Publisher News
Azur Games discuss salvaging ditched apps in latest blog post
We take a look at how one publisher claims to have grabbed games previously dropped by other publishers, and turned them into a success.
Company Profile
Azur Games
Website
azurgames.com
About
Founded in 2017, the company is currently one of the top 3 mobile worldwide publishers by downloads — in 2024 it surpassed the 9.5 billion download mark. The company portfolio has over 150 high-performing projects in various game genres: from midcore PvP to hyper-casual.
Azur Games is a team of gifted professionals working remotely and from offices worldwide, including HQ in Larnaca and the main office in Dubai. Together, they do everything to make sure talented game developers see their projects at the top of the charts.
Related People
Eugene Tatonkin
Publishing \ M&A Lead
Artem Nikolayev
Founder
Alexey Platonov
lead analyst
Dmitry Yaminsky
CEO
Denis Shcherbakov
Producer
Sergey Martinkevich
Publishing Lead
Rustam Saidrakhmonov
ASO Lead
Milana Gelmanova
Producer
Zlata Kazantseva
ASO manager
Tatiana Vinogradova
Producer
Lev Nazin
Game Designer
Nikita Tikhomirov
Producer
Dmitry Zusman
Project Owner
Yuriy Tsoy
Product manager
Stanislav Stabrov
Lead VFX
Anastasia Dovletova
Art Director
Vasily Novoselov
Product Analyst
Nikolay Alekseev
Producer
+15 more
Accolades
Articles featuring Azur Games
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War In Ukraine
Azur Games sells Russian and Belarusian assets
The sale comes as a result of the ongoing war in Ukraine
Sound Design
Azur Games breaks down the benefits of sound design
“Sound design in games should be practical first”
Hot Five
Hot Five: September 12th. The five stories you need to know before you start your working week
The biggest stories on PocketGamer.biz in the last week
Investments And Acquisitions
Azur Games acquires Mushroom Wars development studio
Former investors retain the brand name Zillion WHales
Hot Five
Hot Five: August 29th. The biggest stories from the last seven days, in a bite-sized digest
The HOTTEST stories on PocketGamer.biz in the last week
Guest Post
How level design saved a game with a 20% R1
Taxi Run developers Azur Games discuss the process they took to increase player retention and profits.
New Investment
Azur Games invests in French studio Pinpin Team
The company has acquired 30% of Pinpin Team
Fly Me To The Moon
Bringing a PC game to the mobile market: Azur Games' first experience
Azur Games and KishMish Games detail the conversion of FlyCorp from PC to mobile, ensuring its fundamental appeal could be delivered to the mobile player base, and key changes made for the F2P space
Buying On Binance
Axes Metaverse surpasses $4 million ahead of closed alpha version
14,000 chests sold during initial NFT sales
Where Is It
How to achieve a mobile bestseller: can five projects perform collectively as one superhit game?
Azur Interactive Games' Milana Gelmanova walks through five Hidden Object game releases to discuss the changes that led to the greatest player retention
World Domination
How hypercasual flop Clash of Dots became hit State.io
Azur reveals how to tweak for success
More Metaverse
Azur Games invests $2 million into blockchain-based NFT metaverse Axes 2.0
$10 million reserved for future NFT projects
Optimize This
How ASO influences metrics: a closer look
Azur Games gets into deep details
Diversification
Azur Games acquires minority stake in Neosus for $2.2 million
Setting sights on publishing future app development projects
New Relationships
Azur Games: building a strong relationship between a developer and its publisher
A chat with founder Artem Nikolayev on what the studio can do for you
Big Indie Pitch
Attractive Interactive's Paper Game is crowned the winner of the first ever digital Big Indie Pitch
We reveal the winners of the first ever digital Big Indie Pitch
Case Study
How Zorka.Mobi and Azur Games put together a pre-release influencer marketing campaign for Infinity Ops
Racking up 1.3 million pre-registrations by focusing on Latin America