March 16, 2021 Good Show Top-performing titles have a 45% higher D7 retention rate Games live streams generated 11 billion hours in viewship in just over a year
March 4, 2021 Live And Kicking The five-year journey of Hill Climb 2 and how Fingersoft is already prepping for a third Fingersoft's Daniel Rantala discusses the racing sequel
February 25, 2021 Keep Em Coming Wappier release player retention guide for developers and publishers "This guide will be invaluable for helping build an engaged long-term player base"
February 8, 2021 Pgc Digital PGC Digital: Taking user acquisition and retention to the next level "As UA managers, we have the tools to decide what KPIs we pursue"
November 12, 2020 Pgc Digital PGC Digital: How "understanding the player" lead to a 40% increase in users for Koron Studios The sevilla-based studio saw massive growth in Idle Fishing through specific updates
September 23, 2020 Uramagician Why Harry Potter: Puzzles and Spells is "the biggest, most robust game Zynga's ever launched" Creative director Mark Turmell and lead producer Desiree Makowski take us through the many metagame features of the match-3 puzzler
September 16, 2020 Two Billion Users PGC Helsinki Digital: Downloads need to take "five-seconds or less" on Facebook Gaming Quicksave Interactive CEO and co-founder Elina Arponen spoke about the benefits of developing games for social platforms
September 3, 2020 Making Of How F1 Manager achieved 350,000 daily active users "We had to spend the first couple of months weathering the storm"
August 27, 2020 Past Experience Opinion: Fall Guys owes some of its explosive success to Mediatonic's mobile expertise How understanding mass audiences and player retention helped launch 2020's surprise hit
August 27, 2020 Smiley Face Live and Kicking: Why retention is key to the success of Disney Emoji Blitz four years on "If we don't listen to our players and create something worth playing and investing in, we don't deserve them"
July 15, 2020 Tie Dye Seventies fashion trend meets DIY madness in the new hyper hit Tie Dye by CrazyLabs A dive into the world of gamifying DIY
June 25, 2020 Order Up Opinion: I completed Pokemon Cafe Mix in two days, and I probably won't go back A lesson in making sure you have enough content for your puzzle game
June 5, 2020 Street Life How does Forza Street monetise? Is the racer's mobile debut generous or greedy?
June 4, 2020 Agora Live Video Nobody cares about your app idea - here's how to change that Harness live video for the next generation of gaming & apps
April 21, 2020 Consent Management How consent and preference management can increase ad revenue and improve user retention Ogury chief publishers and strategic data partnerships officer Christophe Bize talks us through it
March 31, 2020 Keep Spinning Why are people still playing Coin Master? A dive into a game where the rewards aren't the main draw
March 19, 2020 The Flow Tapjoy launches deep multi-reward engagements ads on Android More rewards, better engagement
March 11, 2020 Engaging The synergetic nature of offerwalls and rewarded video ads Tapjoy's research sees a 114% revenue boost
February 4, 2020 Can't Catch 'em All Pokemon GO is now for the hardcore, not the casual Niantic has done wonders with Pokemon GO, but it's starting to feel overwhelming
January 27, 2020 Niche Success KamaGames' Video Poker game boasts 49% Day-1 retention US is the key market
January 20, 2020 Pg Connects London 2020 Retention rate is key to in-game advertisements, says Tenjin lead data scientist The US creates 10 times more ad revenue
January 14, 2020 Acquire, Retain, Monetise Learn all about acquiring, retaining, and monetising users at Pocket Gamer Connects London 2020 One of 15 tracks at the conference
November 20, 2019 Listen & Learn Join deltaDNA’s free webinar on the reasons F2P games fail and how to avoid them All happening 11am GMT on Wednesday 27th November
October 3, 2019 Know Your User How to keep players in your game via app reviews Appfollow's Anatoly Sharifulin explains
September 16, 2019 Blockbuster Numbers Minecraft surpasses 112 million players each month Over 176 million physical copies have been sold around the world
