Anniversary Celebrations
Nine years of Seekers Notes and 43 million downloads across 195 countries
Seekers Notes core producer Anastasiia Vorobeva on keeping competitive in the hidden object genre and the impact of community
Big Moves
Nazara’s $100m M&A war chest takes India’s largest games company global
CEO Nitish Mittersain on why Nazara could invest even more in deals and his ambitions of growing the company to a $10 billion valuation
Interview
"Jordan's talent pool offers significant potential for growth and innovation"
Chickmania Entertainment head of studio Mustafa Swiedan discusses the company's new initiatives, cross-platform aspirations and MENA challenges
Turning Up The Heat
US judge finds Google guilty in landmark search and advertising monopoly case
It’s not just you. Yes, Google did create, and is running an illegal monopoly on search and advertising
Bungie Breakdown
Is Destiny Mobile to blame for Bungie’s fall from grace?
Insiders are coming out of the woodwork to portion blame within the troubled giant
Interview
"Cross-platform games are the future of gaming"
Mad Hook Games CEO and co-founder Hazim Al-Hanbali discusses shifting mobile game mechanics and the challenges of finding talent
Data Intel
The future of mobile market intelligence
A look at the state of the data sector and why visibility is set to be a key challenge for generating accurate estimates
Industry Insights
How to survive 10 years in the games industry while failing
Bigfoot Gaming co-founder and CEO Joao Batista on how his team spent a decade to make its first successful game and offers advice on how you can do the same
Battle Royale
Celebrating seven years of Garena Free Fire's success
Free Fire's global marketing lead, Cindy Chen talks to us about what has kept the game going over the past seven years
App Intelligence Magic
AppMagic’s CEO on raising $3m, market intelligence price wars, and ad revenue estimates
PocketGamer.biz speaks to Max Samorukov about the state of market intelligence and its plans for the future
Interview
"Navigating the MENA region's funding landscape specifically in Saudi Arabia has been quite promising"
Starvania Studio CEO and co-founder Meaad Aflah discusses her studio's latest project and the opportunities and challenges facing Saudi Arabia's games industry
Attack Of The Clones
Clones and how to combat them: Examples from the games industry
Futura Digital delves into the world of clones and what legal action developers can take
Awards Season
BAFTA's Tara Saunders on mobile gaming's awards snub and how the event is evolving for 2025
BAFTA's chair of the games committee discusses the importance of the awards as entries for the 2025 edition open
Live Service Look
Digital Extremes CEO believes "terrified" game makers drop live service titles too soon
Warframe is still in service after 11 years and continues to expand to new platforms
Interview
"It is crucial that investors recognise the importance of investing in and believing in the local industry"
Raheebeen Studios founder Ahmed Alshaikh talks about the funding opportunities and efforts to support local developers in the KSA
Monetisation
Best practices for in-game shops: How to convert players into spending
An excerpt from Balancy's new digital book 'Best practices for in-game shops'
Monetisation Design
Fundamentally Games' Oscar Clark on designing long-term games revenue
The Fundamentally Games CEO breaks down the best practices of monetisation design
Women In Games
PLAYSTUDIOS’ Ravid Sela on the importance of data-driven decisions in ad monetisation
As part of Liftoff's Women In Games Series, PocketGamer.biz speaks to Ravid Sela, Ad Monetisation Manager at PLAYSTUDIOS.
Stories To Tell
How Netflix Stories drives new fans into the streaming giant's TV shows
Netflix Stories director of story Sarah Springwater shares details on the platform's interactive fiction games and how they engage fans and new players
Interview
"The golden opportunity in Egypt is its talent pool"
2024 Studios co-founder Ahmed Najeeb discusses what his studio is up to and the opportunities and challenges facing Egypt's games industry
Hypercasual Web3
“Hypercasual might be dead in web2 but it’s a money pit in web3”
CEO of Mirai Labs Corey Wilton discusses bridging the gap between web2 and web3 games and how hypercasual may be the key
Smashing Sales Strategies
Super Smash Bros. creator Masahiro Sakurai warns of market research producing "average and mediocre" games
"Targeting isn’t as reliable as people claim, and market research is based on past results"
Mobile Marketing
Why attribution and marketing mix modelling aren't delivering results for games marketers
Incrmntal CEO and co-founder Maor Sadra delves into the mobile marketing landscape and analyses privacy challenges and solutions for campaigns
Legal Advice
Tax benefits for IT and games developers
Futura Digital co-founder Alexandra Kurdyumova and associate Roman Motorin delve into tax relief options for developers
Mobile Mavens
Mobile Mavens: Are games able to capitalise on cultural sporting moments?
