Live On Air
Indie Mavens discuss livestreaming as a marketing tool
The next big thing
Tag: Marketing
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Housewife Downloads
Video: Best practices for making and marketing casual games
Keeping it casual
Risky Business
Developers discuss the best business practices for indies
Make a good game, and market it well
Good Advice
How IndieDevKit can educate indie devs for business success
Make informed decisions
Go Underground
Lara Croft Go PR stunt will give away free iPads in London
Square Enix draw flashy attention to their latest mobile game launch
Finding Audiences
Ex-Lionhead man Keith Anderson joins Wargaming to run European marketing
Connecting players to games
Fanbase
Top Eleven dev Nordeus sponsors the best football team you've never heard of
Bottom up
Big Promotion
Seriously partners with Premier League club Norwich City to better market its mobile games
Gaining a global reach
All-in
iQU buys discovery outfit Tinyloot, rolls it into new integrated mobile game launch platform Mobilize
Oliver Kern takes new role
Show And Tell
Free ebook teaches app marketing on a tight budget
Big Ideas Machine has some ideas about app marketing
Beam Me In
Disruptor Beams bolsters executive team, hires CMO Pete Arden
Former CCP Games VP goes mobile.
Going Global
How YeahMobi is helping Chinese indie developers to monetize and expand internationally
Mixing revenue generation with cost effective UA
Target Acquired
InMobi Appographic Targeting puts the personal in personalised marketing
New service launches at GDC 2015
Analyse This
New Upsight Marketing platform claims to simplify real-time analytics
A year in the making
The Sizzle
How Grey Alien rose to the challenge of marketing a casual solitaire game
Gearing up social muscle
Tango's Global Games Fund finds its first six titles
Helping hand
9 growth hacking tips to boost your mobile game's success
Pascal Clarysse provide guerilla tactics
Understanding market research helps your game become a hit says Wooga's marketing head
Eric Seufert on design and total addressable market
Deal
Upsight partners with adjust to bring better analytics to app marketing
For the marketers
Investment
Leanplum raises $4.8 million and rolls out new marketing automation feature
Shasta Ventures funds Series A round
Learn app marketing secrets at the App Promotion Summit
Prepare your game for lift off
Pg Connects
Angry Birds goes pop: Why branding and licensing is a must for devs looking to make it big
Power panel reveals all
Pg Connects
Frogmind's five steps to indie success
Vuorinen on going big with Badland
Investment
Crobo expanding into USA and Asia through $5.75 million investment
Germany-based team set to double.
Mobile Mavens
Cracking the code: Will Apple's promo code push for IAPs help or hinder developers?
Our experts give their take
Marketing costs rise as competition slows between top ranked apps
Marketing dollars flood into mobile