Pokemon Power
Niantic’s going back to basics for Pokémon Go’s eighth anniversary
July 6th will mark eight years since Pokémon Go first rocked the world
Company Profile
The Pokemon Company
Website
www.pokemon.com
About
The Pokémon Company International, a subsidiary of The PokémonCompany in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.
Related People
Kathy Carpenter
Sr. Attorney
Articles featuring The Pokemon Company
Big News
Squad Busters’ supercharged launch, Pokémon’s record revenue, and Star Wars: Hunters finally hits the target
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Pokemon Power
It’s another record-breaking year for Pokémon as revenue reaches $1.9 billion
Pokémon’s mobile catalogue alone generated approximately $1 billion in the fiscal year
Week That Was
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Do Tell, Hotel
Pokémon Sleep goes IRL with $1,800 hotel experience for fans
To coincide with the game’s first anniversary, Pokémon Sleep is partnering with the Grand Hyatt Tokyo
Fun At The Fest
Pokémon Go Fest 2024 will span three continents across three months
Pokémon Go Fest is the game’s biggest event of the year, with dates announced in Japan, Spain and the US for 2024
Pokemon Presents
Pokémon’s power in full force as five big mobile games align for updates
Pokémon Go, Masters, Unite, Sleep, and Café Remix all have updates planned around Pokémon Day
Pokemon Presents Pocket
Pokémon Trading Card Game Pocket is the latest leap for mobile
The latest Pokémon Presents event has revealed a digital card game for collecting, trading and battling
Time To Tour
Pokémon Go Tour: Sinnoh gives players power over time and space
The annual Pokémon Go Tour has returned for its fourth year, this time focused on Sinnoh
Ip Investigation
The Pokémon Company will "investigate" IP infringement after questions raised around Palworld
Palworld's monster designs are being compared with Pokémon's as questions around IP and copyright swirl
Week That Was
Week in Views - Developers speak their minds, Apple gets sneaky, and why old games are the best
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Gotta Earn 'em All
Pokémon Masters surpasses $300 million in lifetime player spending
After Pokémon Go, Masters marks The Pokémon Company’s second-biggest mobile game by revenue
Shiny And Supportive
Pokémon donates ¥50 million to support those impacted by the Noto Peninsula Earthquake
The January 1 earthquake has caused particular damage to Wajima, Suzu and Noto
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news, including games tech making movies, Microsoft's app store aspirations and procuring prize Pokémon…
Pokemon Persuasion
Pokémon Go changes tack and adds Pokémon Legends for cross-platform promo
Hisuian Decidueye, Typhlosion, Samurott and Wydeer are on the way from Pokémon Legends: Arceus
Pokemon Party
Pokémon Go’s new Party Play aims to get even more gamers outside
The new feature sees players team up in groups of four and take on challenges
Sleuthing A Strategy
Niantic launching limited-time Pokémon Go event to promote Detective Pikachu Returns
Pokémon Go gets sleuthing one day ahead of the new Nintendo Switch title’s release
Week That Was
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including the rebirth of a legend and the creation of a new genre
Gotta Catch’em All
Pokémon Go invites players to the Paldea region
Creatures from the franchises latest generation are making their Pokémon Go debut in a September promotion
Anniversary Arrival
Pokémon Masters highlights fan favourite characters for fourth anniversary
Popular main series characters come with new outfits and partner Pokémon for a limited time
Licensing
The Pokémon Company made $11.6 billion from licensed products in 2022
Pokémon was the fifth most profitable licensed brand in terms of global retail sales
Pokemon Presents
Pokémon Presents provides updates on five Pokémon mobile games
Whether you’re in bed or on the go, there’s a mobile game for everyone
New Release
What is Pokémon Sleep? The latest craze explained
The game brings the world of sleep tracking apps to one of the world’s most beloved franchises
Goliath Games
June’s three most lucrative mobile games all came from China
Sensor Tower reports on the 10 biggest revenue generators worldwide
Pokemon Permeates
Pokémon Go is seven years old today… And I'm playing it for the first time…
In time for Pokémon Go’s seventh anniversary I finally give it a try and discover a game that prioritises mobile gaming perfectly
Pokemon Power
More than 600 billion Pokémon caught as Pokémon Go approaches seventh anniversary
Celebration details revealed for upcoming anniversary
Gotta Catch 'em All
Pokémon Home goes Scarlet and Violet compatible with special rewards included
Mobile takes centre stage for console interconnectivity
Legends Landing
Pokémon Masters reaches 50M downloads with Legends: Arceus crossover on the horizon
This marks the first time characters will come from Hisui to modern-day Pasio
Unmissable Opportunities
Connect with The Pokémon Company, Big Fish and more at PG Connects Seattle’s Careers Zone!
