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Mixi sales reach $1.82 billion as Monster Strike hits record number of users in Q4 FY17

Plans $114 million investment into its entertainment business for FY18
Mixi sales reach $1.82 billion as Monster Strike hits record number of users in Q4 FY17

Japanese developer Mixi has released its financials for its Q4 FY17 and the full fiscal year ending March 31st 2017.

It posted net sales of $562.2 million for the quarter, up 9.7% year-on-year. Profits for the quarter also rose to $184 million, up 23.6% year-on-year.

For the full fiscal year, Mixi saw net sales of $1.82 billion, down 0.8% year-on-year. Profits also fell slightly, dropping 1.9% year-on-year to $524.5 million.

Looking specifically at its Entertainment segment, which includes its mobile games, the company generated net sales of $1.69 billion for the full year, down 1.4% on its FY16. The segment's profits fell 5.5% to $826 million for the year.

Strike on

Despite this, Monster Strike has still seen some growth and hit a record number of users during the last quarter. This is likely down to a range of in-game events that took place, including cross-overs with Final Fantasy and Doraemon.

Mixi also has big plans for its FY18. It is looking to invest ¥13 billion ($113.9 million) in its entertainment business, including ¥3 billion ($26.3 million) into a new "tag battle entertainment" game for the Asia market.

The remaining money will be spent on merchandising for its Monster Strike brand, releasing new anime based on the IP and running eSports tournaments and lotteries for the game.

While Mixi is focusing even further on Monster Strike in Asia, it is turning away almost completely from the West. It most recently announced it would shut down Monster Strike in the US on August 1st 2017.