Mobile Masterworks
Mobile Masterworks: Jetpack Joyride
Taking a closer look at the game that marked the turning point from premium to freemium
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss loot boxes, mobile moves and giant slaying…
Q&a
Elena Grigoryan on the struggles and success of My.Games
The CSO of My.Games discusses the ongoing changes in the mobile industry and how their company weathered both the pandemic and their departure from Russia
Talks
Matej Lancaric on iOS14: “If you’re testing creatives on iOS, just stop”
The Two & a Half-Gamers host discusses why ATT hasn’t killed mobile gaming
Roles
Living the dream: CSR2 fan lands job designing cars for Zynga
Guillaume Mille's passion for cars and games turned into an incredible job opportunity at developer NaturalMotion
Taxes
UK budget ups tax relief for British game companies
The new credit will offer a 34% rate relief, up from 25% in its previous incarnation
Trends 2023
Mobile games industry trends for 2023: Publishing predictions: Part two
MobileGroove's Peggy Anne Salz looks at intellectual property and brands, social media, streaming, and esports
Spreading Sustainability
10 Weeks To Save The Games Industry – Week 8
Matchmade CEO Jiri Kupiainen and GamesForest.Club's Maria Wagner's journey takes in Zürich and Munich and heads to the Baltics
Finance
Silicon Valley Bank - What happened and how does it affect mobile?
One of America’s biggest venture capital and startup banks failed over the weekend. Here’s what it could mean for mobile
Tech Trends Talks
Eight fireside chat interviews with the industry’s best and brightest at PGC London 2023
Hear from the creators, leaders, movers and shakers from across the mobile games world about the tools, trends and tech at Pocket Gamer Connects, with the team from HyprMX
Roblox Reveals
Stefano Corazza: AI will enable new Roblox users to create much faster
Roblox Studios head Stefano Corazza discusses the future of AI on Roblox
Join The Webinar
Retargeting Masterclass: How to retain and retarget players
How can developers and publishers keep their users, reduce churn and increase retention?
find out more in this expert webinar from Adikteev and PocketGamer.biz
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss loot boxes, mobile moves and giant slaying…
Acquivision Blizzard
Microsoft, Activision, and Sony: The story so far
As the deal inches towards a conclusion Microsoft still face opposition in both the mobile and console spaces
Next-level Inclusivity
Scrapping stereotypes in the metaverse with Dubit's Regine Weiner and Steph Whitley
The face of gaming is changing and if the metaverse really is to take hold we need to work together to make it a great place for everyone
Women In Games
"What we used to think of as a gamer - a bored teenager with a console - is no longer correct" - Liat Barer of Odeeo
We get the real state of play and showcase a world of talent around the changing face of games for International Women's Day
Developer Insights
Why player-driven economies are a powerful tool for developers
Building an economy that keeps players engaged creates long-term fans that will keep coming back so that they can achieve more
Spreading Sustainability
10 Weeks To Save The Games Industry – Week 7
Matchmade CEO Jiri Kupiainen and GamesForest.Club's Maria Wagner's quest reaches Prague
Women In Games
"This is not only a viable career path, but one of the most welcoming industries in the world" - Jacki Vause of Dimoso
We get the real state of play and showcase a world of talent around International Women's Day
Q&a
Early Morning Studios' Daniel Lagergren talks new game Vendir: Plague of Lies
Behind the scenes on the inspiration and difficulties the team had in bringing the dungeon-crawler to mobile
Women In Games
"Women bring different leadership styles that benefit everyone, not only other women" - Agnė Vitkutė of G.Round
We get the real state of play and showcase a world of talent around International Women's Day 2023
Women In Games
"Games change people's lives. I've been amazed by their power to make this world a better place" - Iryna Afanasyeva of Sandsoft Games
We get the real state of play and showcase a world of talent around International Women's Day 2023
Women In Games
International Women's Day 2023: Gender inclusivity within gaming and the rise of the female gamer
GameHouse's Emmi Kuusikko takes a gender-focused snapshot of games: Where they are, and where they need to be
Q&a
Tom Van Dam on the success of Marvel Snap and what’s next for Nuverse
The senior director of global business offers his thoughts on the reason for Snap’s success and how they helped
Women In Games
International Women's Day 2023: Lisa Hau, CSO at Bidstack
We get the real state of play and showcase a world of talent for International Women's Day
Women In Games
International Women's Day 2023: Harriet Hughes, CMO at Playstack
We get the real state of play and showcase a world of talent for International Women's Day
Women In Games
International Women's Day 2023: Victoria Trofimova, co-founder and CEO of Nordcurrent
We get the real state of play and showcase a world of talent for International Women's Day
Video
Pocket Gamer Connects London video round-up: Part Two
Missed the show or simply want more content? We get up close with the big names at our PGC London event
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news and discuss the demise of hypercasual and publishers taking over the world…
Live And Kicking
Is it game over for Live Ops games?