Register your interest for PG Connects Seattle’s Careers Zone for a free ticket to the show and recruitment opportunities with lead gaming companies this May 16-17th!
Pokemon Power
Indian Pokémon Unite tournament boast biggest prize pool ever
The esports event takes place between April and June with $75,000 up for grabs
Gotta Catch 'em All
Pokémon Masters EX gives players a free Champion of choice in 3.5 year anniversary celebration
Anniversary characters include Marnie, Hop and Bede
Releases
Pokémon reawakens Pokémon Sleep and mobile updates
Pokémon Presents 2023 covered a variety of new announcements for the franchise
A Plus With Pikachu
Pokémon Go Plus + hardware works with your favourite Pokémon apps
The dedicated Pokémon accessory is back, powering up your Pokémon Go and Pokémon Sleep experiences this summer
2022 Highlights
2022 In Review – September’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Time for… September
PokÉmon Prize
The winners of upcoming Pokémon Unite tournament will receive one of biggest prize pools in the game’s history in India
Pokémon Unite India Open 2022 is taking place across India in partnership with The Pokémon Company
Hot Five
Hot Five: September 5th. The biggest stories from the last seven days, in a bite-sized digest
The HOTTEST stories on PocketGamer.biz in the last week
It's Super Effective!
The Pokémon Company sues six Chinese companies
The lawsuit is being filed due to copyright infringement
Ash Cashem
The Pokémon Company celebrates a record fiscal year
Net profit increased by 123%, with sales reaching $1.6 billion
People Power
Voting closes at midnight for the Pocket Gamer People's Choice Award 2022
Get your players to vote for your game before the deadline!
Compiling Cards
Pokémon TCG Live is getting a limited launch in Canada next week
The Pokémon Company keeps to its promise following delay
A New Direction
Aaron Astle's 2021 Mobile Game of the Year: Pokémon Unite
A new spin on a popular franchise is staff writer Aaron Astle's Game of the Year 2021
Machamp Milestone
Pokémon Unite surpasses 50 million downloads in four months
Total downloads across iOS, Android, and Nintendo Switch
Drowzee Delays
Pokémon TCG Live release pushed back to 2022
To provide players with a "more polished" experience
25 Every Month
Pokémon Masters EX adds new in-app bundles
The recent dev letter outlines upcoming plans for the game
More Catching
Pokémon Brilliant Diamond and Shining Pearl have a nostalgic early-purchase bonus
Pokémon Legends: Arceus has gifts for early purchasers too
Moba Cash In
Mobile MOBAs generate $300 million a month
Honor of Kings leads the way
Time To Unite
Pokémon Unite lands on iOS and Android
Brings new update and battle pass
Card Collecting Craze
Pokémon Trading Card Game to come to mobile devices
Will soft launch in Canada
It's Happinying
Pokémon Brilliant Diamond and Shining Pearl new details emerge
Pokémon Legends: Arceus given spotlight too
Very Onix-pected
Pokémon Unite mobile launch, Pokémon GO introduces Galar region and Pokémon Café Mix gets rebrand
Latest Pokémon Presents goes big on mobile