Inside Track
Voodoo shares the secrets of hypercasual development at Paris HQ
The mobile publisher's real-world educational events have returned
Ad Asia
Adverty partners with Livewire to continue growth of in-game advertising across Asia Pacific
Brings Adverty's in-game ad inventory locally to Asia Pacific
It Could Be You
Yodo1 mobile game competition: enter today and win up to $1000
Cash prizes and coaching on offer to winning developers in gameplay, game design, music and monetisation categories
Lucky Ducky
Homa Games acquires Ducky Games
Acquisition will strengthen the publisher's position as a leader in idle arcade games
In-game Insight
How in-game ads have taken APPS to the next level
In the first of a new Knowledge Base series, in partnership with Anzu, PocketGamer.biz explores how APPS implementation of in-game ads reimagined the studio's monetisation
Download Now
A new report from Improbable explains how to iterate faster with continuous iteration and development
Expert advice, insights and solutions for releasing better quality multiplayer games at speed
Match Madness
Match-3 games drive almost $1 billion in consumer spend in Q3 2021
However, the popular puzzle genre is the fifth most popular sub-genre according to App Annie
Never The Twain
The importance of avoiding campaign overlap between ad types
Facebook Gaming highlights the importance of separating your approach to Automated App Ads (AAA) and Manual App Ads
Happy Holidays
What does the holiday season have in store for developers and publishers?
Fyber digs into the data for the holiday season to help us understand the opportunities coming up in 2021
Winter Wonder Lab
CrazyLabs launches the Crazy Winter developer challenge
Cash prizes and publishing deals on offer for new hypercasual hits
Sick Squid
'Squid Game' mobile games - what stuck?
There are hundreds of mobile 'Squid Games'. But what made it into the charts first, and why? GameAnalytics has the answers
Press & Go
Matchmade democratizes access to 9.2 million creators with self-service Express Campaigns tool
Partner with creators and get content live on YouTube in days
Crowd Goes Wild
US sports sim game downloads hit 23 million in Q3 2021
Madden leads the pack as sim games account for 78% of all sports game downloads
Meta Metaverse
There's more to the metaverse than Meta
As Facebook positions itself to become a pioneer of the 'next iteration of the internet', Adverty's Niklas Bakos busts some metaverse myths
Monetisation Mix
Anchor your game monetisation strategy around these 4 pillars
Meta Audience Network explores the key elements for developers and publishers who want diversify and add resilience to their monetisation mix
Mega Casual
3.5 billion hypercasual games downloaded in Q3 2021
Hypercasual games were the number one global genre in the third quarter of the year
By The Numbers
Pangle and Newzoo release The Mobile Game Genre Report
This first report focuses on mobile puzzle games
Such Great Heights
Cloud Games on Facebook Gaming: A Closer Look at Facebook Gaming and Gameloft’s Cloud Partnership
Facebook sits down with Gameloft to discuss cloud gaming
Mobile Games Index
Bagelcode and Socialpoint dominate new Mobile Games Index from adjoe and Statista
Data experts adjoe and Statista take a deep dive into the global mobile games leaders with the first edition of the Mobile Games Index
Hypercasual Hit Factory
Introducing PlayEmber - a new hypercasual heavy hitter
Join-venture between App Design Company and Boomhits is aiming to shake up the hypercasual games market
Shirt Sponsorship
How Plarium made esports sponsorship history with Natus Vincere
Plarium become the first mobile game developer to appear on an esports team uniform.
