KGeN opens MENA HQ in Bahrain

Decentralised gamer network KGeN has opened its MENA regional headquarters in Bahrain. 

KGeN said the new office will pave the way for its operations in the MENA region with the aim of catering to the games market and serving as a bridge between gaming, communities and publishers. 

The Bahrain-based HQ will also focus on growing the region's gamification ecosystem using its blockchain-based user identity system and introduce players to its universal gamer reputation framework. 

KGeN is also expanding to support its goal of empowering consumer enterprises with AI. The company plans to leverage Bahrain’s ICT sector to explore new opportunities and form partnerships with both local and global consumer-focused organisations.

Bahrain as a top choice 

“Bahrain’s progressive digital infrastructure and supportive business environment make it an ideal location for KGeN’s regional expansion,” said KGeN co-founder Manish Agarwal.

“We are excited to contribute to the region’s thriving gaming industry by providing top-tier technology solutions, partnerships, and expertise.”

Agarwal also shared three key reasons for selecting Bahrain as KGeN’s regional headquarters on LinkedIn. 

He said that there's a supportive government that treats businesses as partners, a hardworking and English-speaking local population, and significantly lower costs, claiming it is 30% to 40% less than Riyadh, Abu Dhabi and Dubai, mainly due to cheaper rents.

Chief of business development at the Bahrain economic development board Ali Al Mudaifa also commented: “We are proud to support KGeN’s investment journey.

“The strategic decision of establishing their regional headquarters in Bahrain is a strong testament to our island nation’s dynamic and rapidly evolving tech ecosystem, which continues to attract a diverse range of innovative companies. 

He added: “This milestone further strengthens our commitment to supporting the development of the MENA region’s gaming industry, which is projected to reach a market value of $2.8 billion by 2026.”