EWC Paris 2026 draws 2m visits as AG.AL claims Club Championship

• More than 22,600 out-of-home placements brought the EWC to 95% of Parisians.
• EWC Paris sold 175,000 competition tickets, up 94% from 2025.
• The Esports World Cup will return to Riyadh in 2027.

The Esports World Cup 2026 has concluded in Paris with AG.AL crowned Club Champion after seven weeks of competition.

AG.AL secured the $7 million Club Championship with 5,300 points after Gwendal “Gwen” Duparc won the Trackmania tournament. Team Falcons finished second with 4,600 points, followed by Team Vitality, Natus Vincere and Team Liquid.

More than 2,000 players representing 200 clubs and over 100 countries competed across 25 tournaments in 24 games for a record-breaking $75m prize pool.

The event generated two million visits across Fan Fest, competition venues and city activations. 

Paris takeover

The first EWC held outside Riyadh also expanded beyond competition venues, with more than 22,600 out-of-home placements across Paris reaching 95% of the city's population. 

The Esports Federation said more than 4,200 digital screens were included, while the campaign generated over 3.4 billion opportunities to see and more than 19m video views.

The EWC reached 850m viewers globally through more than 100 broadcast and OTT partners across 47 languages, generating 440m hours watched. Peak viewership reached 4.3m during the League of Legends tournament.

The event also sold 175,000 tickets to esports competitions, up 94% from 2025. More than 1.5m players participated in 330 Road to EWC events throughout the year leading into the competition.

The Esports World Cup will return to Riyadh, Saudi Arabia, in 2027.