In-App Purchases

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Square Enix’s SinoAlice Global will reach end of service this November News Sep 4th, 2023

Square Enix’s SinoAlice Global will reach end of service this November

Another Square Enix mobile game bites the dust

In-app purchases are up on both iOS and Android News Aug 10th, 2023

In-app purchases are up on both iOS and Android

Tenjin’s latest report highlights a shift towards hybrid monetisation

79% of all gamers play on their phones, with 35% only gaming on mobile devices News Jun 20th, 2023

79% of all gamers play on their phones, with 35% only gaming on mobile devices

47% of gamers play on multiple platforms, but mobile dominates single-platform play

Apple does not collect commission on 90% of $1.1 trillion in app store sales News Jun 2nd, 2023

Apple does not collect commission on 90% of $1.1 trillion in app store sales

Apple seems to be missing out on a sizeable slice of the pie

Lawyer claims that game makers don’t comply with loot box label regulations News Apr 3rd, 2023

Lawyer claims that game makers don’t comply with loot box label regulations

An academic paper found that 71 of 100 Google Play games downloaded weren’t labelled correctly

72% of UK adults play video games every day News Feb 13th, 2023

72% of UK adults play video games every day

ExpressVPN research delivers the state of play, with millennials playing more than Gen Z

Crash Bandicoot: On the Run, to shutter in 2023 News Dec 20th, 2022

Crash Bandicoot: On the Run, to shutter in 2023

The endless runner spin-off from the iconic Crash Bandicoot franchise will close it’s servers on February 16th

as Pakistan halts overseas payments for mobile gaming News Nov 28th, 2022

Pakistan halts overseas payments for mobile gaming

Telecommunication companies reportedly fell foul of the country’s regulations

Pixion Games looking to create Lunchtime Esports category for midcore competitive players News Aug 31st, 2022

Pixion Games looking to create Lunchtime Esports category for midcore competitive players

The London-base game developer's first title Fableborne will host an in-game tournament called Pixion League

Liftoff releases new feature to improve IAA for advertisers News Aug 17th, 2022

Liftoff releases new feature to improve IAA for advertisers

Advertisers who started using new IAA optimisation saw significant performance gains

The Horse Armour conundrum Comment & Opinion Jul 20th, 2022

The Horse Armour conundrum

Fundamentally Games' Glyn Fairweather looks at one of the most infamous examples of early in-game monetisation, Elder Scrolls Oblivion's Horse Armour, understanding value, and how to exchange it with your players

Popular mobile games are bypassing Apple, Google fees for in-app purchases via web stores News Jul 11th, 2022

Popular mobile games are bypassing Apple, Google fees for in-app purchases via web stores

GameRefinery explores how Clash of Clans, Marvel Strike Force, Star Trek: Fleet Comamnd and others are circumventing app store fees

The mobile games industry glossary Feature Jun 23rd, 2022

The mobile games industry glossary

A living A-Z of mobile games industry terms you should know

GDC: defining best practice for F2P battle passes News Mar 22nd, 2022

GDC: defining best practice for F2P battle passes

Double Coconut’s David Fox celebrates the battle pass as ideal F2P monetisation, looking at Clash of Clans, Gardenscapes, and Genshin Impact

How to achieve a mobile bestseller: can five projects perform collectively as one superhit game? Comment & Opinion Mar 2nd, 2022

How to achieve a mobile bestseller: can five projects perform collectively as one superhit game?

Azur Interactive Games' Milana Gelmanova walks through five Hidden Object game releases to discuss the changes that led to the greatest player retention

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