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7 reasons why the Nordic games market matters to Eastern Europe

Connect with the Nordic game sector at Pocket Gamer Connects Helsinki, October 7th-8th
7 reasons why the Nordic games market matters to Eastern Europe
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Home to some of the world’s earliest mobile game developers and franchises reaching global fame, Finland has created highly acclaimed entertainment IPs reaching far beyond the Moominvalley and the Nordic borders.

Have you considered joining the primary global games conference in the Nordics, Pocket Gamer Connects Helsinki, on October 7th to 8th? Here are seven key reasons why you should:

High spending prospect

Nordic countries have some of the highest per capita incomes in Europe, resulting in players in this region spending more on games than most other parts of Europe.

Its mature game market is digital-first, with high cross-platform demand for PC, console, and mobile titles, providing plenty of entry points for game developers.

Culturally aligned 

Scandinavia and Eastern Europe share many cultural values and traditions. Nordic gamers are known for enjoying genres like deep story-driven RPGs, survival/strategy games and more experimental indie games themed around mythology and folklore. This is something Eastern European studios master particularly well. 

Proven industry hub

The Nordic region is home to major game studios and publishers, creating a powerful platform to unlock new opportunities for partnerships and co-development initiatives, publishing deals, and investment opportunities. 

Among local companies attending Pocket Gamer Connects Helsinki, you’ll find Supercell, Phiture, and AppFollow…

Innovation and diversity at the core

Also a tech-forward hub, Helsinki in particular is a well known playground for game innovation. Known for its receptiveness to emerging tech and new IPs, this pioneering game sector doesn’t go unnoticed by the rest of the world. 

Gateway to the rest of Europe

Entering the Nordic market has strong potential to open a gateway into the broader Western European market, and beyond. Pocket Gamer Connects Helsinki draws attention from numerous European game companies, many of whom return annually to our conference. Don’t miss the opportunity to connect with some of Europe’s leading game developers.

More than mobile

Nordic games are diverse in genres as well as platforms. Tapping into this, Pocket Gamer Connects Helsinki 2025 is shooting higher than previous years, offering three events in one. Alongside our core Pocket Gamer Connects conference, 2025 sees the return of the Big Screen Gaming Summit and the introduction of the all-new AI Gamechangers Summit, covering key trends across console, PC, XR, web3 - and of course - the latest innovations in the intersection of AI tech and the games industry.

Industry-essential content 

To be ahead of the curve, you have to keep up with the latest trends, facts, figures, tech, tools, and platforms. With over 200 expert speakers from every corner of the industry, Pocket Gamer Connects offers first-hand industry-essential insight through talks, panels, fireside chats, and roundtables.

Who's attending?

The stellar list of companies attending is ever-expanding, but we're excited to announce an initial wave of outstanding industry leaders:

This year's leading global games conference in the Nordics, Pocket Gamer Connects Helsinki arrives on October 7th-8th. Register your ticket now to save €440 (£370) with our Early Bird rates.