Podcast | Episode 63
Tag: Brawl Stars
Clash Comeback
Is Clash Royale having its Brawl Stars moment?
New Partnerships
Supercell launches Brawl Stars as minigame on Tencent’s WeChat, Clash Royale following soon
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Revenue Rise
Tencent game sales up 24% Y/Y to $25bn in Q1 with Honor of Kings, Delta Force and Brawl Stars pulling their weight
Games accounted for nearly $6bn in Q1 revenue, or 24% of total earnings
Podcast | Episode 50
AppLovin and Machine Zone layoffs, celebrity marketing, and Supercell's aversion to soft launch | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 50...
Star Power
Cody Rhodes, John Cena, Christina Ricci, Gordon Ramsay: Supercell goes all in on celebrity marketing
Clash of Clans' ClashaMania season stars Cody Rhodes and Rhea Ripley in trailers
Transmedia
Clash of Clans developer Supercell wants to bring top IP to film and TV
Finnish mobile games company is hiring for a senior film and TV development executive in LA
Supercell Speaks
Supercell CEO Ilkka Paananen talks AI, Brawl Stars, middle management fears and why startups should "go crazy" with fresh ideas
Paananen speaks with a16z speedrun to give advice and talk Supercell history
Podcast | Episode 42
How Brawl Stars succeeded and Squad Busters struggled, and AppLovin's $900m games fire sale | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 42...
Hot Five
Hot Five: Unity’s latest layoffs, Supercell’s record $3bn year, and AppLovin’s plans to sell off apps business
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Supercell Strategy
Supercell: The old versus the new
"We believe that creating new games is an essential part of a games company," says Supercell CEO Ilkka Paananen
Highs And Lows
How Brawl Stars became a mega hit and why Squad Busters didn’t
Supercell CEO Ilkka Paananen, Brawl Stars GM Frank Keienburg, and Squad Busters lead Eino Joas open up on the company's highs and lows
Record Revenue
Supercell hits record $3 billion in revenue in 2024
Finnish developer's live games garnered more than 300 million monthly active players globally
Top Charts
The top grossing mobile games of 2024
Analysis of the highest revenue-generating mobile titles of the year
Crossovers
Buzz Lightyear joins Brawl Stars in Toy Story crossover
Buzz debuts today and will be available to play from December 12th until February 4th, 2025
Brawl Stars Character Creation
5 creative pillars for designing Brawlers in Supercell's Brawl Stars
Supercell's Fernanda Oliveira on how the team creates characters for Brawl Stars
Tag Team
Brawl Stars teams up with WWE star John Cena to kick off its SpongeBob SquarePants collaboration
The collaboration sets in motion the celebration of SpongeBob SquarePants 25th anniversary with an in-game takeover of the hit Supercell game
Supercell's Superfest
Supercell to bring Clash of Clans, Clash Royale and Brawl Stars championships together in historic SuperFest
This new event, SuperFest 2024, marks the first time all three games will hold their World Finals together
Growth Strategy
Game analysis: How Brawl Stars achieved its incredible comeback
Claire Rozain of RZAIN Consulting explains how Supercell’s Brawl Stars turnaround is the perfect case study for a data-driven growth strategy
Hot Five
Hot Five: Supercell’s Squad Busters supremacy, Brawl Stars bounces back, and a games industry journey at King
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Brawling Boost
Brawl Stars has already earned more in 2024 than the entirety of 2023
Supercell's smash hit has recovered from a year-on-year decline with a strong start to the year
Hot Five
Hot Five: New VC funds for mobile, Turkish investments, and Baby Shark makes a splash in Brawl Stars
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Baby Brawlers
Brawl Stars collabs with YouTube’s most-viewed video Baby Shark
The partnership brings in-game cosmetics, a new challenge, and a Baby Shark pin to unlock
Super Stars
Brawl Stars crushed Clash of Clans’ monthly revenue in March
Meet the new champion. New features, events, content, and lead producer all help push Brawl Stars to greater heights
Performance Boost
Game Analysis: How Supercell sparked a Brawl Stars resurgence
Gradient Universe founder Oxana Fomina dives into pivotal changes that Supercell implemented to improve the games performance
Team Factor
"Brawl Stars was very much on the edge"
Supercell's Frank Keienburg on how the developer deals with edge cases on metrics, and why the team's belief in a game matter
Signing Up For Supercell
Supercell to hire "first ever" Brawl Stars producer alongside new staff for Clash Royale and mo.co
Supercell has been expanding its team in recent times and wants to make three more key hires
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including internal leaks on the future of Xbox, Brawl Stars success, the expansion of Pokémon Go and more
War In Ukraine
Supercell blocks its games in Russia and Belarus
After phasing out titles, the last of Supercell's games are now inactive with a block in place until at least June 1
Crossover Incoming
Supercell reveals crossover game Squad Busters with characters from various IPs
Clash of Clans, Hay Day and more to be represented
Mobile Monetisation
No more lootboxes. Supercell unveils a new monetisation strategy for Brawl Stars
The company is straying away from lootboxes in favour of deterministic rewards
Interview
Frank Keienburg, Brawl Stars Game Lead, on Supercellian culture and what other platforms can learn from mobile
We interviewed Frank Keienburg at the impressive Supercell HQ in Helsinki when we visited for the Clash Fest finals in September
Community Made
Supercell expands Brawl Stars community competition to allow 2D designs
Winning designs have a chance to be feature in the game
Part Of The Crew
Bandai Namco Mobile brings on former Brawl Stars artist Paul Chambers
Will focus on the creation of new F2P IP
Supercell Sets Up
Supercell launches ambitious new studio in North America
Will create games featuring new and existing IP
Beast Boosts Brawl Stars
Brawl Stars US downloads surge 350% following sponsorship of Mr Beast's Squid Game
Approximately 324 million lifetime downloads
Moba Cash In
Mobile MOBAs generate $300 million a month
Honor of Kings leads the way
Star Power
Supercell's secret for growing Brawl Stars to a $1 billion success
"We hit our all-time daily active user record just a few months ago!"
That's Just Super
Supercell saw great success in 2020, despite COVID-19 pandemic
"We, of course, are incredibly lucky to work in the games business"
Money Money Money
Brawl Stars shoots past $1 billion in lifetime revenue
Aided by its launch in China last year
For Charity
YouTube Gaming is hosting a mobile games tournament with a $50,000 prize for charity
Features Clash Royale, Brawl Stars, and PUBG Mobile
Financials
Tencent's revenue up 28 per cent year-on-year as it generates $31.5 billion
"We achieved generally robust operating and financial results in the second quarter"
Court Case
Gree is suing Supercell for patent infringement in Clash Royale and Brawl Stars
A move for dismissal was denied
Brawl On And On
Why are people still playing Brawl Stars?
A look at the design choices that make Supercell's fifth game so enjoyable
Have A Brawl
Supercell's Brawl Stars shoots through $17.5 million revenue in China
It launched in China on June 9th
Heading To China
Supercell's Brawl Stars officially launches in China
"China could potentially be a huge market for the game"
Brawling Abroad
Supercell's Brawl Stars arrives in China this June
Multiplayer mobile shooter was approved in March by Chinese game regulator
Super Supercell
Supercell's Brawl Stars grows by 35% amid COVID-19 outbreak
Mobile games across the board have seen a jump of 25% too
First Approvals Of 2020
China approves 27 games including Brawl Stars, Super Mario Odyssey and Mario Kart 8 Deluxe
16 mobile games, six PC games and five console games
Had Its Hay Day?
Supercell revenues fall for third consecutive year to $1.56 billion in 2019
Profits fell to $577 million too