Revenue Racer
Zynga’s CSR 2 celebrates 10th anniversary with 530m cars collected
AppMagic estimates suggest $859.3m has been generated in lifetime player spending
Company Profile
NaturalMotion Games
Website
www.naturalmotion.com
About
NaturalMotion is a leading game technology and development company based in Oxford, London, (England) and San Francisco (California). The company's award-winning euphoria engine is a breakthrough in real-time character animation.
Accolades
Articles featuring NaturalMotion Games
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Uk Best Of 2026
The Top 50 UK Game Makers of 2026
The UK movers and shakers of the last 12 months revealed!
New Games
New release roundup: Borderlands Mobile, Netflix Playground, Sea of Stars, and more
We highlight the latest new games that have broken cover over the past week
Out Of Nowhere
Zynga launches Borderlands Mobile on the App Store
Free-to-play mobile game appears to be developed by NaturalMotion
Uk Best Of 2025
The Top 50 UK Game Makers of 2025
The UK movers and shakers of the last 12 months revealed!
Layoff News
Zynga subsidiary NaturalMotion facing layoffs in the UK and US
NaturalMotion does not expect any service disruptions for players during the transition and will support affected employees
Week That Was
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Five New Games
New release roundup: The best new mobile games from RPG roguelikes to a Star Wars surprise
We highlight five new games that have broken cover and are all set to do big business
Out Now!
A galaxy far, far away… Why Star Wars: Hunters took six years to hit the target
Upon the games release, we get the inside story on the long awaited game from Zynga’s executive vice president Yaron Leyvand
Hunters Is Here
Zynga’s Star Wars: Hunters launches globally today after three years of delays
The intergalactic franchise’s latest video game lands across Earth for fans on Nintendo Switch and mobile
Gdc Highlights
What Epic's State of Unreal 2024 really means for mobile
Epic's Unreal Engine 5.4 reveal showed only the tip of the iceberg of what Epic are intending to pull off in the coming year
Inclusivity
Zynga's Virtual Diversity Platform encourages inclusivity in gaming
Zynga studio NaturalMotion has created Access All Areas, a virtual studio to encourage diversity in games
Use The Force
Zynga reveals more details of cross-platform shooter Star Wars: Hunters
Will be the company's console debut
Xplatform Play
Zynga’s plan to accelerate growth in 2021
COO Matt Bromberg on the road ahead
Remote Working
Remote Working: How NaturalMotion’s Tobi Fink is marketing CSR Racing from home
In the first weeks of Covid-19 most of the team has experienced greater productivity than in the office.
Brum Brum
Zynga expands NaturalMotion with new Birmingham studio
Will focus on racing games
Pedal To The Metal
Tag Games partners with NaturalMotion to support CSR Racing 2
Company is also looking to double its workers by end of 2019
Speak Up
Tencent, Zynga and Natural Motion set to speak at India Games Developer Conference 2018
Activision, Ubisoft and Avalanche Studios also to feature
Vroom
NaturalMotion’s CSR Racing 2 speeds past 73 million installs
The drag racing title has also hit the top spot for grossing in over 120 countries
Va Va Voom
NaturalMotion VP on the importance of live ops as it rolls out CSR Racing 2 Legends update
"The reason people are loyal to the game, to the brand and to NaturalMotion is that we continue to support that player base throughout the year"
High Reward, Higher Risk
The dangerous allure of F2P mobile Star Wars games
Playing Russian Roulette with a poisoned chalice?
Think For Yourself
NaturalMotion's Julian Widdows on creating an independent thinking culture at the studio
Looking for emotional intelligence and curiosity in new staff
Mixing Messages
How a new AR mode could extend CSR Racing 2 from game into petrolhead status symbol app
The whole world’s a garage
Office Closure
Zynga to close NaturalMotion Oxford office
Staff to be either laid off or moved to London and Brighton offices
One For All
Zynga apologises to CSR Racing 2 players over setting random prices for the same car
Some players paid up to $34.99, while others scored the car for $4.99
Jobs News
NaturalMotion’s head of talent acquisition Peter Lovell returns to Jagex
Leaves Dawn of Titans outfit after two years
New Dawn
NaturalMotion taps EA Red Crow GM to head up Dawn of Titans development
Jeff Hickman joins as Senior VP of Action Strategy
Winding Down
NaturalMotion winding down commercial tech licensing business for third-party developers
Focusing on live operations and new game development
Amicable Parting
NaturalMotion co-founder and CEO Torsten Reil leaves after 15 years
Time for a break
Just Do It
Were the 21 months Dawn of Titans spent in soft launch a waste of time?
As the game cooked, the market moved on
Porsche For All
CSR Racing 2 to be the first non-EA mobile game to feature Porsche cars
NaturalMotion jumps on the open licensing
Racing Ahead
NaturalMotion on how it made CSR 2 the number 1 racing game of 2016
Julian Widdows talks culture and vision
The Charticle
How did the launch of Dawn of Titans compare to CSR Racing 2?
According to App Annie and Apptopia
Iap Inspector
How does Dawn of Titans monetise?
IAPs from the players' perspective
A Natural Move
Rovio COO David Byrne flies the nest to join NaturalMotion as new COO
Overseeing operations in all its studios
Titans Dawn
Updated: Dawn of Titans launches worldwide after almost two years in soft launch
Never thought we'd see this day
Mobile Titans
A new Dawn for Zynga? NaturalMotion's CEO on the long road to the launch of Dawn of Titans
It's been years in the making, so is Dawn of Titans the turning point for Zynga?
Dawn Finally Breaks
Zynga will finally release Dawn of Titans during the Christmas holidays after 20 months in soft launch
Publisher gears up for big UA push for long-awaited title, but doesn't expected significant impact on Q4 financials
The Longest Night
Forget CSR Racing 2: Dawn of Titans remains the defining factor in whether Zynga's $527 million acquisition of NaturalMotion will be viewed a success
The wait continues
Times Move On
Why CSR Racing 2 won't be the hit Zynga needs
Vladimir Funtikov explains
Fast Forward
Shifting gears: the making of CSR Racing 2
GM Julian Widdows on making racing social
Iap Inspector
How does CSR Racing 2 monetize?
IAPs from the players' perspective
From 2012
Flashback Thursday: CSR Racing's success demonstrates sophisticated monetisation but where's the gameplay?
Chassis unbalanced
Pole Position
Hall of Fame: NaturalMotion's Torsten Reil on an exciting future of new genres
It all started with Elite
All In Hand
Keep calm and carry on racing: Zynga VP Chris Plummer now leading CSR Racing dev Boss Alien
Boss Alien in safe hands
What's Next?
Updated: With CSR Racing 2 still in soft launch, studio boss Jason Avent leaves
Boss Alien loses boss
Prepare Your Engines
How to get a job at UK super developer NaturalMotion
CSR2 GM Julian Widdows reveals all
One We Made Earlier
Flashback Friday: Pedal to the metal: The making of CSR Racing
Jason Avent on the creation of a freemium sensation
No(t Much) Comment
NaturalMotion excited but tight-lipped over anticipated release of Dawn of Titans
Torsten Reil plays with a straight bat
Parent Trouble
NaturalMotion QA team feels the pain of Zynga job cuts
QA department is hit