We've seen some huge live games get the plug pulled, but are reports of their demise exaggerated? And what makes a LiveOps game fail? Oscar Clark of Fundamentally Games explains
Spreading Sustainability
10 Weeks To Save The Games Industry – Week 6
Matchmade CEO Jiri Kupiainen and GamesForest.Club's Maria Wagner's quest reaches Lisbon
Industry Insight
Building on success: How to focus your expertise to create guaranteed hits
We all learn from our mistakes, but do we equally learn from our wins? Azur Games' Milana Gelmanova explains how they only go from strength to strength
Diving Deep
What’s going on with artificial intelligence in 2023? Here's everything you need to know
Get caught up on everything AI ahead of our next US event - Pocket Gamer Connects Seattle (AI edition) - in May!
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news to talk all-powerful AI, enduring classics and why there's not enough horror in games
Video
Pocket Gamer Connects London video round-up
Missed the show or simply want more content? We get up close with the big names at our PGC London event
Interview
"Web3 is a solution in search of a problem." FunCraft’s CEO steps back from blockchain
After considering web3 and blockchain, FunCraft's Michael Martinez decided that the future lies elsewhere
Expert Analysis
Angry Birds Match: Empowering ads with perfectly pitched puzzles
Get your gameplay and monetisation balance right and you'll have a hit on your hands, explains Rovio's UA lead Claire Rozain
Spreading Sustainability
10 Weeks To Save The Games Industry – Week 5
Matchmade CEO Jiri Kupiainen and GamesForest.Club's Maria Wagner's quest hits Barcelona
Company Spotlight
Company Spotlight: Dataseat
Find out more about London-based mobile advertising experts Dataseat
Industry Insight
Seven ways mobile games can make the most of direct–to-consumer strategies
Xsolla's Chris Hewish explains how mobile studios can make the most of the direct-to-consumer strategies used by major publishers
Company Spotlight
Company Spotlight: LeanPlum, a CleverTap company
Meet LeanPlum, the California-based marketing automation expert
Insights
Flexion's Jens Lauritzson on why you should consider alternative app stores
Alternative app store publishing has been a winning model for companies such as Flexion and their partners
Podcast
Unravelling the alchemy of user acquisition | Podcast
Trailmix’s Philippa Layburn reveals the routes to winning user acquisition strategies and creatives
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news to talk AI in games, games going global and the return of much-loved franchises
Insights
What’s next for Supercell?
CEO Ilkka Paananen’s recent blog post gives insight into the Finnish hitmaker's plans for 2023 and beyond
Trends 2023
Mobile games industry trends for 2023: Publishing predictions: Part one
MobileGroove's Peggy Anne Salz looks at AAA growth, multiplatform releases and a shift away from hypercasual
Spreading Sustainability
10 Weeks To Save The Games Industry – Week 4
Matchmade CEO Jiri Kupiainen and GamesForest.Club's Maria Wagner's quest continues
Advertising
Alex Nunez talks intrinsic advertising and what's next for Bidstack Sports
We put our questions on the latest innovations in ads to Bidstack Sport's SVP
Predictions
Five mobile esports predictions for 2023 from ESL FACEIT's Kevin Rosenblatt
The SVP of Game Ecosystems for EFG gives his thoughts on where mobile esports will go in 2023
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news to talk big games moving to mobile, big money being made, and big trouble for some big names