Past Or Future?
Apple Arcade versus Google Stadia: Two very different visions of gaming
Considering two subscription services
Cinemagraph Ads
Facebook partner on using UnrealFront’s Cinemagraph ad creative to market your mobile game
High definition images offer an eye-catching solution to getting user attention
Extra Life
Apple Arcade subscription breathes new life into premium and mobile game creativity, but may worry developers not on it
Bold move by Apple, but will it pay off for the games industry?
Sharp Shiny Things
How does Raid: Shadow Legends engage, retain and monetise?
Plarium cracks the code
Voodoo Development Magic
Voodoo Development Magic: How UK studio Neon Play made a splash with hyper-casual hit Roller Splat
This special series focuses on how developers have built mobile's biggest hits, with help from publisher Voodoo
New Realities
GDC 2019: Unity "investing heavily" in augmented reality tech
"We’re really keen on AR and we’re seeing a lot of the big partners release a lot of products in this space, and we’re excited to see where it’s going"
Automated Future
How automated reports helped Futureplay and Webedia improve ad monetisation
Why developers are turning away from manual admin to focus on deeper insights and strategy
Existing Fans
Game IP versus entertainment IP: Which is best for mobile games?
We ask our Monetizer Mavens
Gdc 2019
How can indie games developers make the most out of GDC?
The world's biggest industry conference is just around the corner - we speak to our Indie Mavens on how to best utilise the event
Quarter Mile At A Time
Indie Spotlight: SMG Studio on going from Flash to Fast and Furious
"Know if you want to make games or run a business because sometimes the business side can get in the way of making games."
Voodoo Development Magic
Voodoo Development Magic: In-house Paris studio highlights the power of the number one publisher’s internal production with Ball Mayhem!
How Ball Mayhem! went from concept to over eight million downloads
All In
2019 is the year of performance programmatic buying - are you ready?
MobileGroove's Peggy Anne Salz speaks with Playrix lead UA manager Sergey Grytsuk to get the lowdown on its user acquisition strategy and tips
Live And Kicking
Six years on: Wooga on the evolution of hidden object game Pearl's Peril
Pearl’s Peril lead product manager Annelie Biernat speaks to us about the games' success
Ad Tech
How live user comments for in-game mobile ads are boosting developer revenues
AdTiming explains the benefits of its Creative Timing and AdMuing tools
Jobs In Games
Jobs in Games: Florence composer Kevin Penkin on how to get a job creating music for games
"Music isn’t black magic! It’s just like any other craft where it takes hours and hours of (sometimes) pain-staking work to get what you want to say just right"
Women In Games
Kate Edwards: "Be open-minded and explore the possibilities of your talents"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Ella Romanos: "I'm really inspired by people who forge their own paths through the industry and who help others"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Gamee CEO Bozena Rezab: "Just go for it, even if you've never worked in games before"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Grand Cru CFO Celine Pasula: "Don’t be scared of going after the job you really want"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Yokozuna Data CEO Africa Perianez on a career in machine learning and a company where half of the engineers and all the data scientists are women
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Dirtybit's Anette Ståløy: "Misconceptions usually come from a lack of knowledge and from people making assumptions"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Tamalaki owner Martine Spaans: "I wish I would have known that hard work is not rewarded when no one sees it"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Games UX specialist Celia Hodent: "We know that having good diversity and inclusivity on a team are key to being more successful"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Curve Digital's Buahin: "We still have a way to go to dispel assumptions that women don't play games"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
MiTale CEO Natasha Trygg: "Try everything that games development has to offer and do not be afraid to fail"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Kongregate CEO Emily Greer on a career in games: "I've found a tremendous amount of kindness, openness and fun"
Profiling a few of the industry's stars to celebrate International Women's Day
Women In Games
Jagex's Cassia Curran on an international career in biz dev
Profiling a few of the industry's stars to celebrate International Women's Day
Speaker Spotlight
Speaker Spotlight: Unbound Creation’s Jakub Kasztalski set to host talk on how to mix third-party assets without your game looking terrible
Pocket Gamer Connects Seattle 2019 will take place on May 13th to 14th.
East To East
How a China partnership turned Steppy Pants into a number one chart topper in Japan
Super Entertainment co-director Stephen Last discusses how a collaboration with Yodo1 produced significant returns
Speaker Spotlight
Speaker Spotlight: Pixel Federation's Martin Jurasek to host talk on using data to design onboarding
Pocket Gamer Connects Seattle 2019 will take place on May 13th to 14th.
Games Services
Get more with MoGi Group: Bespoke solutions for global games
MoGi Group will be at GDC from March 18th to 22nd
Giant Enemy Crab
Indie Spotlight: Knife-wielding crabs star in Robot Squid's new mobile battle royale game King of Crabs
"It's a great achievement for the team but launching is just the start. We know the challenges will keep coming"
Jobs In Games
Jobs in Games: Sega Hardlight’s James Back on how to get a job as a director of product
"I think if I’d known how easy I’d find it to relate to everyone I’ve worked with over the past five years, I’d have looked for a job in games a lot sooner"
Music Gaming
The future of music gaming
Gismart product manager Vera Rabkina details the history of music gaming and looks ahead at what's to come
Interview
MapleStory M director on the challenges of bringing a 15-year-old MMORPG to mobile
Nexon's mobile MMO helped drive the Japanese publisher to one of its strongest years yet
Playable Demos
Delving under the hood of Synative's Try Now demo tech as it partners with Google Play
Synative gives us the lowdown
Youtube X Games
Pocket.watch on how partnering with influencers gives it an edge in the mobile games market
Vice president of games Greg Hayes speaks to us about the new concept
Social Gaming
Teatime Games: "Mobile games have lost the value of playing together"
Start-up launches video communication platform Teatime Live with first title Hyperspeed
Too Little, Too Late?
Why Activision Blizzard’s mobile strategy is between a rock and a hard place
The wrong IP at the wrong time
Keys To Success
How JoyPac delivered a top 10 success in China
China can be tough to break into, yet the right strategy can make it a reality
Keep Calm And Carry On
After generating $1 billion-plus from each of its first four games, Supercell’s falling revenue is kind of the point
2019 could see the company experience explosive growth again
All Systems Go
More games, more M&A, more growth: Why Zynga CEO Frank Gibeau is bullish for 2019
Opportunities, not costs
Tuned In
Music apps-focused Gismart wants to double its headcount and enter the publishing business after successful 2018
VP of marketing and business development Lana Meisak discusses its hit music games and what's next for the London-based studio
Aso Deal
Improve your ASO and generate more organic downloads with 95% discount on app store optimisation service TheTool
Lifetime plan available for indie and small developers
Indie Spotlight
Indie Spotlight: Small Island Games on creating puzzle odyssey Haiku Adventure
"We’re hoping to celebrate the original craft of woodblock printing and allow people to explore it in a new way"
Hyper-casual
TabTale on the state of hyper-casual and how it’s found success
The inside track on the industry's trendiest genre, and how Tabtale racked up the downloads for Light I
Jobs In Games
Jobs in Games: Hutch's James Levick on how to get a job as a director of technology
"Be persistent and don’t worry if you get rejected - you’ll get there"
Jobs In Games
Working in video games: It's dangerous to go alone
Kixeye chief marketing officer John Getze on getting a job in games
Well?!
What industry trends do mobile indies see on the horizon for 2019?
Our mavens weigh in
Jobs In Games
How to rethink your dream and pursue a career in games
Mobalytics.gg head of marketing Erik Reynolds