Savvy Games Group and Merak Capital partner to boost Saudi Arabia’s games ecosystem
| Date | Type | Companies Involved | Size |
|---|---|---|---|
| Mar 3, 2025 | partnership | Merak Capital Savvy Games Group | Not disclosed |
Savvy Games Group has partnered with Investment firm Merak Capital to help grow the video games ecosystem in Saudi Arabia.
The partnership builds on Merak Capital's $80 million gaming fund to support the Kingdom's esports sector. The fund is overseen by the National Development Fund, the Social Development Bank, and the Saudi Esports Federation.
The collaboration with Savvy aims to support game startups with funding, industry connections, and expert guidance through Merak's Exel Gaming Accelerator and Savvy’s industry network.
Savvy said the joint effort will also help developers expand internationally and connect them with investors and industry leaders to drive long-term growth.
“Realising the vision"
“We are delighted to partner with Merak Capital on a collaboration that will enable Saudi Arabian entrepreneurs in games and esports to have better access to strategic counsel and guidance, industry expertise, and global networks," said Savvy Games Group chief of staff Amr Sager.
“This partnership is also a great example of how domestic stakeholders are joining forces, in realising the vision of the National Gaming and Esports Strategy, to build a robust games ecosystem where everyone – from developers and entrepreneurs to players and communities – can thrive.”
Merak Capital founder and CEO Abdullah Altamami added: “Our partnership with Savvy Games Group is built on a shared vision: developing a thriving games ecosystem that empowers both emerging startups and established developers.
“By combining Savvy’s industry expertise and initiatives with Merak Capital’s investment and acceleration capabilities, we are creating an environment where games companies can access the right resources, scale effectively, and contribute to the region’s growing impact on the global gaming industry.”
Exel Gaming Accelerator is now accepting applications from game startups seeking mentorship, funding, and strategic support. The application deadline is February 16th, 2025.
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