Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team take their pic of the big news that came out of Pocket Gamer Connects London 2023
New Hires
Adjoe plans to open up new markets as they hire fresh management team
Mobile advertising platform Adjoe has made three new key hires, concentrating on growing their business in new markets and leading the overall team
Gender In Gaming
No women are among 400 highest-earning esports players
Finland has the highest disparity between male and female earners
Pocket Gamer Connects 2023
Nour Khrais on MENA: "This is an opportunity for small developers to reach a huge audience.”
If you're not in MENA then you're not doing business. That was the message from the Maysalward founder and CEO at PGC London 2023
Sports In Games
Tennis Clash named the official mobile game of Roland-Garros
The announcement follows a successful collaboration with Fédération Française de Tennis in 2022
Pocket Gamer Connects
Playing games at 30,000 feet with United Airlines’ Clare Dussman
Appearing live at PGC London 2023, UA's senior product lead discussed the company’s success in integrating mobile games into their onboard app
Pocket Gamer Connects
ustwo's Jennifer Estaris on gaming's potential for positive change
The game director took to the stage at Pocket Gamer Connects to discuss climate activism
Job News
Google veteran Tian Lim appointed Roblox’s vice president of product for the Creator Group
New hires abound as Tian Pei, Ashley McCollum, and Justine Higueras also join the team
Pocket Gamer Connects
Data.ai reveal the global trends and tips you need for success in 2023
Senior marketing manager at Data.ai, Chris Uglietta took to the stage at Pocket Gamer Connects London 2023
Acquisitions
Metacore acquires discontinued Supercell game Everdale
The story continues… Despite being shut down by its creators, Everdale is about to start a new life as Metacore acquires the title
Job News
Snowprint Studios hire ex-Miniclip talent as new CMO
The Warhammer 40,000: Tacticus developers have appointed Jonathan Winters as their new CMO
Installs & Uninstalls
Why are people uninstalling games ahead of other apps?
Games are seeing the largest portion of uninstalls in any category of app, so why is this happening?
Pocket Gamer Connects
How Crytek incorporates narrative into live events to drive engagement
Crytek’s narrative team took to the stage at PGC London to share the secrets behind Hunt: Showdown's events success
Pocket Gamer Connects
Brainamics measures your player's brainwaves so you can make better games
Appearing at PGC London 2023 – how new tech can measure player emotions to make better games
Pocket Gamer Connects
MNM Gaming's Kalvin Chung on the cultural communication potential of Esports
At Pocket Gamer Connects London CEO of MNM Gaming, Kalvin Chung, spoke about the cultural communication potential of Esports
Pocket Gamer Connects
How Product Madness promote workplace connections and build community
From Pocket Gamer Connects London: The team at Product Madness gave essential team-building advice for uncertain times
New Launch
Bidstack launches dedicated Sports Division and partnership with SimWin Sports
Bidstack's new sports division allows the management of virtual advertising on a whole new level
Cross-platform Promo
Mobile game Fire Emblem Heroes required to unlock items in Switch 'sister' title Engage
The cross-promotional mobile-to-console tactics continue
Marketing Skills
How to form a successful influencer marketing strategy in 2023
The social landscape is always moving but the right, powerful, influencer-led social media campaign can still deliver results
Trends 2023
Mobile Games Industry Trends 2023: Revenue models
MobileGroove's Peggy Anne Salz looks at the hottest new ways to monetise games, from subscription models to independent game stores
Closed Beta Co-op
Could HoYoverse’s Honkai: Star Rail recapture Genshin Impact’s success?
Final Closed Beta for the latest entry in the Honkai series coming to iOS, Android and PC
Putting Players First
Jetpack Collective announce action 'roguelite' UnderKnight
Building on their quest to put players first, their second release aims to deliver true console-style gaming on mobile
Bigger And Better Than Ever
Find out what you missed at the biggest show in Pocket Gamer Connects history!
2,600 attendees, 1,200+ leading companies, 65 countries represented across 6 continents and 280+ expert speakers joined us for our flagship show this week
Pocket Gamer Connects
Matchmade's Jiri Kupiainen gives us 10 weeks to save the games industry at PG Connects London
Delivering an important eco message as part of a tour of upcoming gaming events
Pocket Gamer Connects
Pocket Gamer Connects 2023. It's a wrap!
