Smart Strategy
Chinese strategy games account for 56 per cent of genre revenues in the US
"The strategy genre has always been one of the cornerstones of modern and midcore mobile gaming"
Downloads
Scribble Rider secures the most downloads for August 2020
It racked up 44.6 million
Data Breach
Razer accidentally leaks info of over 100,000 customers
Data including phone numbers, email and mailing address were made public on website
Money Money Money
PUBG Mobile shoots through the most revenue in August 2020
It generated $221 million
It's What's Happening
PGC Helsinki Digital: Nearly 17 million Animal Crossing 'Tweets' were sent in 12 days
"Twitter loves gaming and gaming loves Twitter"
Only 3% Of Downloads
PGC Helsinki Digital: Battle royale made up 20% of total time spent across mobile games in the first half of 2020
Five billion global downloads were made in the genre of hypercasual too
Making Money
The video games market will generate $200 billion by 2023
It will generate $155 billion in 2020
On The Rise
Simulation games had great revenue growth in H1 2020
Casino had the most growth in downloads
Breaking Records
Consumer spending on mobile reached $50 billion in H1 2020
There were 64 billion app installs
It's A Battle
Fortnite generated just $10 million in revenue from Google Play before its removal
It secured 11 million downloads in four months through Google's store
Game Taxonomy
Sensor Tower expands platform with new Game Taxonomy and ARPDAU features
Game Taxonomy developed in partnership with Deconstructor of Fun
The More You Know
New research demonstrates the positive impact of videogames on young people's literacy
They can also help with creativity, empathy and wellbeing
Embrace Diversity
Report: 46 per cent of all gamers are female
The majority of gamers are above 20 years of age
Money Money Money
US games spending hits a quarterly high with $11.6 billion in Q2 2020
"During the pandemic, many have turned to video games not only to keep them preoccupied, but also to stay in touch with family and friends"
What's Your Genre?
Report: 49 per cent of mobile players pick a new game based on genre
"With this genre report, we sought to understand people's motivations for downloading a specific game"
$100 Million Rise
Mobile games revenue grew by $135 million across Malaysia and Singapore
Partly due to a rise in esports
27% Increase Yoy
Mobile games revenue hit $19.3 billion in Q2 2020
PUBG Mobile generated the most revenue across both the App Store and Google Play
Stand Alone
SuperData thinks that publishers are doing fine without E3
Research firm sees triple-A firms drawing big audiences with online shows
Top Of The World
Hunter Assassin was the most downloaded game worldwide by an EMEA-HQ'd company in Q2 2020
CrazyLabs came in at No.2 with ASMR Slicing
Pgbiz Roundtable
Catch up on our Death of the IDFA RoundTable discussion
Full video available now on YouTube
Play A Game
The ESA reports that two-thirds of the US population plays games
According the trade body's new 2020 Essential Facts report
Big Money
Mobile games consumer spending hit $19 billion in Q2 2020
Overall there were 14 billion installs
Jobs In Games
Remote Working: Tencent data scientist Jia Wang on running operations from her bathroom
"There are so many challenges for everyone while working and living at home - especially for working moms"
Not A One Trick Ponyta
Four years on and Pokémon GO is still flying high
Niantic's AR title nearly replicates its first-year earnings
Quick Quiz
Trivia Royale has brought in two million users since its June 17th launch
"I don’t know why it’s so popular"
Brand It
Over half of gamers prefer spending on brands "with a purpose", finds Gameloft
Gameloft and Vivendi Brand Marketing release report on gamers and brands
Join The Fight
Call of Duty: Mobile shoots through 250 million downloads
Eight months after release
Digital Data
SuperData: Digital games spending dropped 3% to $10.2 billion in May 2020
A 14 per cent year-on-year increase for mobile
Sensor Tower Acquisitions
Sensor Tower acquires StayFree and ActionDash apps to bolster its data offering
StayFree developers join Sensor Tower's product engineering team
Hypercasual Domination
Hypercasual app installs more than doubled between December 2019 and March 2020
China saw a 300 per cent rise in downloads
Mental Health
The majority of gamers believe playing games is good for mental health
"Gaming has the power to provide a rich experience that embraces diversity and limitless self-expression"
Pgc Digital
PGC Digital: "I believe as an industry we’ve become too data-driven," says Boomzap Entertainment co-founder
Christopher Natsuume was part of a panel discussing 'Workflow Tricks for Growing Teams'
Pgc Digital
PGC Digital: Games-related acquisitions down 45% year-on-year in Q1 2020
Declining activity in China across the period
Pay The Price
HyperBeard agrees to a $150,000 settlement with the US FTC
For alleged violation of child protection rules
Get That Data
AppsFlyer forms a new partnership with Facebook Audience Network for UA data
"This partnership is providing a significant foundation for marketers"
Algo Rules
YouTube now #1 source for kids' mobile game discovery
Latest research from Interpret
Three Is A Magic Number
Match-three games dominate US iOS market at 21% of revenue
Candy Crush, Toy Blast, Gardenscapes, and more
Mobile Dominance
The record for weekly mobile game downloads has been broken during the coronavirus outbreak
New record is 1.2 billion
Better Data
IronSource adds new functionalities to its UA dashboard
"These latest additions to the platform are the first of many steps in our road map to providing our partners with actionable data"
Mobile Dominance
The mobile games market faces the least disruption from coronavirus according to Newzoo
It will generate $77.2 billion in 2020
Newzoo Report
China games revenue set to exceed $46 billion in 2024
Mobile games revenue generated an estimated $18.5 billion in 2019
Jump In
Fortnite draws in over 350 million players
As of April, people have spent 3.2 billion hours in the battle royale game
Money Money Money
iPad in-app consumer spending hit $2.1 billion in Q1 2020
With 1.11 billion new installs
Sensor Tower Funding
Sensor Tower secures $45 million investment from strategic partnership with Riverwood Capital
First investment since 2013
Get That Data
Newzoo teams with Reddit for games engagment data
"Gaming communities on Reddit are incredibly engaged"
Consuming Content
Twitch streamers have created 89 per cent more sponsored content since the start of 2020
Content consumed has risen by 79 per cent
Covid-19 Impact
AppsFlyer: Mobile game revenue has risen 35% since February
Casual and social games have seen an identical jump
Dropping Numbers
SuperData reduces XR spending estimates by $1.4bn for 2020
Firm reckons $6.3bn will be spent this year
Money Money Money
European mobile app market revenues will reach $20.8 billion in 2022
Drop of $3 billion from previous expectations
New Feature
GameRefinery adds new ad monetisation tracking feature
Users can see in-app monetisation trends