September 13, 2019 Squeezed Funnel GameAnalytics: Top 25% mobile games have average Day 28 retention of 4% New report takes data from 1.2 billion monthly active players
September 12, 2019 High Kpis Warhammer Combat Cards boasts Day 7 retention of 34% and 15% payer conversion TCG off to a great start
June 12, 2019 Retention Guide The universal guide to retention Worldwide gaming audiences contain a lot of very different people. The player marketing experts at deltaDNA worked out what unites those players, and how game developers can take advantage
May 30, 2019 Mobile Monetisation Facebook study: 57% of mobile developers say in-app ads can improve player retention Users are six times more likely to make a purchase after seeing a playable ad
March 25, 2019 Sharp Shiny Things How does Raid: Shadow Legends engage, retain and monetise? Plarium cracks the code
January 21, 2019 Retained Three billion mobile gamers worth of data says that trivia and word games hold best week one retention Game Analytics CEO Ioana Hreninciuc delved into the stats at Pocket Gamer Connects London
November 13, 2018 Helsinki 2018 Jam City's Jeremy Horn: If retention is below 20% on day seven "I would advise to go back to soft launch" Jam City VP also shared insights into a maturing mobile market
October 25, 2018 Data GameAnalytics: Fewer than 15% of games retain a third of their players after day one Analysis firm's latest benchmarking report shows a "winner-takes-all" space
October 18, 2018 Apponboard’s Tech Is Taking Off Google Play’s Try Now demos are boosting retention and monetisation by more than 29% AppOnboard’s tech is taking off
October 5, 2018 Referred Mobile gamers referred through organic social channels have up to 67% higher retention They also have a 63 per cent higher lifetime session count versus non-referred players
September 10, 2018 Jumping The Shark How does Hungry Dragon engage, retain and monetise? Analysing Ubisoft’s franchise spin-off
August 2, 2018 New Marketing Tools Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021 Social network reveals playables, retention optimisation and value optimisation solutions at ChinaJoy
June 12, 2018 Karma Can charitable platforms support good causes and also be a driver for player retention? "Asking your player base to join you in making the world a better place and putting the decision-making in their hands a very powerful message to send to your player community"
April 11, 2018 Rewarded More rewarded ad conversions lead to higher user engagement, retention and spend Tapjoy’s latest report finds that the more rewarded ads a player completes in their first two weeks the better the results
April 11, 2018 Top Tips 5 ways mobile games developers can engage their communities outside an app Plarium's Helen Burda on how to foster a community that extends from the game and into other areas
March 12, 2018 Funding Round Mobile developer Kixeye raises $20 million for machine learning platform Tech to help studios optimise marketing, monetisation and retention
November 16, 2017 The State Of It Non-organic mobile game installs have grown 3.4% since Q3 2016 AppsFlyer digs deep in its State of Gaming App Marketing report
October 30, 2017 Arppu Up Top grossing games on mobile have seen ARPPU increase by over 60% since January 2016 GameAnalytics digs into the data
September 4, 2017 What Comes Next? 21 months later, why I'm still playing Star Wars: Galaxy of Heroes A neverending story
August 30, 2017 Decoding Design A wolf in sheepskin clothing: How Love Nikki-Dress UP Queen is far more than meets the eye Exclusive currencies and limited gachas don't stop this game from being fun
August 21, 2017 Grand Revival Grand Cru on how it rebooted its business following the failure of Supernauts Markus Palusa talks smaller teams and killing projects early
August 21, 2017 Ask Yourself Oscar Clark suggests nine ridiculous questions every game developer should ask themselves Silly questions with a serious heart
August 14, 2017 Monetise, Retain, Acquire 19 talks on mobile game monetisation, retention and user acquisition from PG Connects San Francisco 2017 Learn all you need to know
July 6, 2017 Gotta Catch 'em All One year on: How Pokemon GO has proved it’s more than just a fad The right game at the right time