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Sonic Dash celebrates 100 million downloads with playable Angry Birds characters

Date Type Companies involved Size
June 11th, 2015 partnership Hardlight
Rovio
Sega
Not disclosed
Sonic Dash celebrates 100 million downloads with playable Angry Birds characters

Following the news that Sonic Dash has done 100 million downloads - something we looked at in our Charticle - Sega has announced a high profile update.

For a limited time starting today, three Angry Birds, notably Red, Chuck and Bomb, will be appearing in-game.

Formally, the tie-up is with those characters in their Angry Birds Epic forms; respectively Red 'Knight,' Chuck 'Mage,' and Bomb 'Pirate'.

Get them quick

Each week, for three weeks, the in-game event will feature a different Angry Bird, which can be unlocked by collecting tokens or purchased using premium currency.

"We were thrilled with the opportunity to work with Rovio on this integration," said Chris Southall, CTO of Sega's internal UK studio Hardlight.

"The expressive, colorful, and fun characters from Angry Birds Epic lend themselves flawlessly to Sonic Dash and really enhance the overall experience."

Wilhelm Taht, Head of External Products at Rovio echoed the sentiment, commenting, "Having two such iconic game characters and games work seamlessly together will delight millions of fans worldwide in both Sonic Dash and Angry Birds Epic."

CEO

A footy game fanatic and experienced editor of numerous computing and game titles, lively Chris is up for anything - including running Steel Media! (Madman!)

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