Company Profile

Apple

Website www.apple.com

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About

Best known for its hardware products, including the Macintosh line of personal computers, the iPod line of portable media players, and the iPhone. Apple's software products include Mac OS X, iTunes, iLife suite, and Final Cut Studio.

Related People

Ann Thai

Ann Thai

Director of Product

Tim Cook

Tim Cook

Philip Schiller

Philip Schiller

Senior VP of Worldwide Marketing

Armando Soto

Armando Soto

Creative Producer

Isabel Ge Mahe

Isabel Ge Mahe

VP and MD of Greater China

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Articles featuring Apple

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US antitrust committee completes investigation into 'monopolistic' practices of Amazon, Facebook, Apple and Google

October 7, 2020

US antitrust committee completes investigation into 'monopolistic' practices of Amazon, Facebook, Apple and Google

"These firms typically run the marketplace while seven also competing in it—a position that enables them to write one set of rules for others, while they play by another"

Epic and Apple will not go before a jury

September 30, 2020

Epic and Apple will not go before a jury

"Epic and Apple have met and conferred, and the parties agree that Epic;'s claims and Apple's counterclaims should be tried by court, and not by a jury"

US judge advises Apple and Epic to go before a jury

September 29, 2020

US judge advises Apple and Epic to go before a jury

"I think personally this case should be tried to a jury. I want everyone to think about that. I don't think individual judges have the be-all and end-all here"

Coalition for App Fairness formed to combat Apple and its App Store policies

September 25, 2020

Fight For Fairness

Coalition for App Fairness formed to combat Apple and its App Store policies

Includes Epic Games and Spotify

Apple asks the court to prevent Epic's Fortnite injunction

September 17, 2020

Apple asks the court to prevent Epic's Fortnite injunction

"Epic is a saboteur, not a martyr"

Apple to roll all services into one subscription

September 16, 2020

Apple to roll all services into one subscription

Apple One will have a starting price of $14.95 per month

Apple unveils Apple Watch Series 6 and eighth-generation iPads

September 16, 2020

Apple Special Event

Apple unveils Apple Watch Series 6 and eighth-generation iPads

September Special Event adds a handful of new products

Apple revises App Store policies to allow Stadia and xCloud on iOS

September 14, 2020

Apple Streaming

Apple revises App Store policies to allow Stadia and xCloud on iOS

New policies include major caveats which Microsoft disagree with

September 9, 2020

Apple to host "special" event on September 15th

"I wouldn't count on the iPhone 12 being part of any unveiling"

Apple files counterclaim against Epic over Fortnite's direct payment option

September 9, 2020

Apple files counterclaim against Epic over Fortnite's direct payment option

It is after "restitution and disgorgement of all earnings"

Epic asks court to force Apple to reinstate Fortnite

September 7, 2020

Epic asks court to force Apple to reinstate Fortnite

"Apple is a monopolist. It controls all app distribution on iOS"

Apple delays privacy policy changes to next year

September 4, 2020

Apple delays privacy policy changes to next year

We want to give developers the time they need to make the necessary changes"

Opinion: One year on, Apple Arcade is still great but it's lost momentum

September 2, 2020

Grindstone To A Halt

Opinion: One year on, Apple Arcade is still great but it's lost momentum

Set to celebrate one-year anniversary on September 19th, 2020

Apple follows through with threat as it removes Epic's developer account

September 1, 2020

Apple follows through with threat as it removes Epic's developer account

"We are disappointed that we have had to terminate the Epic Games account on the App Store"

Facebook's angry yet radical reaction to Apple's IDFA changes

August 27, 2020

Facebook's angry yet radical reaction to Apple's IDFA changes

IDFA tracking is out. Probabilistic modelling inbound

Fortnite players on iOS are being isolated from other platforms as the new season launches

August 27, 2020

Fortnite players on iOS are being isolated from other platforms as the new season launches

Apple has prevented the game from being updated

Epic gains temporary protection against Apple for Unreal Engine

August 25, 2020

Epic gains temporary protection against Apple for Unreal Engine

Fortnite is still banned from the App Store

August 24, 2020

Righting Wrongs

Apple Korea is providing $84 million in support programmes for small businesses

$33.6 million will aid South Korean manufacturers

Microsoft gives its support to Epic in its ongoing feud with Apple

August 24, 2020

Microsoft gives its support to Epic in its ongoing feud with Apple

"Developing a game using different game engines for different platforms may be prohibitively expensive and difficult"

Apple insists that Epic deliberately chose to

August 24, 2020

Apple insists that Epic deliberately chose to "cheat" the company after being denied a special deal

Tim Sweeney claimed he asked the change to be for all iOS developers

News publishers are asking Apple to take a lower commission on the App Store

August 21, 2020

News publishers are asking Apple to take a lower commission on the App Store

Amazon has a better deal than other companies

Apple becomes the first US company to be worth $2 trillion

August 20, 2020

Top Of The World

Apple becomes the first US company to be worth $2 trillion

Follows a surge in share prices

Epic files injuction to prevent Apple from removing its developer tools from Mac and iOS

August 18, 2020

Epic files injuction to prevent Apple from removing its developer tools from Mac and iOS

"Apple's actions will 'break' Fortnite for millions of existing players"

Why is Epic going to war with Apple and Google?

