Direct To Consumer
How to choose a web store platform for your mobile game
In 2023, nearly every major mobile games publisher launched a web store - payment and platform expert AppCharge explains why - and how to go about creating your own
Women In Games
DoubleDown Interactive’s Faith Price on mobile marketing, privacy issues and learning from tabletop games
As part of its Women In Games series, Liftoff invites Faith Price, Director of Growth Marketing at DoubleDown Interactive to discuss her achievements, challenges and future aspirations
Live Laugh Love Liveops
How to effectively implement social features into your LiveOps strategy
What social features are trending in the world of LiveOps right now - and how can developers take advantage of them to keep players happy - let GameRefinery be your guide
Json
ByteBrew enhances live ops offering with new features for mobile developers
ByteBrew introduces remote config conditions and JSON editor in their latest launches on their all-in-one platform
Download State Of Play
Xsolla releases first ever State Of Play report, offering insight into the future of mobile games
Mobile services giant's State Of Play report created to be a 'strategic compass' for mobile games businesses, covering development, payments and key trends for 2024
Women In Games
Mattel163’s CEO Amy Huang on transforming classic brands into digital experiences
Liftoff's inspirational Women in Games series speaks to Amy Huang, CEO of Mattel163, about her career, achievements, challenges and work transforming classic brands into digital experiences
Pingle Partners
Perfecting partnerships - an interview with Pingle co-founders Dmytro Kovtun and Konstyantyn Shepilov
Pocketgamer.biz speaks to Dmytro Kovtun and Kostyantyn Shepilov, the co-founders of Pingle Studio about the company's approach to working with the biggest publishers & IP in games
Ai Ad Vantage
Replai’s New AI Service Offers Marketers a Revolution in Ad Creation
Mobile ad expert's new AI-enabled service enables developers and publishers to create and change ads from text prompts or the game itself
User Generated Universe
World Building - how Megamod plans to change user-generated content for every player
Industry veterans Alexey Kostarev and Dmitriy Semiriazhko plan to change the face of user-generated content with the new voxel-based Megamod platform. PG.biz finds out more...
First Round Funding
Istanbul-based game studio SuperGears successfully completes first investment round led by TMRW foundation
SuperGears first investment round is based upon a valuation of $10 million and will add Crytek founder Cevat Yerli to the board of directors
Women In Games
Product Madness’ Ayşe Betül Eser on building a winning user acquisition strategy
The quest for successful user acquisition has undergone radical changes in recent times. Here Ayşe Betül Eser explains how to win hearts and minds while keeping costs down
Empowering Everyone
Empowering Everyone - How Xsolla Plans To Give Developers The Power To Find And Keep Players Content
In the era of ‘forever games’ Xsolla CEO Chris Hewish outlines the company’s goals of empowering developers to own and understand their players directly
Women In Games
Big Fish Games’ Janice Gao on how keeping an open mind helped build up her mobile marketing skillset
Janice Gao talks to PG.biz about the value of marketing, the need for strategy, sustaining growth and the challenges of forging a career in the rapidly evolving global games market
Podcast
Xsolla CEO Chris Hewish on creative commerce solutions to take control of your game | Podcast
The PocketGamer.biz podcast team welcome Xsolla's Chris Hewish to the studio to talk about the company's creative commerce solutions and putting power back into the hands of developers worldwide
Simon, Paul & Simon's Cat
Creating Simon's Cat - an interview with Tactile Games and artist Simon Tofield
How do Tactile Games and artist Simon Tofield work together? Pocketgamer.biz finds out more about the future of feline fun.
Credit Where Its Due
Appodeal & Pollen VC partner to offer a new kind of mobile growth platform
New Appodeal & Pollen VC partnership offers a mobile growth platform with credit lines to scale your monthly revenues
Monopoly Go's Top Ten Secrets
Ten things you may have missed in the #1 mobile game “MONOPOLY GO!”
Learn how Scopely tapped into creative freedom and nostalgia - from iconic 80’s movies to classic literature and more - to build a timeless MONOPOLY universe
More Metacoreans
Careers Spotlight: Metacore
Find out more about Metacore, the Helsinki-based mobile studio behind Merge Mansion and the studio's approach to careers and building an effective, happy team
Inspiring Women In Games
Candywriter’s Gabby Bradford Pigott on the value of partnerships
Liftoff's series of inspirational women working in mobile games welcomes Candywriter's Gabby Bradford Pigott to talk about the value of partnerships
Average Revenue Per User
Introducing CrazyLabs' New Ad Report & How It Can Improve Your Game’s Performance
The latest report from CrazyLabs gives developers actionable data on improving ARPU using rewarded video and interstitial ads
Maximise Revenue Improve User Experience
Liftoff's Sven Elstermann on monetising in today's competitive app landscape
In an ever more challenging market, how can mobile marketers and publishers drive revenue and boost in-app ad performance? Liftoff's Sven Elstermann explains...
Women In Games
Nordcurrent’s Laura Savickaite on communicating with mobile audiences through copywriting
From copywriting and communication to community management, voiceovers and scripts, Laura Savickaite tells PG.biz about her journey into games
Tips Tricks And Trends
How you benefit from CrazyLabs' industry-leading trend report
Find out more about CrazyLabs' monthly trend report, which offers every developer the chance to discover the trends, tactics and tricks used by the latest chart-topping games
He Shoots He Scores
Goalscorer – the football world’s most inclusive strategy game
When is a football game not a football game? PG.biz interviews game designer Paul Carpenter about the origins of Goalscorer which combines 'speed chess' with soccer
Women In Games
Nordcurrent’s Gintarė Maraulė on her transition from e-commerce to mobile gaming
Gintarė Maraulė, Head of Digital Marketing at Nordcurrent talks to PG.biz about her career in games and where she had to leave e-commerce behind.
