Q&a
Odeeo CEO Amit Monheit talks on the mobile games market
Amit Monheit discusses industry challenges and what makes mobile special
Q&a
Charmie Kim talks on joining the game industry and the creation of Beatstar
Rhythm game Beatstar has gone on to be Space Ape’s biggest hit so far being played by over 50 million people
Mobile Optimisation
PUBG Mobile co-developer discusses optimising Unreal for thousands of phone types
Exclusive interview: the challenges of optimizing a game for a wide range of mobile devices
Insights
LifeStreet CEO Levi Matkins on generative AI and its role in mobile advertisement
Generative AI has caused quite the buzz in 2023 but what does it mean and how can it be used
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss cloud gaming, block building and robo writing…
Q&a
Lisa Bridgett on the creation and evolution of DREST
DREST brings fashion to mobile with over 280 fashion and beauty brands involved and a growing player base
Expert Analysis
Achieving the impossible: Croquet founder David A. Smith on breaking the barriers for multiplayer games
Present at the dawn of computing and powering the next-level of network, Croquet aims to make multi-user experiences easier than ever to create and enjoy
State Of Play
Case study: Boosting revenue in Solitaire Grand Harvest
Game mechanics go under the microscope… We go in deep with a case study that boosted its revenue despite key industry challenges
Put Players First
Are in-game ads the answer for developers? We asked Marc Merrill of Riot Games
Anzu co-founder and CEO Itamar Benedy talks to Riot Games co-founder and president of games Marc Merrill about the growing value of in-game advertising to indie and AAA developers alike
User Acquisition Augmented
Start with UA Automation: Scale your mobile apps, while saving time & costs
With the costs and complexities of user acquisition campaigns increasing - how can games companies utilise automation to keep costs down - and stay in control?
Online Scalability
The co-developer of PUBG Mobile unveils new optimisation model for virtual worlds
Exclusive interview with Tencent-owned Lightspeed Studios at GDC about new XPR tech for scaling up games
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss artificial intelligence, gambling and… fishing?
Expert Insight
Spencer Arons of Rodeo Interactive: “I would be lying if I said we could have made our game without extensive knowledge of the platform and engine.”
Rodeo Interactive’s lead programmer talks tech to innovate on Roblox
Q&a
Looty on monetising Roblox: “You need to throw away a lot of what you already know about building games”
Chris Haga, president of Looty Games, the creators of fantasy roguelite game Ruin, explains what makes Roblox a winner
Expert Insight
Dmitry Bobrov of ZiMAD: “How to stay successful for over ten years”
The mobile puzzle maker with over 200m users shares the secrets of effective operating for lasting, long-term success
Interview
Kian Hozouri on ByteBrew’s partnership with Mintegral
We spoke to ByteBrew’s COO and co-founder about the new collaboration and what it means for both companies
Interview
SciPlay CEO Josh Wilson on how SciPlay reached #1 in the social casino charts
SciPlay saw a record breaking 2022, and we spoke to the company’s CEO about the company’s success
Interview
Zynga’s Mary Plaisted on diversity, equity, and inclusion
We spoke to Zynga’s senior director of diversity, equity and inclusion, talent, and social impact following the Spelman Game Jam
Building An Empire
Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault
Is the developer’s next blockbuster being stymied by Apple’s App Tracking Transparency rules?
Expert Analysis
ironSource's Anna Popereko: Seven ways to increase revenue from merge games
The game design consultant explains how to capitalise on one of mobile gaming's hottest genre trends
Q&a
Maximilian Studios on the success of Frontlines: “You don't need a $3,000 rig or a $500 console, you can boot it up on your mobile device.”
Part one of our exploration of studios building for Roblox and their route to success
Interview
Dream Games CEO Soner Aydemir talks Royal Match and future expansion
We spoke to Aydemir following news that the company is expanding to London
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss loot boxes, mobile moves and giant slaying…
Q&a
Elena Grigoryan on the struggles and success of My.Games
The CSO of My.Games discusses the ongoing changes in the mobile industry and how their company weathered both the pandemic and their departure from Russia
Game Dev Rebellion
Game Dev Rebellion: Jennifer Estaris and Joost Vervoort on activism in games
How can gaming inspire positive change in the world?
