Listen Learn Love
PGbiz Podcast #5 - The future of app monetisation with Facebook
Imran Khan from Facebook Audience Network joins the team
Tapping Into Video
Tappx acquires video generation and monetisation platform PlayOn Content
Will expand operations outside of Spain and Latin America
Residual Value Calculator
How much are your players really worth?
What is your residual cohort value - and why is it important? Pollen VC highlights the real value of your existing user base
Smashing Times
PopCap co-founder Jason Kapalka on bringing web hit Shell Shockers to mobile
Finding the sweet spot
Plugged In Publishing
From concept to creation: Plug Head, a hypercasual hit game
How Sunday supported the creators of Plug Head through rejection, to achieve their dream and build a hypercasual hit
Stream For Success
Why the mobile games industry should start caring about cloud gaming
GameStream co-founder explores the rapidly evolving streaming games market
Disruption Sparks Innovation
Disruption accelerates three shifts for gaming businesses
Facebook's Michael Bertaut explores new opportunities for success in the rapidly evolving global mobile market
In-game Awesome
Rovio VP of advertising Jarkko Rajamäki discusses in-game ads approach
"There is necessarily no one size fits all solution..."
Roll The Dice
How to grow a profitable audience within a niche genre
How taking a holistic approach to user acquisition and monetisation helped WildCard grow the audience for its classic games
Kill Your Darlings
How To Evaluate Mobile Game Ideas
How can developers evaluate the potential of new game concepts, before committing time and resources to them? AppMagic explains
Pgc Profile
Facebook's Michael Bertaut talks the future of app monetisation
PocketGamer.biz profiles Facebook Audience Network's EMEA regional director as a speaker at PocketGamer Connects
Shake Your Moneymakers
Introducing MoneyMaker, an exciting new fringe event for Pocket Gamer Connects Digital #7
Pairing developers and publishers with monetisation companies
Sponsored
ByteBrew open beta attracts over 1000 developers
The ByteBrew platform offers a suite of features to help developers and publishers better understand their games and players.
In-game Innovation
Interview: AdInMo CEO Kristan Rivers
As part of In-Game Ad Month, the founder and CEO of AdInMo speaks to PocketGamer.biz about the company's innovative approach to in-game advertising
Check Those Ads
Vulcron partners with ADInMo for Pixel Strike 3D monetisation
Earning more plus better retention
New Tricks
Mastering Monetization: Using Facebook solutions to build resilience and sustainable growth
An industry conversation with Facebook Audience Network - 22 April at 2pm BST
Trust, Scale And Arpdau
How Zynga manages its ad strategy in an era of consolidation
In conversation with MoPub
Welcome To The Family
Digital Turbine to acquire Fyber for $600 million
"Fyber has delivered impressive growth over the last quarters"
Jobs In Games
"Monetisation outside traditional ad formats in the games industry is sometimes received with a lot of scepticism"
Pollfish COO Andres Vourkos discusses his route into games
Webinar
Webinar: Join Tenjin, Gamejam and Mintegral as we look forward to mobile in 2021
The webinar kicks off on February 18th at 6pm GMT
Pgc Digital
PGC Digital: 'Community management is a great support system towards monetisation,' says Gear Inc game producer Saumya Iyer
The advice was shared as part of a panel on 'Lessons Learnt in Game Monetisation'
Pgc Digital
PGC Digital: using the games as a service monetisation approach
"Gaming as a service is a pretty new monetisation model for the industry"
Welcome Aboard
Admix makes two key hires from Google and Spotify
As it expands in the US and EMEA
Listen Up
Kwalee to use Audiomob's audio ads platform for its titles
"We're always interested in developing new ways to engage players on mobile with our hypercasual games"
Adjoe
Adjoe expects rewarded advertising revenues to grow by 400% in 2020
Ad revenues soar, as publishers seek diversification in their monetisation stack
Pgc Digital
PGC Digital: How to effectively monetise your games
