Sleepy Spending
Pokémon Sleep sleepwalks to $182.8m in two years
Revenue yawned in year two, reaching 77% of its year-one sum, but Legendary events continued to drive strong surges
Company Profile
The Pokemon Company
Website
www.pokemon.com
About
The Pokémon Company International, a subsidiary of The PokémonCompany in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.
Related People
Kathy Carpenter
Sr. Attorney
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