Here's our highlights from day two of our massive Pocket Gamer Connects London 2023 event
Gotta Dunk 'em All
Is basketball bigger than Pokemon? Niantic has to hope so
The augmented reality pioneer brings the world's biggest NBA stars to your neighbourhood
Publishing
Flexion to publish Hill Climb Racing on alternative app stores
Flexion is set to publish Fingersoft's Hill Climb Racing 1 & 2 to alternative app stores
Pocket Gamer Connects
Adventure Capitalist developer HyperHippo shares 10 Years of Learning in 6 key points at PG Connects London
At PGC London CEO Sam Fisher focused on taking the long term view, fostering creative culture and trusting yourself
Year In Review
Meta reflects on the past and looks to the future
Zuckerberg's social network had a busy 2022 with a new title and broader visions, but how did the year play out - and what comes next?
Pocket Gamer Connects
Game compliance no longer a checkbox exercise says Paul Gardner
With growing pressure to regulate data protection and potentially expanding gambling laws covering all manner of monetisation, Paul Gardner from Wiggin says developers and publishers need to be proactive
Pocket Gamer Connects
Pocketgamer Connects London: What can games do to improve the world?
Answer: A lot
Pocket Gamer Connects
Pocket Gamer Connects London 2023 is GO!
PGC London 2023, our biggest event of the year, is on right now. Here's a recap of the show so far
Esports
Mattel163 reveals details about UNO! Mobile Wildcard Series: Community Cup USA and Canada 2023
The champion will win $5,000 USD and an exclusive trophy
Dress Up
House Of Blueberry Raises $6M To Grow Fashion In The Metaverse
“Our ultimate vision is to become the largest digital fashion house in the world…”
Company Launch
New games co. Peerplay breaks cover at Pocket Gamer Connects London
PeerPlay, a new gaming company announced at our London live event, aims to revolutionize the casual gaming experience.
Industry Insight
Why mobile platforms are the gateway to the metaverse
Appearing at Pocket Gamer Connects London: Matthew Warneford, Founder of Dubit and Bildrs.io gives us his take on why mobile and the metaverse are made for each other
Downturn
Google parent company announces 12,000 jobs to be cut
Alphabet CEO broke the news to staff via email on Friday
Games And Campaigns
“We mobilised 40,000 men and women who are ready to stand up for gender equality” – the WeRise game and UN Women
An interview with Laith Abu Taleb about gamification and equality in the MENA region
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team on big buy outs, fallouts and even bigger apologies
Patenting
In-game ad company Anzu patents tech to measure viewability of intrinsic ads
Anzu has secured a patent for its technology which measures the viewability of their intrinsic ads within a 3D video game environment
Pgc Picks
Discover leading global developer Product Madness at Pocket Gamer Connects London 2023
The award winning Global Powerhouse continues to expand its studio network and team of industry leading talent
Music Metaverse
PIXELYNX partners with Vita Motus on new metaverse mobile game ELYNXIR
The game aims to bring musicians and fans closer than ever before
Analysis
Game Analysis: Dragon Trail: Hunter World
What makes this classic MMORPG tick? The experts at AppQuantum take it apart
Job News
Matthew Zoern appointed Head of Studio at Solid Bash
Promotion for Zoern as he brings more than 20 years of experience to the role
Investment
Turkish studio Yamy receives investment from UP Venture Capital and $4m valuation
Another example of foreign investment into the Turkish mobile gaming scene
Sponsor Shoutout
Pocket Gamer Connects London is next week – meet the amazing sponsors and partners helping bring our biggest event yet to life!
A special thank you to the amazing brands that are supporting us in making Pocket Gamer Connects London happen this January 23rd - 24th.
Pgc Picks
PGC Picks: Blockchain Game Alliance on the challenges facing the games industry
Meet the organisations which are attending Pocket Gamer Connects London on January 23rd and 24th 2023.
Job News
Josh Yguado appointed CEO of Jam City
SeungWon Lee has been appointed to the role of executive chairman among multiple moves at the company
Mergers & Acquisitions
Playtika offers $737.5m to acquire Angry Birds developer Rovio
Israeli-based Playtika have sweetened their offer to acquire Rovio, as the latter remains reliant on their flagship franchise
Racing To Success
Sandsoft invests $3.25 million in The Tiny Digital Factory
Sandsoft will publish the company's titles throughout the MENA region