Its Heart Of Vegas Baby!
Heart of Vegas - celebrating 10 years at the top of its game
PG.biz speaks to Product Madness' Bryan Hurwitz and Joraynee Sarno about the 10 year anniversary of the studios' social casino game Heart Of Vegas
Major Milestone
Nekki celebrates 20 years of mobile gaming innovation after surpassing one billion installs
95 percent of installs are organic
Women In Games Series
Jam City’s Radostina Zhekova and Winnie Wen on UA creativity and the rise of female gaming audiences
In part two of their series exploring inspirational women working in games, Liftoff invites Radostina Zhekova and Winnie Wen to discuss user acquisition, creativity and more
Global Games Network
ByteBrew achieves 10,000 developers in its first two years
ByteBrew celebrates its second anniversary with the news that over 10,000 developers around the world are now active on its platform.
Catappult Smashes Global Records
Catappult achieves record-breaking $7.4m GMV and more than $240 ARPPU
Catappult the alternative mobile games distribution and monetisation platform hits record highs as it helps developers worldwide find new audiences and monetise more effectively.
Company Spotlight
Company Spotlight: Pingle Studio
Find out more about the global game development partner that brings projects to life for some of gaming's biggest brands
Speaker Spotlight
Speaker Spotlight: Dubai GameExpo Summit 2023: Christina Macedo of Ready Games
We get up close with the speakers at this week's Pocket Gamer event, live from Dubai
Company Spotlight
Company Spotlight: Tiny Kraken Games
Find out more about the innovative creators of original IP such as Merge Empress, Cube Battleship and Tower Archer
Company Spotlight
Company Spotlight: Sablo Studio
Find out more about the mobile developer and publisher behind such hits as Idle Construction 3D, Dig Tycoon and Oil Mining 3D
Company Spotlight
Company Spotlight: Narsun Studios
Find out more about this 200-strong company working at the edge of Game, blockchain, metaverse and digital twin development
Company Spotlight
Company Spotlight: Hazel Mobile
Find out more about this games and apps development studio with a 1.5 billion-strong community of mobile users
Company Spotlight
Company Spotlight: The Game Storm Studios
Find out more about this award-winning studio whose games have scored millions of downloads and attracted rave reviews
Now Hiring: Sunday
Sunday: Your Next Opportunity for a Career Leap
Looking for your next role in mobile games? Find out more about the company, culture and team at Sunday - the Hamburg headquartered publisher with a bold vision for the future
Company Spotlight
Company Spotlight: Finz Games
Find out more about Finz Games, the developer and publisher, based in Pakistan who've scored hits with their innovative sports and fighting games
Company Spotlight
Company Spotlight: Sunday
Find out more about Sunday, the hypercasual specialist, headquartered in Hamburg, Germany, responsible for titles including Cat Escape, Spinner Merge and Mr Pain
Clarity Commitment Collaboration
Navigating hypercasual through the changing landscape of mass-market casual games
From hypercasual to the future. Sunday's head of publishing explains why focusing on players is helping the company navigate the rapid evolution of the free-to-play market
Meet Madness Ventures
Meet Madness Ventures, the unique incubator programme from Product Madness
As Madness Ventures, the incubator programme for chance-based games, heads for its first anniversary, PG.biz speaks to Product Director Tali Tzukerman about the project's success
Tune Into Connected Tv
Get connected: How to leverage connected TV for growth - webinar
What new opportunities does Connected TV offer to app marketers? Hear from a panel of experts as they outline the tips tricks and best practice for making it work.
Women In Games
Zynga's Paula Neves shares her journey from psychology to mobile marketing
From a psychology major in Brazil to a Senior Product manager with Zynga in Montreal, Pocketgamer.biz finds out more about Paula Neves' journey in games
Next Level Hypercasual
It’s the end of an era in hypercasual - we can turn it into a new opportunity
Christoph Sachsenhausen, the managing director of Sunday, explains how the company is leveraging its success in a rapidly changing market
A Crazy Idea
Want expert help to make your next project awesome? Meet F2P CAMPUS
Spend two months in Spain developing your game surrounded by industry professionals
If You Build It No More
Lessons to be learned from the telecoms saturation in the late 2000s to counter mobile gaming’s latest market figures
How can game developers deliver growth in a mature market? Product Madness's Matt Labbat offers insight - from the earliest days of the telecoms market
Appointments
MWM promotes Rémi Thivolle to Chief Financial Officer
MWM, the publisher behind the AI-powered colouring app Color Pop has appointed a new CFO for its next phase of growth
Speaker Spotlight
Speaker Spotlight Seattle: Maintain UA and performance within the changing privacy landscape with Mark Menery of Dataseat
We get up close with the speakers at our upcoming Pocket Gamer Seattle event. Don't miss out!
Ten Million And Counting
Spinner Merge Live Ops: How Sunday is Driving the Game Straight to Ten Million Downloads!
As Spinner Merge sails past 10 million downloads, the team at Sunday explain how they are balancing and updating the game - and putting player experience first