Talks
Matej Lancaric on iOS14: “If you’re testing creatives on iOS, just stop”
The Two & a Half-Gamers host discusses why ATT hasn’t killed mobile gaming
Mobile Mena
David Fernandez Remesal of Sandsoft Games: "Why MENA’s gaming growth isn’t just about business"
There's a bigger story at play in the MENA region, changing perceptions, fostering understanding and improving relations all around the world
Trends 2023
Mobile games industry trends for 2023: Publishing predictions: Part two
MobileGroove's Peggy Anne Salz looks at intellectual property and brands, social media, streaming, and esports
Unity Gaming Report
Marc Whitten of Unity: "There are more players… But payers are in decline."
Released today, the 2023 Unity Gaming Report serves up both solutions and challenges for developers both big and small
Roblox Reveals
Stefano Corazza: AI will enable new Roblox users to create much faster
Roblox Studios head Stefano Corazza discusses the future of AI on Roblox
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss loot boxes, mobile moves and giant slaying…
Next-level Inclusivity
Scrapping stereotypes in the metaverse with Dubit's Regine Weiner and Steph Whitley
The face of gaming is changing and if the metaverse really is to take hold we need to work together to make it a great place for everyone
Women In Games
"What we used to think of as a gamer - a bored teenager with a console - is no longer correct" - Liat Barer of Odeeo
We get the real state of play and showcase a world of talent around the changing face of games for International Women's Day
Developer Insights
Why player-driven economies are a powerful tool for developers
Building an economy that keeps players engaged creates long-term fans that will keep coming back so that they can achieve more
Women In Games
"This is not only a viable career path, but one of the most welcoming industries in the world" - Jacki Vause of Dimoso
We get the real state of play and showcase a world of talent around International Women's Day
2023 Predictions
"Apple don't care about games" - Eric Kress takes a bite out of the mobile giant
Is it time to change course away from 'Deep', 'Core' games? Deconstructor of Fun's Kress maps out the road ahead
Women In Games
"Having more women in the gaming industry brings diverse perspectives, experiences, and ideas" - Barbara Lee of Kinetix
We get the real state of play and showcase a world of talent around International Women's Day 2023
2023 Predictions
"We're going to see declines of 5-10% in the mobile games market for two more years", claims Eric Kress
It's grim news from the keynote opener of the Google Istanbul Games Summit
Monetisation Masterclass
Monetisation via in-game ads: why hypercasual studio Balzo works with Growzee
Balzo co-founder Giuseppe Lapenta talks to PocketGamer.biz about the studio's journey in the hypercasual genre and why it works with mobile ad expert Growzee
Q&a
Early Morning Studios' Daniel Lagergren talks new game Vendir: Plague of Lies
Behind the scenes on the inspiration and difficulties the team had in bringing the dungeon-crawler to mobile
Indie View
"Ask for help and advice from industry peers, all the time": Adriaan de Jongh discusses surviving as an indie
Adriaan de Jongh won the big indie pitch for the third time at PGC London 2023 - we discuss what it takes to survive and thrive as an indie developer
Women In Games
"Women bring different leadership styles that benefit everyone, not only other women" - Agnė Vitkutė of G.Round
We get the real state of play and showcase a world of talent around International Women's Day 2023
Women In Games
"Games change people's lives. I've been amazed by their power to make this world a better place" - Iryna Afanasyeva of Sandsoft Games
We get the real state of play and showcase a world of talent around International Women's Day 2023
Women In Games
International Women's Day 2023: Gender inclusivity within gaming and the rise of the female gamer
GameHouse's Emmi Kuusikko takes a gender-focused snapshot of games: Where they are, and where they need to be
Q&a
Tom Van Dam on the success of Marvel Snap and what’s next for Nuverse
The senior director of global business offers his thoughts on the reason for Snap’s success and how they helped
Women In Games
International Women's Day 2023: Lisa Hau, CSO at Bidstack
We get the real state of play and showcase a world of talent for International Women's Day
Women In Games
International Women's Day 2023: Harriet Hughes, CMO at Playstack
We get the real state of play and showcase a world of talent for International Women's Day
Q&a
World of Tanks Blitz’ Roman Kuzmichev on bring bigger and better cosmetics to mobile
The 3D artist from World of Tanks Blitz’ creative team answer our questions on making a mobile port and pleasing players
Women In Games
International Women's Day 2023: Victoria Trofimova, co-founder and CEO of Nordcurrent
We get the real state of play and showcase a world of talent for International Women's Day
Live And Kicking
Is it game over for Live Ops games?
We've seen some huge live games get the plug pulled, but are reports of their demise exaggerated? And what makes a LiveOps game fail? Oscar Clark of Fundamentally Games explains