In-App Purchases

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Pixion Games looking to create Lunchtime Esports category for midcore competitive players News Aug 31st, 2022

Pixion Games looking to create Lunchtime Esports category for midcore competitive players

The London-base game developer's first title Fableborne will host an in-game tournament called Pixion League

Liftoff releases new feature to improve IAA for advertisers News Aug 17th, 2022

Liftoff releases new feature to improve IAA for advertisers

Advertisers who started using new IAA optimisation saw significant performance gains

The Horse Armour conundrum Comment & Opinion Jul 20th, 2022

The Horse Armour conundrum

Fundamentally Games' Glyn Fairweather looks at one of the most infamous examples of early in-game monetisation, Elder Scrolls Oblivion's Horse Armour, understanding value, and how to exchange it with your players

Popular mobile games are bypassing Apple, Google fees for in-app purchases via web stores News Jul 11th, 2022

Popular mobile games are bypassing Apple, Google fees for in-app purchases via web stores

GameRefinery explores how Clash of Clans, Marvel Strike Force, Star Trek: Fleet Comamnd and others are circumventing app store fees

The mobile games industry glossary Feature Jun 23rd, 2022

The mobile games industry glossary

A living A-Z of mobile games industry terms you should know

GDC: defining best practice for F2P battle passes News Mar 22nd, 2022

GDC: defining best practice for F2P battle passes

Double Coconut’s David Fox celebrates the battle pass as ideal F2P monetisation, looking at Clash of Clans, Gardenscapes, and Genshin Impact

How to achieve a mobile bestseller: can five projects perform collectively as one superhit game? Comment & Opinion Mar 2nd, 2022

How to achieve a mobile bestseller: can five projects perform collectively as one superhit game?

Azur Interactive Games' Milana Gelmanova walks through five Hidden Object game releases to discuss the changes that led to the greatest player retention

AppsFlyer: Apple’s privacy update caused 35% in-app purchase revenue decline News Feb 24th, 2022

AppsFlyer: Apple’s privacy update caused 35% in-app purchase revenue decline

iOS user acquisition spend fell 13%, Android jumped 35%

Loop Games to invest $100 million to expand Pethereum.io blockchain metaverse News Jan 18th, 2022

Loop Games to invest $100 million to expand Pethereum.io blockchain metaverse

Initial coin offering coming soon

Another brick in App Store walled garden removed: Reader apps can link-out News Sep 2nd, 2021

Another brick in App Store walled garden removed: Reader apps can link-out

Apple reacts to Japan Fair Trade Commission

Mobile games ad revenue grew by 8% last year News Feb 25th, 2021

Mobile games ad revenue grew by 8% last year

First-day in-app purchases had an increase of more than 50%

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