"Value to the player is key and is so influenced by a bunch of different things, some of which you will have no control over"
It's A Goal
Tappx forms partnership with pro football league LaLiga
“Team Tappx is thrilled to have LaLiga onboard. LaLiga enlisted the support of Tappx to plan, execute and manage a comprehensive monetisation strategy"
Partnered Up
Lab Cave forms marketing partnership with Invictus Games
"We have decided to stay with the development and will partner with Lab Cave on how our games appear in the marketplace"
Resonate
Audiomob CEO Christian Facey: "developers need to think about the business side of their studio as much as the gameplay"
Christian Facey talks game jams, and the importance of figuring out your business structure as an indie
Yodo1
Turn your hobby into a business with Yodo1’s newly released AdHawk
Any game developer can receive custom-made recommendations to improve their mobile game monetisation strategy
App Bidding
App bidding: The importance of automating monetisation in hypercasual games
Facebook Audience Network’s Thomas Coulon looks at the most efficient way to maximise your ad revenue potential
The Genshin Impact
An analysis of Genshin Impact’s mobile success and how it could grow even bigger
Kalle and Erno from Gamerefinery dig into the global RPG sensation
The Iap Inspector
How does Hot Wheels Unlimited monetise?
It's not the same, without that premium flame
Rocket Revenue
Rewarded ad monetisation: The 3 most effective ways to rocket revenues
What are the best ways to maximise your in-game revenue?
All About Design
Glu Mobile launches real-life e-commerce store Design Home Inspired
"With Design Home Inspired, we are introducing a new way to express your style, shop and live the life of an interior designer, all while playing a game"
"dominant"
PGC Helsinki Digital: Loot boxes are still the "number one monetisation method used in core games" globally on mobile
App Annie senior insights market manager Lexi Sydow confirmed this during a Superstar Session
Performance Index
Appodeal's 2020 monetisation performance index unveils impact of COVID-19 on eCPMs of in-app ads
The report grants valuable insights on the top-earning mobile ad networks
Pgc Digital
Learn how to monetise your game at Pocket Gamer Connects Helsinki Digital
One of 15 featured tracks
Ai Monetisation
How to improve your mobile game monetization strategy with AI
Yodo1 explains the benefits of using AI in your monetisation
Hybrid Monetisation
Gaming Spotlight: Why hybrid monetisation is a sustainable business solution
Join us and Facebook Audience Network for a webinar discussing best hybrid monetisation practices
Pgbiz Roundtable
Join us on August 11th for our "Monetise, not Bastardise" PocketGamer.biz RoundTable session
Discussing new methods of monetisation, brought to you by AudioMob
Monetisation Month
Catch up on PocketGamer.biz's Monetisation Month 2020
Sponsored by AudioMob
Changing Ads
Interview: AdInMo CEO Kristan Rivers discusses how dynamic in-game advertising can improve revenue and retention
"For developers it's a no-brainer: the benefit of incremental revenue without driving users out of their games is huge."
The Iap Inspector
How does Battle Legion monetise?
Does Traplight's new strategy title fight fair or are its tactics medieval?
More $$$
Wappier releases its In-App Purchase Pricing Strategy Guide
Behavioral economics for mobile game developers
Ad Evolution
Interview: How AudioMob is shaking up the rewarded ads space with its audio offerings
Christian Facey and Wilfrid Obeng discuss the company's approach to ads and its open beta
Crash Grab?
Opinion: Crash Bandicoot: On the Run needs to not only look good, but feel good
Can King transition the loveable marsupial over to mobile right?
10 Years On
Flurry reckons iPhone free-to-play ARPU is $14.66
Predicts geyser of cash
Recurring Profits
Can subscriptions give F2P game monetization the shake-up it needs?
Multiscription's Teis Anker Mikkelsen makes the case
Bitter Pill To Swallow
What happened to Dr. Mario World?
Nearly one year on, how has the plumber turned medical professional fared?