August 14, 2020

Hard Day's Fortnite

Why is Epic going to war with Apple and Google?

Untangling the mess of the Fortnite mobile debacle

Fortnite generated just $10 million in revenue from Google Play before its removal

August 14, 2020

Fortnite generated just $10 million in revenue from Google Play before its removal

It secured 11 million downloads in four months through Google's store

August 13, 2020

Epic sues Apple after Fortnite removed from App Store

Two titans of the mobile games industry have gone head-to-head

Epic is circumventing Apple and Google's fees to offer discounted V-Bucks in Fortnite on mobile

August 13, 2020

Epic is circumventing Apple and Google's fees to offer discounted V-Bucks in Fortnite on mobile

"Epic passes along payment processing savings to you"

August 11, 2020

The EU is keeping an eye on Apple and the App Store

"The Commission is aware of these concerns regarding Apple's App Store rules"

Apple claims that cloud gaming apps like Project xCloud violate its policies

Apple claims that cloud gaming apps like Project xCloud violate its policies

Microsoft is still commited to bringing its platform to iOS

Project xCloud testing ceases on iOS devices

Project xCloud testing ceases on iOS devices

The app was expired on August 5th

See You In Court

Apple faces new $1.4 billion lawsuit over patent infringement

"We are disappointed Xiao-i Robot has filed another lawsuit"

Apple Financials Q3 Fy20

Apple revenues grow 11% to $59.7 billion for Q3 2020

Incremental growth across every segment and region offset increased costs

Apple under fire over subscription commission rates on the App Store

Apple Commission

Apple under fire over subscription commission rates on the App Store

House Antitrust Subcommitte reveals internal emails showing deals with Amazon over commission rates

Apple commissions a new report to show its strict App Store rules make for a better experience

"Trust and integrity are central to making buyers and sellers comfortable trading on the platform"

Customers can now make a claim against Apple for slowing down old iPhones

Customers can now make a claim against Apple for slowing down old iPhones

They can get around $25 per device

The App Store sees over 2,500 game removals in China

In the first week of July

Apple to begin removing unlicensed apps in China from August 1st

Apple Crackdown

Apple to begin removing unlicensed apps in China from August 1st

Workarounds are available, but none of them are perfect

37% of iPhone owners game daily while 46% of Blackberry owners have no games

Games What Won It

37% of iPhone owners game daily while 46% of Blackberry owners have no games

Marking the contrast

Update: Apple to close two dozen retail stores in the US due to coronavirus

Apple Retail Closures

Update: Apple to close two dozen retail stores in the US due to coronavirus

Shares fall 0.5 per cent as a result

Apple's China App Store ISBN crackdown begins with update to its developer console

Apple's China App Store ISBN crackdown begins with update to its developer console

But no games have been removed from the store so far

Apple reportedly cancels contracts with Arcade developers as it shakes up its strategy

"Apple Arcade has redefined what a gaming service can be"

Apple changes up its App Store review policies

Reviewed Policy

Apple changes up its App Store review policies

Appeals can challenge the guidelines

Apple's virtual reality hardware could hit the market in two years

Mike Rockwell and Jony Ive did not agree on the design

All The Operators

Apple explores updates to iPadOS, WatchOS, and more at WWDC20

Hand washing detection, new Apple Pencil updates, and more

Apple unveils iOS 14 with App Library, improved widgets, and picture-in-picture mode

Apple unveils iOS 14 with App Library, improved widgets, and picture-in-picture mode

New details revealed at WWDC20 Keynote

Follow The Rules

Apple to reject any games without an ISBN in China from July 2020

Rumoured crackdown now looks set in stone

The App Store generated $458 billion through physical sales and advertising in 2019

$63 billion was generated through digital sales

Apple is being sued for having games with loot boxes on the App Store

"A large percentage of Apple's revenues from App Store games come from the in-game purchases"

Opinion: Why a growing disquiet stalks the corridors of WWDC 2010

Opinion: Why a growing disquiet stalks the corridors of WWDC 2010

It's a Jobsian Hobbesian world

Ubisoft sues Apple and Google over a mobile

Ubisoft sues Apple and Google over a mobile "copy" of Rainbow Six Siege

"Ubisoft's competitors are constantly looking for ways to piggyback on R6S's popularity"