Diamond Geezers
Xsolla Diamond Club accelerates mobile games industry connections
Join Xsolla's Diamond Club for access to the world's leading conferences and mentoring from industry experts
Live And Online
Highlights from the 2021 Huawei Developer Conference
The highlights from the 2021 Huawei Developer Conference (HDC) are now live and online to enable developers and publishers to catch up with all of the keynotes
Advertising Intelligence
SocialPeta helps mobile development companies acquire users worldwide
Track and create new ad campaigns based upon the success of market leaders
Euro Billions
European mobile games companies generate almost $2 billion in Q3 2021
The top-10 grossing games represent nearly 9% of total consumer spend for the quarter
Business Time
Why Mamboo Games is making the leap from hypercasual to hybrid-casual
CEO Ivan Leshkevich talks about the studio's future as it focuses on hybrid-casual games
By The Numbers
Power in numbers: Improbable on why you should enable crossplay
A new report from Improbable highlights the value of crossplay in reaching the planet's 3.2 billion gamers
Idle World
How N3TWORK grew Idle Inn Tycoon’s revenue to $2 million in three months
The Idle Opportunity
Huawei Global
Register now for the Huawei Developer Conference
The mobile giant offers three days of insight and learning into the tech, tools and techniques for achieving mobile gaming success
Influencer Insight
How to step up your mobile game advertising with influencer marketing
HypeFactory explores the challenges and opportunities of working with influencers to build successful marketing campaigns
Square Go
Poland's second-largest game developer Ten Square enters China on its tenth anniversary
In just one week, Poland's second-largest game developer bought an Italian development studio, was granted a license to trade in China AND celebrated its tenth anniversary
Granularity Greatness
App Annie’s Game IQ gets smarter
New Game IQ update brings a whole new level of granularity for market sizing and growth strategies.
Brand Engagement
The power of brand injections in mobile games
From movies, TV shows and anime to fashion, sport and music - brands and IP can offer developers and publishers a whole new way to engage their audience
Fashion Sense
Zynga's High Heels hits one hundred million downloads
The hypercasual hit has had over one hundred million downloads in only 11 months attracting leading fashion house Kenneth Cole as a partner
Card Sharp
Murka to acquire solitaire development company Mobile Deluxe
Studio acquisition will diversify Murka's portfolio and provide the company with over one million daily average users
What's Next?
Get your holiday season all wrapped up
Discover ways to help grow your game downloads and increase your year-end sales
Inspiration Online
Mobile marketing is crucial for a successful app in the post-COVID-19 era
SocialPeta provides insight into global ad campaigns to help developers find their inspiration
Games Growth
Weekly consumer mobile games spend grows by 35% in Q3 2021
Emerging markets are contributing to the ongoing increase in consumer spend
In Play Insight
How mobile games can monetise to their full potential with In-Play
Admix's Chloe Cave and Natalia Pakhomova share their insights on how to make the most of brands' unprecedented focus on gaming
Open To Offers
The Offer Wall brings new opportunities for publishers and advertisers
Create more seamless monetisation
Transforming Brand Success
Top War Transformers brand integration sets new day one revenue record
The high profile brand integration from Hasbro, managed by Yodo1, pushed TopWar up the global mobile game charts
20 Years
G5 Entertainment celebrates 20th birthday with special campaign for players
Presents for everyone
Going For Growth
AppFollow update promises increased insight
New update to AppFollow toolkit for optimised app growth is live
We're Jamming
Cookie Jam Blast breaks $100 million in lifetime spending
Data from App Annie
Hyper Meets Casual
From hype to hyper to hybrid-casual
Voodoo talks about the birth of hybrid-casual
Speaker Spotlight
DappRadar's Skirmantas Januškas on the blockchain game explosion
Find out more at Pocket Gamer Connects Digital #8
Speaker Spotlight
PeopleFun's Jason Leary on the rise of integrated storytelling, highly polished theming and vanity collectables
Find out more at Pocket Gamer Connects Digital #8
Hypercasual Help
Run of Life indie dev Tarek Mongy on how to have a hypercasual hit
Tarek Mongy explains how working with Voodoo helped him create more successful games
Inclusive Collective Professional
Join the Xsolla Diamond Club for access to the industry's best
Plus get a free ticket to PocketGamer Connects Digital #8
Executive Appointment
Homa Games appoints new chief operating officer
Ambitious hypercasual publisher promotes Julien Bourhis after 18 months as VP Operations