Articles by PocketGamer.biz Staff

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June 21, 2024

Week That Was

Week in Views - Olympic esports, Gameloft's cross-play move, and what mobile gaming's history tell us about its future

The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories

May 16, 2024

Mobile Mavens

Mobile Mavens: Can Xbox's mobile games store succeed?

We ask industry experts for their thoughts on Microsoft's upcoming marketplace that aims to compete with Apple and Google

May 10, 2024

Week That Was

Week in Views - Xbox's mobile games store is doomed to fail, Sonic meets the Angry Birds, and Apple's iPad problem

The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories

March 29, 2024

Week That Was

Week in Views - Call of Duty Warzone: Mobile's debut, Palworld inspires Tencent, and GDC 2024 takeaways

The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories

March 4, 2024

Mobile Mavens

Mobile Mavens: What should we expect from Disney's big $1.5 billion deal with Epic and Fortnite?

Our Mobile Mavens share their thoughts on Disney’s $1.5 billion investment and partnership with Epic Games

February 16, 2024

Award Winners

What the Car? wins Mobile Game of the Year at DICE Awards

Apple Arcade racer beats Honkai: Star Rail, Terra Nil, Gubbins and Hello Kitty Island Adventure to accolade

February 9, 2024

Mobile Mavens

Mobile Mavens: Jobs 2024: How to find the best talent and land your dream role

Our Mobile Mavens share their thoughts on the current hiring and careers landscape

January 29, 2024

Hot Five

Hot Five: Apple's Unity-like Runtime Fee rolls out in EU, YouTube cuts games division, and Playdemic founders open ForthStar

Our quick-fix roundup of the hottest stories on PocketGamer.biz

January 21, 2024

Q&a

Speaker Spotlight: Verge Group's Stafaniya Radzivonik talks improving the ad experience for players

"When it comes to gaming apps, the most user-engaging formats are interstitial and rewarded video, particularly if they are playable"

January 21, 2024

Q&a

Speaker Spotlight: Replai's Joao Costa to discuss the use of AI in video creatives

Costa set to speak about how video AI is already transforming strategies of the biggest mobile games companies in the world

January 20, 2024

Q&a

Speaker Spotlight: Layer AI's Burcu Ozcengiz on supporting art teams' workflow with AI

"I'm excited to share my perspective on how it’s possible to use AI to produce game art faster while staying human"

January 20, 2024

Q&a

Speaker Spotlight: AppsFlyer's Adam Smart on ad creatives and market saturation

"We'll navigate the added complexity of fostering cross-departmental cooperation to enhance and evolve creative strategies"

January 19, 2024

Q&a

Speaker Spotlight: Uplifted's Itai Raveh discusses why UGC can be a game-changer for engaging players

"Tailoring the creative aspect to resonate with the target audience is crucial in the games sector"

January 19, 2024

Q&a

Speaker Spotlight: TikTok's Noam Zada on underestimating the transformative power of cultural resonance

"Overlooking the integration of gaming into the cultural conversation can hinder a game's potential reach"

January 19, 2024

Launchpad

Launchpad: Check out these six new and upcoming games ahead of Pocket Gamer Connects London 2024

We shine a spotlight on a select few games that have recently launched or are set to release in the not too distant future

January 19, 2024

Q&a

Speaker Spotlight: FastSpring's Tony Markov on how alternative distribution platforms help power better profits

"By establishing an independent sales channel, developers can avoid the large fees, directly enhancing profitability"

January 18, 2024

Q&a

Speaker Spotlight: Monstercat's Gavin Johnson

Johnson has spearheaded successful collaborations with Fortnite, Rocket League, Beat Saber, Roblox, Paladins, SMITE, and others

January 17, 2024

Q&a

Speaker Spotlight: SocialPeta CMO Summer Liu on marketing trends and the potential of augmented reality

"The next disruptor might be an entirely new medium that hasn't been conceptualised yet"

January 17, 2024

Media Partnership

PocketGamer.biz named media partner for first-ever Gamemasters Summit

Free digital conference takes place on February 21st, 2024

January 17, 2024

Q&a

Speaker Spotlight: LBC Studios' Solon Bucholtz on cross-platform and AI trends in games

"I think the ongoing effort to make games cross-platform and make the experience interchangeable is really important"

January 17, 2024

Pgc Stories

PGC Stories: "It's so refreshing to have this platform to share and learn together"

MAG Interactive's Chris Peters and Titan AI's Fabien-Pierre Nicolas share their favourite PGC memories

January 15, 2024

Q&a

Speaker Spotlight: Verve Group's David Philippson talks privacy manifests and SKAN

"Apple plans to enforce privacy manifests in the spring, forcing advertisers to turn towards SKAN for iOS campaign measurement"

January 15, 2024

Q&a

Speaker Spotlight: Persona.ly's Joseph Iris on leveraging contextual bandits

Iris' talk will cover how data driven creative selection works and what UA managers should expect when working with DSPs or platforms that employ them

January 11, 2024

Q&a

Speaker Spotlight: AppLovin's Iris Gomez Sanchis on establishing a robust user acquisition strategy

"Discovery stands out to me as a significant challenge, particularly for new game developers grappling with an oversaturated and intensely competitive market"

January 10, 2024

Q&a

Speaker Spotlight: Appcharge's Miikka Luotio on how webstores can account for up to 40% of game revenue

"Owning your player base will become key in the future as this will also make it easier to attribute revenue for things such as UA and more"

January 10, 2024

Pgc Stories

PGC Stories: "I'm grateful to the PGC community for all the support I got at their events"

