In-game Advertising
Audiomob launches new CPI audio ad product for mobile game developers
The product is powered by algorithms that personalise ads based on factors like location, time, device, and user behaviour
Company Profile
AudioMob
Website
audiomob.io/
About
AudioMob was founded on the core principle that there is a better way to monetise games. We allow advertisers to reach their consumers and game developers to monetise their games using audio, without disrupting gameplay unlike traditional ad formats such as rewarded video and interstitials.
Articles featuring AudioMob
New Office
Audiomob opens MENA headquarters in Abu Dhabi
The new office is located on Yas Island in the United Arab Emirates
Exclusive Deal
Voodoo signs partnership with Audiomob for audio ads
Deal sees ads provider become exclusive audio partner for the top 50% of the publisher's inventory
Future Gazing
The ubiquity of mobile gaming: why more platforms are getting on board
As the global games market grows, what are the trends that are shaping the future? AudioMob peers into the crystal ball and highlights the opportunities for developers
Easing Audio Ad Access
Potential problems with audio ads - and how Audiomob’s mobile gaming plugin helps circumvent them
Find out how Audiomob is helping to make in-game audio ads a more mainstream opportunity for all developers
Great British Entrepreneur Awards
Audiomob founders win start-up entrepreneur of the year at Great British Entrepreneur Awards
“We are honoured to get this award and for the recognition!” Co-founders Christian Facey and Wilfrid Obeng celebrate their success
Company Spotlight
Company Spotlight: Audiomob
Find out more about Audiomob, the award-winning Audio Adtech company based in the UK and UAE
Profile
The Head of Gaming Partnerships at Audiomob, Munib Tahir, on why audio advertising is the future of mobile monetisation
“Our advertisers are loving what we do as they see higher engagement and wider outreach for their ad placements.”
Listen Up
Why Google’s New Ad Policy Proves that Audio Ads are the Future
As regulations tighten and user expectations increase - how can developers ensure the audience engages with ads? Audiomob offers a way forward
Intrusive Ads
Exclusive: The games sector responds to Google's Ad policy updates
Here’s what the gaming ads sector thinks about the controversial decision
Paying For It, One Way Or Another
Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads?
Experts from AudioMob, Dataseat, Kempt&Co, Two Way Media, and Tilting Point present the core takeaways Microsoft and Sony need to adopt if they want to pursue ads in F2P console titles
Listen Up
Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership
AudioMob looks at why the mobile studio famed for the quality of its games picked audio ads - and what it means for brands
Pg Connects Interviews
Video interview: AudioMob discusses feedback to the new world of non-intrusive in-game audio ads
AudioMob's Wilfrid Obeng talks non-intrusive audio ads, ensuring engagement, sonic signatures, and more at PG Connects London
Listen Up
Using AudioMob’s in-game audio ads for instant rewards
Audiomob outlines how developers can use their in-game audio ads in more innovative ways to create instantly rewarding player experiences
Ads With Audio
AudioMob partners with AWS to create in-game audio ads
Advertisers can reach users through multiple demographics, including location and language
Mark-up
AudioMob raises $14 million at $110 million valuation
Will scale recently opened offices in London and Abu Dhabi
Astute Audio Ads
AudioMob finds 75% of consumers prefer audio adverts in game
Suggest audio ads have a 1000% higher click-through rate
Audio Opportunities
Make more money from your game with audio ads - watch our free video session here now
Our latest official RoundTable is available free to watch now
Audio Opportunities
Understand the new opportunities in mobile game audio with today’s PocketGamer.Biz RoundTable - free!
Next installment of the PocketGamer.biz RoundTable series goes live today - sign up now.
Audio Opportunities
Explore the new opportunities in mobile game audio with the next PocketGamer.Biz RoundTable - free!
We look to understand the new opportunities in mobile game audio and why they matter to the growth of your business - sign up free now
Listen Good
IDFA revenue losses causing you stress? Context and audio are the answer
AudioMob CEO Christian Facey explains
Listen Up
Kwalee to use Audiomob's audio ads platform for its titles
"We're always interested in developing new ways to engage players on mobile with our hypercasual games"
Resonate
Audiomob CEO Christian Facey: "developers need to think about the business side of their studio as much as the gameplay"
Christian Facey talks game jams, and the importance of figuring out your business structure as an indie
Enter The House
9th Impact launches Big Brother mobile game with AudioMob's ad solutions
"We're thrilled to be working with 9th Impact for their release of the Big Brother mobile game"
Resonate
Audiomob to host 'Resonate' Game Jam with $1000 grand prize
The jam will be a chance for devs to strut their stuff while utilising Audiomob's ad solutions
Hey, Listen
PGC Helsinki Digital: 86% of UK adults dislike video ads in mobile games
"Most innovations in ad tech are none intrusive"
Monetise Not Bastardise
AudioMob’s CEO Christian Facey on innovative approaches to monetisation and making ads less intrusive for players
“The key change is gaming was shunned as an advertising medium, and now it’s the largest untapped opportunity”
Pgbiz Roundtable
Join us on August 11th for our "Monetise, not Bastardise" PocketGamer.biz RoundTable session
Discussing new methods of monetisation, brought to you by AudioMob
Monetisation Month
Catch up on PocketGamer.biz's Monetisation Month 2020
Sponsored by AudioMob
Ad Evolution
Interview: How AudioMob is shaking up the rewarded ads space with its audio offerings
Christian Facey and Wilfrid Obeng discuss the company's approach to ads and its open beta
Audio Ads
Rewarded Audio: More monetising opportunities than Rewarded Video - with none of the interruptions
AudioMob co-founder and CEO Christian Facey explains why this latest ad format is showing rapid popularity amongst game developers and players alike
Open Beta
AudioMob's rewarded audio ad platform enters open beta
Already a waitlist to get involved
Loud And Clear
AudioMob teams up with Targetspot for in-game audio ads
"Rewarded audio advertising is an $18 billion opportunity in the US alone"
All Ears
AudioMob on the art and opportunity of betas
CEO Christian Facey explains