February 28, 2020 Backing Out Update: Wooga and IronSource become latest companies to skip GDC due to coronavirus "Ultimately our highest priority is the health"
February 10, 2020 Upward Move Adtech vertical consolidation accelerates as IronSource launches Supersonic Games Will develop and publish hypercasual mobile games
January 6, 2020 Big Money Report: Tencent-owned Miniclip purchases Ilyon Games for $100 million The Israeli-based startup has accumulated over 370 million installs
December 12, 2019 Jobs In Games IronSource's Sandra Schneider on using ads to improve retention and monetisation "Whenever I recruit someone today, the first thing I do is give them a long list of top games to play"
November 12, 2019 Crazy Name Crazy Guys TabTale changes its name to Crazy Labs It reflects the company's focus on hyper-casual
October 23, 2019 Faster $$$ IronSource releases automated adtech LevelPlay so game devs can earn more with less work It’s time to flatten your waterfall
October 3, 2019 Big Deal CVC buys minority stake in mobile game monetisation outfit IronSource for $400 million Cash will drive organic growth and M&A activity
August 28, 2019 Jobs News Adjust eyes Israel expansion with new GM Former Rakuten Viber head of user acquisition Moshi Blum to spearhead the company's planned growth in the local market
June 25, 2019 14 Years Later Israel becomes home to Nintendo’s second official store Official New York outlet opened in 2005
May 22, 2019 Expansion Playtika eyes rapid development with new casual games division The Casual games Lab will be based in Tel Aviv, Israel
May 15, 2019 Faster Bidalgo’s new Accelerator program wants to help small to mid-sized app developers scale up Bidalgo aims to put smaller studios on a level playing field when it comes to user acquisition efforts
July 5, 2018 Casual Games After 370 million downloads casual dev Ilyon looks to drive more revenue from its broad portfolio CMO Ilya Molodetsky discusses how the studio has grown over the last two years
May 24, 2018 Growth Investment Why Playtika has created a warchest to invest up to $400 million in companies around the world Playtika Growth Investments MD Eric Rapps discusses the social casino giant's new funding arm
January 29, 2018 Funding Opportunities Social casino firm Playtika establishes Israel-focused $400 million investment arm Aims to support growth of Israel-based companies
December 11, 2017 Branching Out Advertising agency Pocket Media opens Tel Aviv office Ex-Linicom Head of Video Alon Reichman named GM alongside video specialist Mor Goldring
May 22, 2017 Telling Tales TabTale CEO: "We believe in portfolio diversity and not relying just on one main game" CEO Sagi Schliesser discusses the publisher's philosophy of releasing one app a week
February 22, 2017 Growing Up How TabTale is moving beyond kids' games and into super casual Itai Edry explains the strategy at White Nights Prague
February 1, 2017 The Fame Game How Israeli studio Ilyon snapped up the Little Mix IP for a new celebrity mobile game CEO Yonatan Erez on working with the girl group
August 25, 2016 Back To Grind Plarium looks to fight another battle with the launch of mobile MMOG Throne: Kingdom at War Medieval strategy hits app stores
August 19, 2016 War Theory Meets Supercell Plarium on the Strategic, Operational, and Tactical levels of war in Clash Royale Guy Ulmer on the games disrupting the flow
August 9, 2016 All About Volume Why 25-person Israeli studio Ilyon Dynamics releases up to 10 games a week From army officers to casual game developers
August 1, 2016 From China To Israel Chinese consortium trumps Netmarble to acquire Playtika for $4.4 billion Includes Giant and Jack Ma's Yunfeng Capital
June 28, 2016 He's Back Plarium to release Terminator Genisys mobile strategy game in early 2017 Robot Wars
May 4, 2016 Foxy Business Plarium reboots Stormfall with Megan Fox as your in-game inspiration Doing things the MZ way
March 3, 2016 Roll Up Roll Up RNTS spends up to $72 million, adding Inneractive to Heyzap and Fyber to hit $220 million in sales by 2017 Spending spree
February 11, 2016 Like It Taptica to lead the marketing charge as Locojoy's Chrono Heroes goes global Facebook's the platform
January 18, 2016 2016 Expansion Plarium opens first London studio, with ex-NaturalMotion GM Olliver Heins at the helm Israeli firm at 1,000+ employees and growing
November 18, 2015 Unified For Roi Singular highlights its reach through 250 ad networks, claiming $1 billion client spend in 2015 Global approach
October 7, 2015 Place To Play Ex-Google Play exec Patrick Mork joins marketing platform Singular Takes CMO role
September 21, 2015 New Growth StartApp on the power of fast-emerging mobile markets like Russia, Brazil and Saudi Arabia Sandra Grodensky interviewed
September 10, 2015 Growth Path IronSource and Supersonic merge to generate a company with $450 million annual sales Israeli hook-up
August 21, 2015 Market Liquidity TROPHiT announces its revolutionary virtual item exchange network Re-engage through re-use of old assets
May 28, 2015 Ad Savvy Simple tips to make the most of the in-game advertising opportunity MobFox's Noam Neuman advises
May 26, 2015 Talking In Tel Aviv Rovio's new marketing guru Eric Seufert on trends in UA Prices driven by supply and demand
May 5, 2015 Gift Impulse Could Trophit's gift-voucher approach to UA increase your LTV 3-fold? A better approach to acquire
April 29, 2015 For The Kids Why TabTale cares as much for its legacy games as new titles Vic Boaron on the importance of portfolio management
February 25, 2015 Truly Social Nextpeer launches Social SDK, its Xbox Live for mobile Connect, play, share
January 27, 2015 Equivalence Android game ecosystem now as profitable as iOS Lower ARPU, but lower UA too
December 10, 2014 Interview SimilarWeb on moving from comparative UA and app store data to providing app engagement analysis Gali Arnon lifts the curtain on the app ecosystem
November 26, 2014 Investment Digital insight outfit SimilarWeb raises $15 million for aggressive mobile expansion Tracking app store traffic
October 22, 2014 Investment UA outfit YouAppi raises $3 million to move beyond installs to LTV Moving downstream
August 29, 2014 Synergetic, not cannabalistic: How Facebook is becoming gaming's glue Gaming partnerships guru Bob Slinn talks cross platform
May 28, 2014 Gingee rolls out very cross-platform development technology Promises to support all current and future devices
May 23, 2014 M&a Kids app publisher TabTale acquires Coco Play, establishes operations in China All eyes east
May 19, 2014 Game Over Israeli backend services outfit Applicasa is shutting down Servers go dark 31 July
May 7, 2014 Sponsored feature: How the Israel Mobile Summit 2014 is uniting mobile's brightest and best 4 years and counting