Speaker Spotlight
Speaker Spotlight Seattle: Phil Shpilberg of GameChangerSF by Pixis outlines the future of AI in games marketing
We get up close with the speakers at our upcoming Pocket Gamer Seattle event. Don't miss out!
Speaker Spotlight
Speaker Spotlight Seattle: Delivering premium live services with Kazutomo Niwa of Game Server Services (GS2)
We get up close with the speakers at our upcoming Pocket Gamer Seattle event. Don't miss out!
New Data For Q1 2023
Mobile eCPMs grow by 20 percent this March 2023 in mature markets
The Appodeal Mobile eCPM Report 2023 Q2 reveals fresh data on the first quarter of 2023, and provides valuable insights for mobile publishers and advertisers
Speaker Spotlight
Speaker Spotlight Seattle: Moloco's Donghwan Jeon on AI, big data, machine learning and more
With just a couple of weeks to go, we get up close with the speakers at our upcoming Pocket Gamer Seattle event. Don't miss out!
Action! Adventure! Cards?
Mobile Players: Can We Have Your Attention, Please?
adjoe and Statista’s latest report reveals adventure, card, and action games now draw the longest engagement
Maximising Game Revenue
Maximising game revenue: the role of rewarded surveys and offerwalls in revenue diversification
Diversify your monetisation and maximise your game revenue with expert insight and advice from the team at TapResearch
User Acquisition Masterclass
Take control of your user acquisition campaigns - a masterclass with Bango
As the challenges facing app marketers grow, how do you understand what players want - and find audiences more effectively? Find out from our industry experts
Own Your Ua Webinar
Webinar: Take back ownership of your user acquisition with help from Bango
App marketers - do you feel hostage to changing data regulations and self-serving ad platform targeting approaches?
Mintegral Joins Google Admob
Mintegral Joins Google AdMob as a Bidding and Waterfall SDK Network
Mintegral's bidding solution simplifies in-app advertising and connects demand to app businesses to scale global revenue.
Games Go Crazy
CrazyLabs achieves six billion downloads in six million years of play!
the hyper and hybrid-casual games specialist has announced that it has had over six billions downloads of its titles around the world
Retain Retarget Reduce Churn
Retain your players with retargeting - a masterclass from Adikteev
Adikteev offers expert insight into the latest techniques to predict churn, retain players and increase revenues
Playx4 May 2023
Korea's leading B2B games event - PlayX4 - returns for 2023 - with online and live events supported
PlayX4 Korea’s leading B2B games event PlayX4 will be held on May 11th & 12th 2023 with both on and offline participation supported
Xp Developer Summit 2023
XP Game Developer Summit returns to Toronto in April 2023
Canadian B2B Video Game Conference returns to Toronto Connecting the Industry, Partners, and Speakers at the XP Game Developer Summit, April 20-21
Google Ads Attribution Integration
ByteBrew, the all-in-one mobile game analytics platform, gets access to Google Ads attribution integration
This new integrated access allows ByteBrew to offer game developers free Google attribution measurement
Prototyping Unpacked
justDice’s mobile game prototyping process unpacked!
Breaking down the rewarded games and apps studios' mobile game prototyping methodology
Put Players First
Are in-game ads the answer for developers? We asked Marc Merrill of Riot Games
Anzu co-founder and CEO Itamar Benedy talks to Riot Games co-founder and president of games Marc Merrill about the growing value of in-game advertising to indie and AAA developers alike
Life Is Game
Wemade Championed a Paradigm Shift in Envisioning the Future of Blockchain Gaming at GDC 2023
CEO Henry Chang and core WEMADE members presented a vision of the future of blockchain gaming centred around the company’s WEMIX PLAY platform
User Acquisition Augmented
Start with UA Automation: Scale your mobile apps, while saving time & costs
With the costs and complexities of user acquisition campaigns increasing - how can games companies utilise automation to keep costs down - and stay in control?
German Gamers Graded
Mobile Gamers of Germany 2023: Who’s a Heavy Player?
