Outfit7's aim to take characters from its Talking Friends line-up and turn them into internationally recognised icons is well detailed the firm's TV, film and book deal with talent agency William Morris Endeavor a step along that path.
But while Talking Friends might not yet compete with Angry Birds in terms of merchandise and tie-ins, Outfit 7 can boast a comparable number of downloads, hitting 225 million across iOS and Android.
Talking numbers
That's up from the 100 million the firm registered back in April, with company chairman Narry Singh claiming the second hundred million has come "twice as fast as our first hundred".
Outfit7 doesn't go as far as to break down the total between platforms, but the firm now boasts 60 million monthly active users (MAUs) across its line-up, with downloads currently growing at around 20 million a month.
That's a userbase that's resulted in the firm expanding its roster of employees to 40, with offices across Silicon Valley in California and Slovenia adding to Outfit7's HQ in Cyprus.
Outfit7 outreach
Next up for the publisher, however, could be a move to reach out to third party studios.
"We're at a point of inflection where were at a meaningful critical mass," concluded Singh.
"Distribution on our network is becoming powerful and it could be something that we could provide to third-party developers. That is the significance our milestone."
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Metacore's Teppo Soininen: “Anybody who has put a game into soft launch knows there’s still plenty of space for f*ck ups.”
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Xbox Games Showcase / [Redacted] Direct | Jun 9th | |
PC Gaming Show 2024 | Jun 9th | |
Steam Next Fest: June 2024 Edition | Jun 10th | |
WN Conference Istanbul 2024 | Jun 11th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
ESI London 2024 | Europe | Jun 13th |
Indie Dev Play 2024 | Europe | Jun 14th |
Popular Stories
as
Feature
Jun 3rd, 2024
May 2024 mobile game charts: Brawl Stars peaks, Supercell rises, and Dungeon & Fighter Mobile’s big China launch
Interview
Jun 5th, 2024