Gamepack's Ruslan Zelenskyi and Threaks' Manny Hachey share their favourite PGC memories

January 4, 2024

Q&a

Speaker Spotlight: Aptoide's Jack Robson on how third-party payments could be a "game-changer" on mobile

"It could usher in a new era of monetisation strategies and user interaction in mobile gaming"

January 3, 2024

Crystal Ball Time

Games industry predictions for 2024 part two: Layoffs to continue, generative AI in production, and a year of innovation

The Mobile Mavens gaze into the crystal ball to share their thoughts and expectations for the year ahead

January 3, 2024

Crystal Ball Time

Games industry predictions for 2024: Big games will get bigger, M&A will start to scale back, and third-party app stores

The Mobile Mavens gaze into the crystal ball to share their thoughts and expectations for the year ahead

January 2, 2024

New Year's Resolutions

Mobile Mavens' New Year's resolutions for 2024 part two: Giving back, supporting those hit by layoffs, and not repeating past mistakes

The Mobile Mavens share their ambitions for the coming year

January 2, 2024

New Year's Resolutions

Mobile Mavens' New Year's resolutions for 2024: Never stop evolving, make bolder decisions, and be nicer to each other

The Mobile Mavens share their ambitions for the coming year

December 29, 2023

Game Of The Year

Mobile Mavens' mobile games of the year 2023 part two: Frozen City, Arena Breakout, Boom! and more

The Mobile Mavens share the best mobile games they've played this year

December 29, 2023

Game Of The Year

Mobile Mavens' mobile games of the year 2023: Monopoly GO, Street Fighter Dual, Honkai: Star Rail, and more

The Mobile Mavens share the best mobile games they've played this year

December 22, 2023

Industry Trends

Mobile Mavens on the biggest games industry trends of 2023 part two: "The hypercasual boom is slowly fading"

The big names in the industry tell us what they thought the biggest stories of the year were

December 21, 2023

Industry Trends

Mobile Mavens on the biggest games industry trends of 2023: "This has been the single hardest year in games I think I have seen in my career"

The big names in the industry tell us what they thought the biggest stories of the year were

December 20, 2023

Highs And Lows

Mobile Mavens' highlights and lowlights of 2023 part two: "After a disastrous and turbulent 2022, we successfully reframed our business"

The big names in the industry tell us how a challenging year in the industry went for them and their business

December 20, 2023

Highs And Lows

Mobile Mavens' highlights and lowlights of 2023: "Snatching victory from the jaws of defeat"

The big names in the industry tell us how a challenging year in the industry went for them and their business.

December 13, 2023

Speaker Spotlight

Speaker Spotlight: Nefta CEO Geeshan Willink on how the industry is facing its most challenging era

Pocket Gamer Connects London is coming January 22nd to 23rd. Time to meet some of the leading industry names that will be on stage at the event

December 13, 2023

Pgc Stories

PGC Stories: "It was an amazing experience for both of us and gave me the confidence to do more"

Bidstack VP of gaming Antoine Jullemier and CM Games evangelist Serg Kharchenko share their favourite PGC memories

December 1, 2023

Week That Was

Week in Views - What caught our eyes in the last seven days

The Pocketgamer.biz team take their pick of this weeks big news, including games tech making movies, Microsoft's app store aspirations and procuring prize Pokémon…

December 1, 2023

Pgc Stories

PGC Stories: "Feedback from seasoned judges helped me grow as a professional and individual"

Below, Zaibatsu Interactive CEO Jussi Ultima and Reality+ co-founder Tony Pearce share their favourite PGC memories

November 29, 2023

Roviocon 23

Sega teases the 'Segaverse' with Rovio acquisition central to its transmedia strategy

Rovio already working on Sonic and Yakuza games and Angry Birds coming to PC/console?

November 24, 2023

Week That Was

Week in Views - What caught our eyes in the last seven days

The Pocketgamer.biz team take their pick of this weeks big news, including OpenAI Wars, job crisis (what job crisis?), studio closures and livestreaming's hottest new player…

November 24, 2023

What We're Playing

Mobile Game of the Week: Warhammer 40,000 Warpforge

The legendary Warhammer universe gets its own collectable card battler on mobile

November 24, 2023

Pitching Time

Pitching your game: Big Indie Pitch manager Sophia Aubrey Drake's advice for indies

We sit down with the Big Indie Pitch Manager, Sophia Aubrey Drake, to learn about her experiences with the indie community

November 23, 2023

Speaker Spotlight

Speaker Spotlight: Tilting Point's Enric Pedró on community building and why too many developers neglect player feedback

Pocket Gamer Connects London is coming January 22nd to 23rd. Time to meet some of the leading industry names that will be on stage at the event

November 23, 2023

Pgc Stories

PGC Stories: "Back in 2012 I lamented the absence of a mobile games-specific conference"

Ex-Frameplay senior director business development Laith Al-Janabi share his favourite PGC memories

November 20, 2023

Top 50

Nominations now open for Top 50 Blockchain Game Companies 2024 awards

BlockchainGamer.biz opens nominations for list, set to be revealed at Pocket Gamer Connects London 2024

November 17, 2023

Week That Was

Week in Views - What caught our eyes in the last seven days

The Pocketgamer.biz team take their pick of this weeks big news, including Unity's big reveal, Embracer's job losses, and those apparent skills shortages…

November 17, 2023

Pgc Stories

PGC Stories: How a PGC talk "laid the groundwork" for an instrumental partnership deal for Imperia Online JSC

Below, Imperia Online JSC chief business development officer and chief marketing officer Mariela Tzvetanova shares her favourite PGC memories