IDFA
Article Types
- All [74]
- Mobile Mavens [1]
- Hot Five [1]
- Special Report [1]
- Data & Research [2]
- Feature [4]
- Interview [12]
- Comment & Opinion [19]
- News [34]
Interview
Sep 1st, 2023
Speaker Spotlight: Júlia Planas of Smadex talks gaming UA in a post IDFA world
Comment & Opinion
Jun 8th, 2023
Navigating hypercasual through the changing landscape of mass-market casual games
Data & Research
Apr 18th, 2023
Hypercasual's not dead… But it is slowing down
So what happens next when hypercasual is down but competitive play is up?
News
Jan 10th, 2023
Ogury appoints new CEO Geoffroy Martin
Mobile adtech company Ogury have appointed a new CEO, amidst apparently major plans for 2023
Comment & Opinion
Dec 1st, 2022
The end of the IDFA: Then and Now
LifeStreet CEO Levi Matkins on how advertisers and developers can navigate the changing mobile space
News
Nov 1st, 2022
LifeStreet CEO Levi Matkins on converting players to payers in a post-IDFA world
Working with a specialised DSP is more important than ever for companies looking to scale