Moon Active takes on Scopely with Monopoly Go-like Coin Master - Board Adventure

Moon Active has soft-launched Monopoly Go-like title Coin Master - Board Adventure as it looks to take Scopely’s monster hit head-on.

It’s the first expansion of the Coin Master IP, which has generated billions of dollars since its initial release in 2010. The title is currently available on Google Play in the Philippines.

Coin Master - Board Adventure adds a Monopoly-esque board and dice roll mechanics, which players progress through as they collect coins and cards, protect their own village while raiding others, upgrade their buildings, and more.

A new challenger

It looks like a clear attempt to take on Monopoly Go. Scopely itself took inspiration from Moon Active’s title, using the raid mechanics and village building as key components of its gameplay.

The result has been one of the most successful games of all time, generating more than $5 billion as of May 2025. The original Coin Master continues to be one of the world’s top grossing mobile titles, but is no longer the number one title in its genre.

Moon Active has previously attempted to follow-up Coin Master with spin-off Pet Master, but that title is no longer available on mobile.

More recently, the publisher has found success with titles in other genres, including titles such as Zen Match and Travel Town.

For more new mobile games in soft launch, check out our list here.