up 15,000 online scholarships for new and experienced African developers
10,000 of the scholarships will go to beginners while 5,000 will go to those with over one-year of experience
Testing
NetEase and Google partner up to bring automated testing software to Android
Google unveiled NetEase developed testing tech AirTest Project at GDC
Location Location Location
Now any developer can harness Google Maps for Pokemon Go-like real-world gaming
The next Pokemon Go could be just around the corner
Zombieland
Google Maps to power upcoming location-based augmented reality game The Walking Dead: Our World
Partnership will bring famous landmarks such the Statue of Liberty and the London Eye to the game
Arcore In The Wild
Google launches its augmented reality SDK ARCore on Android
Available now on 13 different devices
Harrison At Google
Ex-Microsoft exec Phil Harrison joins Google as vice president and general manager
Will report to Rick Osterloh, and that's all we know
Google Redux
Google quietly acquires Cambridge-based mobile audio tech firm Redux
Could use its panel audio technology in upcoming Pixel phones
Live From China
Google invests in Chinese mobile game live streaming platform Chushou
Company's total funding to date surpasses $120 million
Premium Partners
Bidalgo becomes Google's latest Premium Partner for Mobile Advertising
Working together on making Google's UACs accessible to all advertisers
Augmented Reality
Unreal Engine 4 gets ARKit and ARCore support
Plethora of upgrades and improvements in latest 4.18 update
Google Event
AR, VR and the Pixel 2: Google's Live Launch
The biggest announcements from Google’s Pixel event in San Francisco
Google Htc Deal
Google picks up HTC's Pixel team for $1.1 billion
Acquires a team of HTC staff, but takes no stake in the business
Ar Trumps Vr
Augmented reality is the next frontier for smartphones as VR falters
Apple’s ARKit and iPhone 8 and X show AR has left VR in the dust, and there's a lot more to come
Htc To Google
Report: HTC looking to sell its smartphone business to Google
Taiwanese smartphone manufacturer said to be in final stages of negotiation
Core Blimey
Google faces off against Apple's ARKit with ARCore for Android
Aims to target over 100 million devices by the end of its preview period
Best In Class
Google Play adds quarterly Android Excellence section to highlight its best apps and games
Galaxy of Heroes and Hitman GO among the first to be featured
Better Together
Mobile analytics firm Adjust becomes a Google App Attribution Partner for better integration with AdWords
All the power of AdWords within the Adjust platform
At The Movies
Google touts PC quality high-fidelity rendering for mobile-powered Daydream VR with Seurat
So good you'll kneel on the floor to get a better look
Living The Dream
Google unveils screen-casting and YouTube video sharing in Daydream VR 2.0 update
Over 150 apps currently available on the platform
I Have A Daydream
HTC unveils standalone Vive VR headset powered by Google Daydream
All the Daydream bells and whistles without the phone
Owlchemy Acquired
Google acquires Job Simulator VR developer Owlchemy Labs for undisclosed sum
No changes to the studio, but it'll probably work on Daydream games
Falstein Leaves
Google's Chief Game Designer Noah Falstein resigns after four years
Looking into VR and neuroscience for next role
O, Android
Google pushes out first Developer Preview of upcoming OS Android O
Improvements to battery life, notifications and more
Amp Asia
Google pushes Accelerated Mobile Pages to Asia through Baidu and Sogou partnerships
Bringing faster loading pages to the wider world
More Pixels
Google wants to "follow the rhythm of the industry" and launch a new Pixel phone in 2017
Rick Osterloh says it won't be any cheaper
Admob Improvements
Google brings playable ads and auto-flipping video ads to AdMob
Opens up video inventory by adding AdWords video ads
Cardboard Foundations
10 million Google Cardboard VR viewers have been shipped since 2014
And Google Cardboard apps have racked up 160 million downloads
Os Blocking
Google is being investigated in Korea for potentially obstructing Samsung mobile OS development
Deal from 2011 under scrutiny once again