Audience
Article Types
- All [17]
- Feature [2]
- Comment & Opinion [3]
- News [12]

Market analysis: How behavioural data is helping to bust stereotypes in the world of gaming
Measure Protocol’s Christie Hartbarger shares an overlook into consumer digital behaviour

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Apple Arcade receives prominent mention in letter by Eddy Cue
Apple’s senior vice-president of Services penned a letter extolling Apple’s achievements

As tech giants turn to the mobile gaming industry, clever IP usage gains weight as an efficient way to succeed

MyAppFree launches new services for developers
Service promises to connect apps and games with their large and loyal audience

IronSource opens up Facebook Audience Network to its in-app bidding platform LevelPlay
70 per cent of its mediation traffic expected to run through in-app bidding by the end of 2020.
as
News
Sep 10th, 2018

A third of the Chinese population is playing mobile games
China’s 459 million large mobile audience rivals the total population of Japan and the US combined