adjoe and Appinio report reveals that over a quarter of German mobile gamers play for more than five hours per week
New Live Events Tracker
How to keep track of the myriad of live service events across mobile games
GameRefinery's new live events tracker offers game creators a new way to stay in control of multiple events in multiple titles - quickly, simply and cost effectively
Living Legends At Gdc23
Virtual influencer Babka and cyber-cat sidekick Nushi team up to celebrate game developers around the world at GDC
Developers will be interviewed live on Twitch to discuss their latest games. Babka and Nushi are showcased at a prime location in GDC Moscone South Lobby
Fireside Chats Part Two
Seven more fireside chats with the mobile world's movers & shakers from PGC London 2023
Another seven pioneers, founders, creators and leaders from the world of mobile games speak to the HyprMX team about the tools, tech and trends from Pocket Gamer Connects London 2023
Creation Operating System
Fragnova unveils Creation Operating System to revolutionise game creation
Fragnova unveils its network and exclusive games creation system that will shape how future generations create User Generated Content
Please Welcome Gamelight
Spotlight becomes Gamelight
Game marketing platform Spotlight rebrands as Gamelight as growth continues
Tech Trends Talks
Eight fireside chat interviews with the industry’s best and brightest at PGC London 2023
Hear from the creators, leaders, movers and shakers from across the mobile games world about the tools, trends and tech at Pocket Gamer Connects, with the team from HyprMX
Wemade At Gdc 2023
Wemade – diamond sponsor at GDC 2023 – shares valuable blockchain gaming knowledge and experience
Join in the conversations with company experts on trending industry topics, wins and challenges in open sessions during the event
Monetisation Masterclass
Monetisation via in-game ads: why hypercasual studio Balzo works with Growzee
Balzo co-founder Giuseppe Lapenta talks to PocketGamer.biz about the studio's journey in the hypercasual genre and why it works with mobile ad expert Growzee
Boost Your Ad Strategy
Boost your ad strategy in 2023 with Appodeal's new insights report
How will inflation affect ad revenues? Let Appodeal reveal all the Mobile eCPM insights to boost your ad strategy in 2023!
Company Spotlight
Company Spotlight: LeanPlum, a CleverTap company
Meet LeanPlum, the California-based marketing automation expert
Global Games Growth
NetEase Games Global Developer Network Benefits Studios and Gamers
Games giant offering freedom, autonomy and resources to games studios who join partner programme
Marketing And Retargeting
The future of app retargeting with Google’s Privacy Sandbox
Adikteev and Google explore the capabilities of Google’s new Privacy Sandbox and the opportunities it will create for app marketing
Four Force Multipliers
Four key tactics for giving your ad campaigns a force multiplier
Neasa Bannon, Industry Manager with Facebook Gaming, explains how to maximise your performance in a privacy-first advertising landscape
Creative Masterclass
The ultimate cheat sheet for successful creatives - genre by genre
Let the CrazyLabs experts teach you the secrets of success when it comes to creating the best hypercasual advertising creative
Intrinsic In Game Ads
A recipe for success: bringing intrinsic in-game ads to Cooking Diary
As game developers continue to explore ways to monetise their titles, intrinsic in-game advertising has emerged as a popular solution that isn’t going anywhere.
Believe In Better Adtech
Company Spotlight: adjoe
Meet adjoe, the Hamburg-based advertising tech and monetisation specialist
Build Better Battlers
Get 55 percent revenue share in the Crazy Trends Challenge by CrazyLabs
Test your battle games, pass the benchmark and win great prizes!
Pgc Picks
Discover leading global developer Product Madness at Pocket Gamer Connects London 2023
The award winning Global Powerhouse continues to expand its studio network and team of industry leading talent
Pgc Picks
PGC Picks: Blockchain Game Alliance on the challenges facing the games industry
Meet the organisations which are attending Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Xsolla
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Olya Caliujnaia on the evolution of game development
Meet the industry pioneers and thought leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Piyush Mishra discusses the importance of marketing
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Troy Drysdale on exploring the evolution of games and games technology
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Adam Smart talks supply side ads
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Sam Fisher talks about growing a successful games company - and learning from your mistakes
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Brendan Fraher explains how to overcome market turbulence
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Speaker Spotlight
Speaker Spotlight: Robert Magyar highlights the value of data to game developers
Meet the leading industry names that will be on stage at Pocket Gamer Connects London 2023 (23-24 January 2023).
Speaker Spotlight
Speaker Spotlight: Don Reilley, Scuti talks about the evolution of monetisation and retention
Pocket Gamer Connects London is coming 23-24 January 2023. Time to meet some of the leading industry names that will be on stage at the event
Speaker Spotlight
Speaker Spotlight: Oleg Shliamovych talks mobile ads and monetisation
Pocket Gamer Connects hits London on the 23 and 24 January 2023. Meet some of the leading industry names that will be live on stage
Speaker Spotlight
Speaker Spotlight: Chloe Cave on the growing appeal on in-game ads
Meet some of the leading industry names that will be on stage at Pocket Gamer Connects London, 23-24 January 2023
We Want Eu
Levelling up: decoding the future of mobile gaming across Europe
What does 2023 hold for the mobile games market? SHAREit's Arunabh Madhur considers the ongoing evolution of the European audience - and the opportunities opening up