Xsolla partners with Pocket Gamer Connects to support mobile developers in 2025
| Date | Type | Companies Involved | Size |
|---|---|---|---|
| Mar 3, 2025 | partnership | Steel Media Ltd Xsolla | Not disclosed |
Games commerce company Xsolla has penned a partnership with Pocket Gamer Connects to support our events and developers throughout 2025.
As a key PGC events sponsor, the company will provide expertise in direct-to-consumer monetisation to developers across the globe. Xsolla will participate in sessions, panels, and networking at conferences starting with PGC San Francisco on March 17th to 18th.
It will also be present at the Dubai GameExpo Summit powered by Pocket Gamer Connects on May 7th to 8th, PGC Barcelona on June 3rd to 4th, PG Summit Shanghai on July 30th, the Pocket Gamer Mobile Games Awards at Gamescom in August, and PGC Helsinki on October 7th to 8th.
Xsolla said a key part of its PGC presence will be its partnership with mobile measurement and data analytics provider AppsFlyer.
Their integration allows mobile developers to track web shop purchases as in-app events, attribute revenue to user acquisition and retention campaigns, and optimise ad spending with real-time analytics.
Empowering developers
“Xsolla’s Web Shop has revolutionised how mobile game developers monetise online, and our integration with AppsFlyer takes it to the next level,” said Xsolla chief marketing and growth officer Berkley Egenes.
“By bridging the data gap between Web Shops and mobile applications, we empower developers with the insights they need to optimize performance, increase revenue, and engage players more effectively.
“We look forward to engaging directly with the community and hearing from the Pocket Gamer community throughout the year at each event around the world.”
Steel Media CEO Chris James commented: “Pocket Gamer Connects is the world’s leading event series for mobile game developers (and others) and we’re thrilled to have Xsolla as a key partner in 2025.
“Xsolla’s expertise in mobile commerce, cross-platform engagement, and web shop monetisation makes them an invaluable resource for developers looking to scale their businesses.”
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