August 3, 2022

T3 Market Rises

The evolution of mobile advertising in 2022: higher quality, fewer ads

Upcoming territories such as the Middle East, South America and South Asia lead the market with an increase of 10 per cent, according to new data from SocialPeta

August 1, 2022

Permission To Play

Playing games doesn't make you mad or bad

Gaming does no harm to mental health according to recent study by the University of Oxford

July 28, 2022

Predicting Revenue

Mobile games industry to enjoy exponential growth up to 2029

Increasing global demand on smartphones and tablets forecast by Verified Market Reports

July 28, 2022

Major Breakthrough

Diablo Immortal surpasses $100 million in global revenue

Activision Blizzard’s free-to-play MMORPG passes another milestone

July 27, 2022

We're All Gamers!

One-third of Call of Duty: Mobile gamers are playing Candy Crush Saga

New data from Ampere Analysis proves that players don't limit themselves to just one genre

July 27, 2022

Unity Users

Consumer Acquisition: Unity games have seen 32% IAP revenue growth in 2022

Rewarded video ads engagement also escalated, with 62% of players engaging daily

July 26, 2022

Mobile Majority

More than half of ALL games revenue this year will come from mobile

Global mobile games industry forecast of $103.5 billion in 2022, according to new report from Newzoo

July 22, 2022

Quarterly Report

Ubisoft Q1 2022 report shows 9.8% sales decline

Mobile performance is strong, but other platforms have seen cancellations

July 19, 2022

Deal Me In

Drake Star: 2022 games industry deals on track to exceed $150 billion

Drake Star partner Michael Metzger speaks with PocketGamer.biz on the highs and lows of games industry deals in H1 2022, and why IDFA is driving deals in the mobile sector

July 15, 2022

South Korea's Gamer Surplus

Newzoo finds three-quarters of South Koreans are gamers, and mobile is the most popular platform

59% of gamers in South Korea play on mobile

July 13, 2022

Latency And Lag

Edgegap: lag and latency are major problems for mobile gamers

Mobile gamers experience lag and latency at greater rates than PC/console, with 34% quitting games entirely as a result

July 7, 2022

Big Games, Small Devices

Midcore games are on the rise

GameRefinery report examines the US gaming landscape

July 1, 2022

Turbulent Times

Research and Markets report finds China’s playerbase fell to 706 million in 2021

China Mobile Games 2022 report predicts mobile and PC games revenue will reach $55.23 billion in 2026

June 24, 2022

Show Me The Billions

data.ai: Mobile players to spend $21.4 billion in Q2 2022

Of $33 billion spend on mobile apps, gaming will take the lion’s share

June 21, 2022

Subscription Prediction

Ericsson projects more than 1 billion 5G subscriptions in 2022

1.1 billion prediction tweaked following invasion of Ukraine

June 20, 2022

Cause To Captivate

User acquisition to be dominated by three key factors: predictive analytics, automation, and data privacy

Tempr. report suggests casual mobile games will especially benefit from predictive analysis

June 16, 2022

Prediction Positivity

McKinsey & Company report predicts $5 trillion in metaverse earnings by 2030

Between $2 trillion and $2.6 trillion could come from e-commerce

June 14, 2022

Spending On Subscriptions

Liftoff and AppsFlyer report considers untapped potential in subscription-model mobile games

11% of subscription-model apps are games

June 14, 2022

Predicting And Projecting

Sensor Tower: player spending on mobile games reaching $117 billion by 2026

Apps to outpace games in terms of spending, but gaming predicted to remain the largest individual category.

June 13, 2022

Financial Findings

Netmarble’s Q1 2022 results show 43% fall in EBITDA year-over-year

Casual games found to be Netmarble’s most lucrative genre

June 10, 2022

Subscription Success

GameRefinery: creative battle pass implementation found in 60% of the top grossing mobile games

Gacha and battle pass elements are integrating into many genres

June 10, 2022

Google It

Google: only 16% of mobile gamers want NFT-based games

Player base split on engagement with in-game ads, motivation to start mobile titles, and NFT-based games of little interest

June 8, 2022

May Merriment

Apex Legends Mobile and Ni No Kuni boost US mobile performance in May, GameRefinery finds

Report analyses mobile sectors in US, Japan, and China

June 6, 2022

Apple And Apps

68% of mobile games devs find marketing more difficult following Apple ATT

Tenjin and Growth FullStack speak to PocketGamer.biz on their latest report which states 99% of developers plan to use alternative Android stores this year

