Meaty Milestone
SpongeBob: Krusty Cook-Off surpasses 50 million downloads
Coincides with launch of Halloween event
Staff
Aaron Orr
About The man formerly known as News Editor.
Articles by Aaron Orr
New Hire
Skillz appoints Vatsal Bhardwaj as chief product officer
Will aid in scaling the teams, operational practices, and systems
Mobile First
Going mobile-first, Facebook Gaming now has 45 cloud games available
Partnering with leading mobile game publishers, including Jam City, My.Games and Gameloft
Roblox Rave
Roblox announces World Party, its first metaverse music festival
Virtual performances from EDC Las Vegas 2021 roster starts 23 October
Packing The Pie
Social gaming platform Piepacker raises $12 million for mobile expansion
Backed by Lego Ventures
Record Revenue
MAG Interactive records strongest year in company history, reaching $33.3 million
Q4 net sales grew by 26%
Poc In Mobile
Hutch head of art Ravinder Singh Ruprai on challenging the status quo
"We must ensure that the goal of equal representation is actually equal"
Boosting Blockchain
Animoca Brands raises a further $65 million at +$2 billion valuation
Investors include Com2uS and Ubisoft
Download Demographics
PUBG Mobile is the most downloaded mobile game worldwide following the release of Battlegrounds India
Sensor Tower's Q3 2021 data drops
Wicket Replaces Wilson
Gameloft to launch Lego Star Wars: Castaways on Apple Arcade
Arrives exclusively on November 19th
Heading To The Frontlines
Space Ape Games launches Boom Beach: Frontlines in Canada
Will launch gradually worldwide on iOS and Android
Adjusting The View
Adjust implements connected TV ad to mobile measurement feature to platform
Will provide cross-device insight into marketing campaigns
Monetise The Metaverse
Anzu partners with Roblox creators, bringing in-game ads to platform
Will provide an additional revenue stream for creators
Ad Insight
81% of media buyers plan in-game ad spending increase over next 12 months
Results of Admix survey of 400
Switchcraft Sorceress
Wooga launches magical themed match-3 Switchcraft worldwide
Features wider diversity in narrative, such as sexuality and disability
New Head
My.Games appoints Philippe Sauze as Head of Europe operations
Sauze brings over 17 years of industry experience
Anti-competition Agony
App Store payments are anti-competitive rules Dutch antitrust authority
Demanded changes to in-app payment system following investigation
Mgvc Makes Moves
My.Games Venture Capital invests into Tworogue Games and Wideview Games
Acquires minority stake with option to purchase full control in future
Growth Initiative
Nazara raises $42 million to fund growth initiatives and acquisitions
Will issue 1,429,266 equity shares
Big Backing
Bitkraft Ventures launches $75 million fund for blockchain gaming
Will invest in cryptocurrency, NFTs and blockchain equity
Ballistic For Blockchain
OP Games raises $8.6 million to combine blockchain, NFTs and DAOs
Plans to support 500 games by end of 2022
Not Dead Yet
6 years on The Walking Dead: No Man's Land does 23 million downloads, $151 million revenue
Will host in-game anniversary events
Splash Out
AppLovin purchases MoPub from Twitter for $1 billion cash
Will integrate into existing mobile ad platform
Genshin Strikes Gold
Genshin Impact has best month ever, generating $342 million in September 2021
Generated highest monthly revenue for a mobile game this year
Welcome Back
Zynga opens pre-registration for FarmVille 3
Players can flock to the game on November 4th
Heating Up Hypercasual
Voodoo launches 'unlimited value' hypercasual development competition on 10 October
First prize guarantees a minimum of $1 million
Accelerate Development
Niantic acquires developer experience firm Hoss
Will assist in accelerating development of Lightship ARDK
Going Going Gone
Habbo pixel art NFTs sell out, generating $14 million of trading in 24 hours
Over 2,500 collectors participated in auction
Making Of
How Behind the Frame tells a story from the painter's eye
Silver Lining Studio producer talks inspiration and storytelling
Moba Cash In
Mobile MOBAs generate $300 million a month
Honor of Kings leads the way
Head In The Cloud
Bluestacks X brings Android games to Mac, Linux, iOS and more
Currently offers over 200 Android games
Pgc Digital #8
PGC Digital: The Roblox approach to designing in the metaverse
"We incorporate the player and their uniqueness into the composition"
Pgc Digital #8
Jam City's Josh Yguado talks acquisitions, IP integration and the future of mobile games
Nowhere near peak gaming, he says
Pgc Digital #8
PGC Digital: The importance of live ops
Imperia Online's Aleksandar Ivanov explains live ops and why you should use them
Powers Up
Product Madness acquires Polish mobile developer Playsoft
Looking to power-up its mobile games pipeline
Pgc Digital #8
PGC Digital: How to enhance the first time user experience
Electric Square UX designer Kristina Miles talks retention
Kards On Mobile
1939 Games raises $5.3 million to bring Kards to mobile
Will land on iOS and Android in 2022
Pgc Digital #8
PGC Digital: How to ideate in the hypercasual games space
Sunday Games' André Noller discusses standing out from the competition
Making An Impact
Genshin Impact generates $2 billion on mobile in its first year
China, Japan and US are top three spenders
Pgc Digital #8
PGC Digital: How to approach conflict with publishers
Six industry pros get together to talk best practices
Pgc Digital #8
PGC Digital: How to balance monetisation and increase retention
Facebook strategic partner managers talk boosting ad exposure
Pgc Digital #8
PGC Digital: How to design in-game ad placements
AdInMo head of game design Nathan Bell gives 8 top tips
Pgc Digital #8
PGC Digital: What to expect from a publishing deal
Square Enix's Ed Perkins lists the dos and don'ts
Making Of
How LEGO Star Wars Battles was reinvented brick by brick
TT Games Brighton studio head Jason Avent talks iteration
Pgc Digital #8
PGC Digital: What makes a successful ad creative?
SocialPeta's Summer Liu discusses the key roles of creatives and how to optimise them
Pgc Digital #8
PGC Digital: What do players want today that they will want tomorrow?
Admix CEO Samuel Huber discusses a resilient player-centric business model
Pgc Digital #8
PGC Digital: IDFA effect on UA performance
Four industry pros explain the effects of changes in privacy and ways to adapt
Continue Spending
Weekly consumer spend on mobile games increases 35% in Q3 2021
Led by Roblox, Genshin Impact and Pokémon Go
Retro Renaissance
Nintendo introduces additional tier to Nintendo Switch Online
New plan will bring N64 and Sega Mega Drive titles
A Delectable Direct
Bayonetta 3, Kirby and the Forgotten Land, Monster Hunter Rise Sunbreak showcased at Nintendo Direct
Bringing a plethora of remastered classics to Nintendo Switch