Gamedev Seminar
Check out the inaugural Mobile GameDev Seminar 2021
Hear from leading industry professionals from Rovio, Facebook Gaming and more
Winning Combinations
Very accessible, highly competitive: the top grossing Bingo games
Crunching the data with App Annie
Webinar
Webinar: Join Tenjin, Gamejam and Mintegral as we look forward to mobile in 2021
The webinar kicks off on February 18th at 6pm GMT
Phone Case Study
The hypercasual publishing process: The story of Phone Case DIY
CrazyLabs takes a look at the success of developer Crikey's creative design game
Something New
Genshin Impact bests Pokémon Go as the top-grossing Core RPG
Crunching the data with App Annie
On Brand
Performance vs. brand mobile marketing: Is it worth choosing?
Performance marketing is often perceived as an alternative to brand marketing. In fact, these two directions answer different requests
Target Acquired
Can opt-ins save niche targeting?
App marketers will once again have to take a step back and re-evaluate their practices
Coming Up Trumps
Coin Master reigns supreme in Casino mobile gaming
Crunching the data with App Annie
Insight And Growth
Dive founder Elad Levy on the growing need for "custom analytics"
"Dive is the only data insights and live ops platform in the industry that allows all the client's data to reside on their own servers"
App Economy
An app economy on steroids: How to grab a piece of the action
While in-app spending has thus far been led by mobile gaming apps, a major increase in spending is anticipated from non-game apps
Popping Off
PopScreen Games has ambitions to develop the CCG-RPG genre and expand studio, supported by strategic investment by Garena
French studio hopes to expand significantly with help from the Free Fire publisher
Mobile Game Funding
UA Managers are Quantitative Traders
At Société Générale, we are convinced that there is enough transparency in the mobile industry to create accurate financial risk models.
Riding High
League of Legends: Wild Rift is breakout core mobile game
Crunching the data with App Annie
Into Mobile
Square Enix Montréal on the rewarding transition into mobile game development
Mobile can seem like a step down in game dev, but the Square Enix Montréal team disagrees
Ludo Ai
Need an idea for a hit new game? Ask Ludo AI
Ludo opens up to the world and early adopters will get an opportunity to access the platform free of charge
Nakama 3.0
Announcing Nakama 3.0 - the #1 open-source game server
Nakama has become a powerhouse of games infrastructure
Ten Years, Ten Square
Ten Square Games - from an emerging CEE local gamedev leader to a global player
We chat to Ten Square Games CEO Maciej Zużałek as the company hits a decade
Exceptionalism
Voodoo best-placed in casual breakout chart but Among Us still #1
Crunching the data with App Annie
That's Growth
2021 opportunities for growth-minded game publishers
As IDFA shakes up the advertising world, Facebook Audience Network offers insight on how to keep revenues flowing
Break It Down
How a partnership with Voodoo gave life to hypercasual indie, Demolish!
We speak to Jean Mikryukov about how Voodoo's support helped his title thrive
Grow Your Business
Mobile's golden goose: Hypercasual your way to business growth
Hypercasual is thriving during mobile's biggest year yet. CrazyLabs offers insight on how you can make the most of it
Sponsored
Finding success in 4x strategy games
A preview of the new mobile game genre report from Google Play
Game Drive
Introducing Game Drive: the acceleration programme from MY.GAMES and Google that promises to fuel mobile developers
The new initiative will see successful mobile studios rewarded with consultation on how to level up their business
Lessons From Voodoo
How Voodoo is driving creativity and innovation in the creation of mobile game ads
Voodoo creative marketing manager weighs in how to craft in-game ads that resonate with your users
Playables
Is it time for more publishers to add playables to their advertising mix?
Mindworks' Stella Zhu discusses the benefits of including playable ads
One Million
Survival Hunter Games: American Archer achieves over 1 million downloads in five months through AppGallery partnership
The already popular mobile game leveraged AppGallery’s marketing capabilities to boost its growth in new markets
Marketing Types
Mobile marketing creatives in 2020: trends, types, visions
AdQuantum's Pavel Shishkin discusses marketing trends in 2020
Nailed It
A hypercasual love story: how Acrylic Nails utilised the CLIK Dashboard to cross 30 million downloads in less than 8 weeks
The app hit the milestone in less than 8 weeks
Wide Appeal
Toca Boca still riding high on US kids download chart
Crunching the data with App Annie
Case Study
Securing fair play in mobile games: Traplight and Battle Legion
Check out how Denuvo’s Mobile Protection technology helps games combat cheaters and hacks
Firm Foundations
Rise of Kingdoms leads Chinese build-and-battler subgenre
Crunching the data with App Annie
Clawee
Play with in-app claw machines and win real prizes with arcade app Clawee
Clawee is a mobile app that lets players win real, physical prizes, by controlling in-app machines
Mixing It Up
The infinite variation of top grossing nijigen-themed mobile RPGs laid bare
Crunching the data with App Annie
Inno-vating
Meet Inno Studio, winners of Voodoo's 2020 runner competition
The studio won a sizeable investment and a partnership with hypercasual giant
Building Up
Gardenscapes beats out local heroes Everyone’s Marble and Anipang in Korean puzzle market
Crunching the data with App Annie
Ad Practices
90% of your players prefer ads over paying - now what?
Four industry execs discuss the best ways to implement rewarded ads
Hutch
Racing ahead: Hutch COO Andy Watson on 2020 successes, future plans, and the importance of community management
PGbiz chats to Hutch COO Andy Watson
Better Together
The enduring thematic flexibility of Merge games
Crunching the data with App Annie
Back On Track
The games market in China is back on track after a quietly impressive 2020
Nativex's Alexander Janssens comments on the resurgence of China's mobile industry
Regeneration
Doctor Who: Worlds Apart launches its first digital item sale
Reality Gaming's blockchain project materialises
Keeping It Casual
Joining mobile’s most exclusive members club
Voodoo senior designer Niek Tuerlings talks hybridcasual, and the games that are crushing it
Looking Out
Imperia Online on the lookout for new games
Company CBDO Mariela Tzvetanova on the benefits of acquisition
Rob0
rob0: What is it and how can it help playtest a mobile game?
Learn how rob0's platform can aid in arduous game testing
233
233 Playground - the first step for your game in China
MetaApp's platform can help you navigate publishing hurdles in Asia
A Deeper Deck
Hearthstone led the way but the card-battler genre is moving on
Crunching the data with App Annie
Totalsms
How phone billing solutions can help increase conversions
Total SMS manager Dani Garick discusses the benefits of different mobile payment solutions
Wormhole
Jinke Culture launches new publishing label Wormhole, under guidance of CEO Monte Singman
Wormhole is the latest addition to Jinke’s entertainment portfolio
Blown To The Top
Nexon’s The Kingdom of the Winds: Yeon is #1 Korean action RPG
Crunching the data with App Annie
Yodo1
Android app stores in China: many stores, one solution
Yodo1 discusses the different app stores in China and how to get listed on them
Beautiful Games
Square Enix Montréal design team on crafting beautiful gaming experiences for small screens
PGbiz chats to the design team behind mobile titles Lara Croft GO and Hitman GO