Our Mavens share their thoughts on how sporting events can benefit the wider games industry
Interview
Naphora Games Group co-founder on incubating developers and why the next generation will focus on smaller teams
"The games market is rapidly changing, with many unpredictable trends, making long-term projects riskier and more costly"
Pgc Helsinki
Isabel Davies: EU’s Digital Fitness Fairness Check could cause "big overhauls" in 2025
The regulation of free-to-play is a complex topic due to its ever-changing nature, but next year’s check could really change the game…
Web3 Wins
What mobile game makers can learn from web3 and blockchain
Isn't it time that mobile gave web3 a break? Andy Adams, head of business development at Stardust spells out where web3 is winning and where mobile can learn, unite and prosper
Transforming Trends
Live ops, hypercasual and artificial intelligence: Keeping up with the trends in 2024
The games industry moves fast, but brand collabs can still be the way to go with careful planning
Indie View
"The joy of seeing people play your games and appreciate your work makes it all worth it": Lucid Labs discuss indie development
Lucid Labs came 2nd at the Very Big Indie Pitch in Dubai - we discuss their road to the Big Indie Pitch
Mena Insight
"To get to any audience you have to be aware of their cultures and Africa is a place of many ancient cultures"
AN Games founder Ahmed Fawzy on the company's work within MENA, new initiatives and future plans
Direct To Consumer
The Future of Gaming: Transitioning to D2C with cutting-edge payment solutions
Discover how Direct-to-Consumer is transforming the gaming industry in our exclusive interview with Sebastian Totté, Noda's Head of Gaming
Super Sakurai
Super Smash Bros creator Masahiro Sakurai warns that game updates "won’t mean anything" without a strong base game
Sakurai believes that game development shouldn't be about fixing everything with live ops later
Epic's Warzone
It's game (back) on: Apple have waived through Epic’s App Store submission. For now…
Though after an apparent change of heart over the weekend Apple MAY still require changes to Epic's App Store if it's ever to see the light on iOS
Interview
Babil Games' CEO Ghina Al-Sharif on leading the company, effective localisation and MENA challenges
We talk emerging technologies, such as AI, and the importance of maintaining a company culture
Gotta Play Them All
I played Pokémon Go for 365 days… And it's still only Niantic’s second-best game…
PG.biz's Aaron Astle goes in deep on Pokémon Go to mark its eighth birthday, and finds a game that still has plenty of room for improvement
Mobile Moments
"Without a shadow of a doubt the launch of both app stores that year was game-changing"
AdInMo's COO Joanne Lacey reflects on the early days of mobile and delivers her pick of its biggest breakthroughs
Interview
"As an industry, we need a success story - a studio that achieves a major hit that captures widespread attention"
FitNot Games founder Abdallah Elshabrawy on the African games market and the region's latent potential
Mavens
Mobile Mavens: The industry wades in on sexist ads, aiming to “drive meaningful change”
Our industry experts discuss why sexist ads are being created and what we can collectively do to combat them
Interview
Spoilz CEO Musab Almalki on exploring AI in game development, MENA growth and funding challenges
"There's a discernible shift towards mobile gaming, with players increasingly seeking high-quality, localised content."
Women In Games
Navigating privacy and boosting one of mobile’s biggest hits: Miaomiao Li on her work at Rovio
As part of Liftoff's Women In Games Series, Pocketgamer.biz speaks to Miaomiao Li, Performance Marketing Manager at Rovio.
Growing Catalogue
"Games are a long-term bet for Netflix"
VP of External Games Leanne Loombe discusses the entertainment company's plans for its games division
Treasure Hunt
Bringing real life adventure to mobile with augmented reality game Swords
Future House Studios' Adam Sidwell shares development challenges and vision for the fantasy mobile title Swords, featuring real life treasure hunting and grand prizes
Fragmentation
The great divides of the global games industry
Raptor’s Rana Rahman explores the increasing sense of fragmentation in the video games industry and what impact resisting that reality could have
Pgc Helsinki
Fingersoft CEO Jaakko Kylmäoja on how "the best game required the best environment"
Speaking a Pocket Gamer Connects Helsinki 2023, Kylmäoja highlighted Fingersoft’s office culture as one of its most important strengths
Interview
UMX Studio CEO Ali Alharbi on their upcoming game, company expansion and MENA opportunities
"The quest for experts, the uncharted terrain of an emerging industry - these are riddles awaiting solutions"
Browser Breakthrough
"It's hard to distinguish from a native experience. And all at the click of a button"
Raf Mertens, CEO of CrazyGames on their new browser-based tech, offering multi-player experiences with zero installation required
The Next Level
Ironhide co-founder Pablo Realini talks Kingdom Rush 5 and premium's place in 2024
"When designing your monetization strategy you can’t be too greedy and compromise the game you have set out to create"
Interview
"Our mission is to challenge stereotypes and provide a platform for African voices in the gaming industry"
Eyram Tawia, CEO and co-founder of Leti Arts shares his vision for the evolution of the games sector in Africa
Interview
Steer Studios CEO Yannick Theler on Grunt Rush, MENA region growth and a new console division
"We aspire to develop a diverse range of games across various platforms, including consoles. In fact, we started building our console division at the beginning of this year"