August 16, 2024 Performance Boost Using a Multiple Paid Pass to boost player choice, rewards, playtimes and revenue Gradient Universe founder Oxana Fomina explains how the next step from the familiar Battle Pass could be your next step to improved monetization
August 15, 2024 Gamescom Tips Mobile Mavens: The expert's guide to surviving Gamescom How to avoid the crush, be at the best party, and make all the best connections. Our Mavens give their tips and tricks for getting the best out of Europe's biggest games show
August 6, 2024 Industry Insight Seven psychology-inspired tips for perfect video game design Sensemitter’s analyst Bogdan Baranovskiy offers insight and advice on game design principles by relating them to real world situations
July 24, 2024 Industry Insights Why market benchmarks matter: How to work with analytics at launch Rockbite Games founders Avetis Zakharyan and Gevorg Kopalyan share how to get the best out of your analytics
July 17, 2024 Smashing Sales Strategies Super Smash Bros. creator Masahiro Sakurai warns of market research producing "average and mediocre" games "Targeting isn’t as reliable as people claim, and market research is based on past results"
July 9, 2024 Super Sakurai Super Smash Bros creator Masahiro Sakurai warns that game updates "won’t mean anything" without a strong base game Sakurai believes that game development shouldn't be about fixing everything with live ops later
July 3, 2024 Revenue Boost What are 'skip-its' and how will they affect ad monetisation in 2024? Božo Janković discusses the rise of a new monetisation option and how it's offering a new avenue for revenue generation in mobile gaming
June 28, 2024 Rising Revenue In-game ads in hypercausal runners: Increasing revenue without sacrificing other metrics Azur Games producer Milana Gelmanova shares how in-game ads helped to create a 5% to 20% revenue boost in a year
April 3, 2024 Ua Scaling Game Analysis: Exploring Rivergame’s Last War UA scaling strategy How does a game earn $2 million and 200k downloads a day? Game design consultant Jakub Remiar shares a deep dive into Last War's unique features and UA strategy
February 14, 2024 Applovin Ai AppLovin reveals AI ad creative tips as its SparkLabs team triples production Generative AI is becoming increasingly prominent in the industry, with features such as content-aware fill becoming a boon for ad creatives
February 7, 2024 Difficulty Balance Difficulty curves: Find the right balance and boost retention and revenue Product design director Guy Agiv discusses maximising your games monetisation and retaining players via the perfect difficulty curve
January 16, 2024 Optimising How much analysis is too much? The fine art of balancing data and game development Azur Games Maxim Kozhnov shares valuable insight on how analysts can optimise their workflow
January 5, 2024 New Year's Resolutions Why making marginal gains should be every developer's prime strategy for 2024 LifeStreet, CEO Levi Matkins gives us his simple but effective, six-step game plan to deliver substantial results
November 15, 2023 Industry Insights The evolution of user acquisition in 2023 part two Kwalee’s John Wright shares his valuable insight into ad creatives and the challenges of today's UA offering developers some top tips
November 13, 2023 Feature The evolution of user acquisition in 2023 part one Kwalee’s John Wright shares his valuable insight into the challenges of today's UA and offers some top tips
October 19, 2023 Feature Striking the perfect balance: How can mobile ads complement in-app purchases? AppLovin’s Daniel Tchernahovsky on finding the perfect balance for mobile app monetisation
October 6, 2023 Investor Tips Why investors hate content risk and how to overcome it F4 Fund's David Kaye offers developers advice on how to entice investors
September 21, 2023 Comment & Opinion "Your mobile game studio is dying. Here’s how to save it" Village Studios founder Will Luton takes a deep dive into the changing mobile industry and how developers can survive this evolving market
September 5, 2023 Pgc Helsinki Speaker Spotlight: Teemu Haila gives top tips on shipping free to play games Pocket Gamer Connects Helsinki takes place on September 12 - 13. We catch up with some of the stars from the mobile industry who'll be taking part
February 10, 2021 Pgc Digital PGC Digital: Hypercasual market estimated to reach $2.5 billion from 2021 Tips for success shared by My.Games' Yana Vesnina
January 26, 2021 Staying In Touch Planning your 2021 conference schedule: five tips to conquer Zoom fatigue Video conferencing is how we do business - for now at least. Here’s how to stay sane without stopping your business growth in this new online order
March 5, 2020 Keep It Simple How to get your hypercasual game successfully published in 2020 Tamara Feiman from Gismart's seven top tips
January 25, 2019 Valued Which simple tips deliver the biggest value to developers? Evasyst's Mark Ollila, Madfinger's Marek Rabas, Gamevil's David Mohr, Gram Games' Jeremy Glazman and Pixel Federation's Martin Jurášek weigh in
May 2, 2018 Top Tips 8 tips for mobile games publishing success in China Mobvista lays out some key advice from its ‘Looking East: How to launch mobile games in China 2018’ report
April 11, 2018 Top Tips 5 ways mobile games developers can engage their communities outside an app Plarium's Helen Burda on how to foster a community that extends from the game and into other areas
November 14, 2017 Launch In China How to launch mobile games in China Tappx China Country Manager Bob Wang talks us through it
September 11, 2017 Post-launch Advice 5 tips for running effective live operations Tag Games' Robin Smith offers useful advice on maximising post-launch performance of your game
September 7, 2017 Funding Advice Tips on securing funding for your gaming start up Gamee CEO Bozena Rezab offers advice based on her own experiences pitching for investment
September 5, 2017 Market Tips How to launch your mobile game in India Jitesh Bisht, Head of Tappx India, dishes out some sage advice
March 8, 2017 First-timer 3 lessons from an indie developer's first GDC Frank DiCola discusses scheduling, sessions and not taking no for an answer
February 24, 2017 F2p Design 6 tips to boost your free-to-play game retention Mike Herron offers his game design advice
May 12, 2014 Handy Tips 5 top tips for a great indie strategy from Christopher Kassulke Handygames, Handy tips