May 26, 2022

The Lion's Share

Mobile gaming to exceed 60% of entire games market in 2022

More than $1.6 billion spent weekly on mobile games in Q1 2022 alone

May 19, 2022

Hypercasual Heights

Pangle and Newzoo’s hypercasual report explores the eastern and western market divide

Audience variation between US, UK, Japan and South Korea highlighted

May 12, 2022

Rocky Roblox Report

Roblox sees 54.1 million DAUs, despite sharp declines in engagement

Per daily average user, average bookings were at $11.67 in Q1

May 12, 2022

Revenue Report

Mobile game revenue decreased for first time ever in Q1 2022

Sensor Tower's State of Mobile Gaming 2022 report shows revenue and install variation by country

May 10, 2022

Revenue Results

Higher revenue and lower costs for Zynga in Q1 2022

$691 million revenue marks a 2% increase over Q1 2021

May 6, 2022

Industry Insight

Newzoo: a "breakthrough" in mobile game reach as revenue to surpass $100 billion in 2022

Latin America and Southeast Asia could be biggest contributors to mobile growth

May 5, 2022

Stats From Sweden

More than three-quarters of Stillfront’s Q1 revenue came from mobile games

Q1 2022 interim report reveals net revenue of $172 million

April 29, 2022

Catapulting

Rovio sees 26% revenue growth against mobile F2P decline

Revenue increased to €85 million in Q1 2022, a year-on-year increase from €67.1 million

April 27, 2022

Att Analysis

One year on, less than half of mobile players opt-in for ATT

Hypercasual found to have the highest initial opt-in rate

April 25, 2022

Searching For Stats

Angry Birds is the most popular mobile game in the US, according to search volumes

Bits and Pieces analyse mobile game search data

April 25, 2022

Most Read

Hot Five: Queer Eye launches first games partnership, Yomi Games in "Zynga of Crypto" bid, and Rovio surpasses five billion downloads

The hottest news articles on PG.biz

April 22, 2022

Report Reveals

Drake Star Partners: Q1 2022 games industry deals casts shadow over entirety of 2021

More deals in mobile than any other gaming segment

April 21, 2022

Tracking Transformative Trends

Mobile app trends 2022: A global benchmark of app performance

A new report from Adjust highlights key changes in the global mobile industry, from privacy changes to user behaviour and the value of retaining players

April 14, 2022

Analysis Of Ad Creatives

Liftoff: playable ads are most "cost-effective" ad format

Analysis of over 200 million instals and 12.6 billion clicks

April 13, 2022

The Cloud's Acclaim

Amdocs: 85% of UK gamers would give up new hardware for cloud gaming

Biggest draws are the option to play on any device in any location

April 4, 2022

The Most Searched

Minecraft, Free Fire and Genshin Impact are the most searched for mobile games, says Mozillion

18 games reached one million or more average monthly searches from January 2021 to 2022

March 29, 2022

Environmental Expectations

Netmarble unveils ESG report with sustainable management goals

Three key initiatives outlined

March 14, 2022

Guessing The Growth

Global Industry Analysts: Mobile games market to reach almost $140 billion by 2026

Expected to reach $94.8 billion by the end of 2022

March 10, 2022

Modern Mobile Gaming

Tapjoy: Women play on mobile more times per day than men

Over 50% of mobile gamers prefer ads over pay-to-play

February 15, 2022

Hard Questions At Supercell

Supercell's 45% revenue increase in 2021 follows staff burnout

2021 revenue reached $2.24 billion, and a message about sustainable working from Supercell CEO

February 11, 2022

Renovation

GameRefinery: renovation features in every top 100 US casual mobile game

Players are motivated by a drive to "clean up space" and redecorate

February 4, 2022

For The Horde?

Activision Blizzard to bring Warcraft to mobile

Announcement buried in earnings report

January 31, 2022

Streaming Surge

Stream Hatchet: three out of 10 most streamed games in 2021 were mobile-exclusive

2021 Video Game Live Streaming Trends Report profiles rise in mobile games streaming audiences

January 26, 2022

Esports Expectations

Newzoo: Mobile esports will continue to grow in 2022

Top publishers are battling out for the top position in the mobile esports sector

January 20, 2022

Apac Predominance

Mobile games spending passed $93 billion in 2021, says Newzoo

Report indicates TikTok users are more likely to spend on mobile games

January 6, 2022

In-app Ads Widen

In-game ads expected to generate $14 billion by 2028

Key players include IronSource, EA, Anzu, and more