Big Data
GameAnalytics launches new market intelligence platform GameIntel
Over 140,000 games leveraged for data
Sponsored
Admix In-Play: An interview with Paul West, VP partnerships at Admix
Bridging the gap between mobile games and advertising
Fourth Office
Homa Games lands in Lviv, opening its fourth office
Ambitious hypercasual publisher opens new Ukraine studio
New Korean Games
PlayX4 2021 opens Korean gaming to the world
Online event brings together developers, publishers, distributors, marketers and more
The Game Has Changed
How mobile game developers are using football sponsorship to reach new audiences
SportQuake explores the ongoing evolution of the beautiful game
Mayor Of The Hill?
Toca Life: World battles Township to be top Simulation Builder
Crunching the data with App Annie
What's Next?
New challenges ahead: The industry trends that will affect game developers most in 2021
Huawei’s Alexandre Salem, Global Head of Gaming Partnerships, explains
Faster, Faster
Hypercasual downloads grew 20% in Q1 2021, with Simulation leading the charge
Crunching the data with App Annie
Big Data Smarts
What is a data warehouse and why do hit studios use them?
GameAnalytics' Sara Rubio explains
Driving Down Cpi
How Bridge Race reached #1 with Supersonic
Garawell Games' CEO Nebih Başaran explains
Testing, Testing
Why top publishers rely on WeTest for QA services
Making sure everything works correctly
Expand The Pool
Using player motivations for user acquisition
Facebook explains its Big Catch playbook
Growth Spurt
‘Smart growing’ – Ten Square Games’ secret sauce
CGO Anna Idzikowska explains
The Content You’re Looking For
How May the Fourth drives growth for Star Wars content
Crunching the data with App Annie
Long Term Hits
How Kwalee helps hypercasual developers to fail fast on the road to success
Giving developers the guidance and security to make hits
The Facts
Why collaborating with a mobile games publisher is so painful, it's good for you
AppQuantum lay down some home truths
Back On Track
Korea’s best 24-hour gaming business event PlayX4 2021 runs 10-14 May
Busines restarts
Come Craft Joy
Help Rovio create its next great game!
Luiz Tenório provides the lowdown
Zoom In
TapNation launches new talk series TapNation’s OpenMic starting 22 April with Célia Hodent
Previously she was director of UX at Epic Games
Apply Now
Ten Square Games is hiring. Find out more about this fast-growing Polish developer
Senior roles now open
Vertiginous
Zynga’s High Heels is the breakout mobile game of Q1 2021
Crunching the data with App Annie
Think Different
Take a gamestorming leap with AI
CEO Tom Pigott explains the power of AI ideation
Better Games
Microsoft’s free Game Stack Live event runs 20-21 April
Learn to make better games
Give More To Get More
Adjoe Advance: The smartest UA channel for hypercasual games you never heard of
How to get ahead
New Tricks
Mastering Monetization: Using Facebook solutions to build resilience and sustainable growth
An industry conversation with Facebook Audience Network - 22 April at 2pm BST
Trust, Scale And Arpdau
How Zynga manages its ad strategy in an era of consolidation
In conversation with MoPub
A Unique Model
Gamer loyalty is the key to high quality user acquisition
The future of mobile advertising
Buying Spree
Stillfront M&A head Marina Andersson on making the perfect acquisition
Discussing a very busy 2020
Bytebrew
ByteBrew’s free app tracking transparency SDK
The free ByteSyze SDK aims to help developers navigate IDFA changes
Gone Fishing
How to keep your game on top: Skill Tree - Fishing Clash’s secret for continued success
Ten Square Games discusses the strategy behind its nautical hit
Party On
From Trivia Crack to Hago: the rise of party apps
Crunching the data with App Annie
Diamond Club
Xsolla launches Diamond Club, a virtual collective of gaming professionals
Giving insider access to industry events and collaborative networking opportunities
Still Vrooming
Whatever happened to mobile racers?
Crunching the data with App Annie
Metaapp
MetaApp completes $100 million Series C financing, making it the largest fundraiser among metaverse builders in China
It is the largest single Metaverse fundraising effort in China
Vip Players
5 ways to deliver premium customer service to your VIP players
Goodbay's Sapan Shahani discusses effective ways to satisfy your big spenders
Playx4
Korean B2B gaming event PlayX4 to take place online on 10th - 14th May
Almost 300 games companies attended in 2019
Sponsored
Tenjin offers free 'Attribution Modeling' for all iOS 14.5 users
"From our perspective, at Tenjin, we never believed in the pricing based on attributed installs"
Job News
Andrew N. Green joins Stillfront Group as senior vice president
Green joins Swedish mobile games group from US venture firm Andreessen Horowitz
It’s No Puzzle
How M&A drove consolidation in the match-3 genre
Crunching the data with App Annie
Can’t Put It Down
The neverending story of Episode’s interactive story success
Crunching the data with App Annie
Gamedev Seminar
Check out the inaugural Mobile GameDev Seminar 2021
Hear from leading industry professionals from Rovio, Facebook Gaming and more
Winning Combinations
Very accessible, highly competitive: the top grossing Bingo games
Crunching the data with App Annie
Webinar
Webinar: Join Tenjin, Gamejam and Mintegral as we look forward to mobile in 2021
The webinar kicks off on February 18th at 6pm GMT
Phone Case Study
The hypercasual publishing process: The story of Phone Case DIY
CrazyLabs takes a look at the success of developer Crikey's creative design game
Something New
Genshin Impact bests Pokémon Go as the top-grossing Core RPG
Crunching the data with App Annie
On Brand
Performance vs. brand mobile marketing: Is it worth choosing?
Performance marketing is often perceived as an alternative to brand marketing. In fact, these two directions answer different requests
Target Acquired
Can opt-ins save niche targeting?
App marketers will once again have to take a step back and re-evaluate their practices
Coming Up Trumps
Coin Master reigns supreme in Casino mobile gaming
Crunching the data with App Annie
Insight And Growth
Dive founder Elad Levy on the growing need for "custom analytics"
"Dive is the only data insights and live ops platform in the industry that allows all the client's data to reside on their own servers"
App Economy
An app economy on steroids: How to grab a piece of the action
While in-app spending has thus far been led by mobile gaming apps, a major increase in spending is anticipated from non-game apps