About Ua
Matej Lancaric shares his tough love UA strategies, ATT response and more
Suggested UA channels include Meta, TikTok, Google Ads and others, while Facebook gets short shrift
Acquivision Blizzard
CMA extends the deadline for Microsoft / Activision-Blizzard investigation
The group requires more time to decide if the UK should approve the deal
Stocks
Apple’s market value dropped below $2tn over Christmas. What’s gone wrong?
Apple’s stock price has taken a battering and the previously untouchable giant of smartphones has an uncertain 2023 ahead
Fairy Tales
Pokémon Go announces Twinkling Fantasy Event
The event will highlight the game’s roster of fairy and dragon types
Streaming
Nvidia GeForce NOW comes to cars with auto maker partnership
Nvidia’s game streaming service is coming to cars, in partnership with manufacturers such as Hyundai
The Fashion Metaverse
H&M launches a new game within metaverse platform Roblox
The game was created by British metaverse studio Dubit
Genshin's First-ever Exhibition
Genshin Impact hosts its first art exhibition with life-size characters
The Paris-based exhibit features more than 16 original pieces of concept art
Skyrocket Your Business
Take your business to the next level in 2023 with Steel Media!
Ready to propel your business to the next level? See how working with Steel Media can help you achieve your goals this year!
A Year At Homa
Victor Vielliard reflects on Homa’s "landmark" 2022, from 1 billion downloads to 20 new games
Social media milestones, game installs, funding and more highlighted in LinkedIn post
Collaborations
World of Tanks: Blitz continues collab spree with Terminator 2 in-game event
Hot off the back of their holiday event, World of Tanks: Blitz are offering another collab event based around the Terminator 2 movie
Trouble For Mages?
MAGES chairman and director steps down following $4.7 million loss
Chiyomaru Shikura will take an executive producer role within the company
Revenue
Genshin Impact surpasses $4bn in lifetime revenue
Genshin Impact hits new revenue highs, bringing in over $4bn of revenue within two years of launch
Aiming For Acquisition Approval
The list of nations approving Microsoft’s Activision Blizzard acquisition grows
Among the approving nations are Brazil, Serbia and Chile
Chinese Market
TikTok developer ByteDance makes additional layoffs
New layoffs run in the hundreds and are across various divisions including gaming
Ftc Vs Microsoft
Are the FTC and Microsoft talks at a standstill?
The FTC have sued to block Microsoft’s acquisition of Activision-Blizzard, but no “substantive” settlement talks are underway
Company Culture
Blizzard’s end of year roundup pledges greater culture change
Mike Ybarra’s end of year roundup pledged more culture change from Blizzard and a ‘player first’ approach
Racing To Mobile
Game Freak to rerelease Pocket Card Jockey on Apple Arcade
The game was previously released for mobile devices in Japan in 2014
Are Tencent’s Troubles Over?
Tencent predicted to bounce back in 2023
2022 was a turbulent year for the tech giant, but analysts forecast that Tencent will rebound
Advertising
Frameplay’s Cary Tilds on intrinsic advertising and measuring interaction
Monetization in mobile has often been contingent on advertising, but companies like Frameplay are placing their bets on a new way, intrinsic advertising
Esports
PUBG Mobile tops battle-royale eSports charts for 2022
A number of mobile or cross-platform titles made up the Top 5 for battle-royale eSports in 2022, suggesting emerging trends
Snapping Up Players
Marvel Snap surpasses 30 million downloads
The game hit the milestone less than three months after its launch
App Stores
Is Tim Sweeney hinting at the return of Fortnite to iOS?
A cryptic tweet from Epic CEO, Tim Sweeney, may hint at the return of the battle-royale game Fortnite to iOS
Game Closure
Bravely Default: Brilliant Lights to shut down in February
The Square Enix spin-off launched in January 2022
Regulation
China lifts licencing freeze with 44 new approved international games
Chinese regulators granted 44 licences for international games to be distributed in the country, including to major corporation Tencent
Bigger And Better
Our biggest event to date is coming up this month – now’s your time to get involved!
Pocket Gamer Connects London is shaping up to be our biggest event yet. Join us at this record-breaking event January 23 - 24!
2022 Highlights
2022 In Review – December’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Time for December
Winning At Esports
What do mobile eSports games need to do to win?
eSports are on the rise and with mobile gaming taking the lead they're certain to take over there too. But what does a mobile eSports games need to succeed?
2022 Highlights
2022 In Review – November’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Let's look back to November
Future Gazing
The ubiquity of mobile gaming: why more platforms are getting on board
As the global games market grows, what are the trends that are shaping the future? AudioMob peers into the crystal ball and highlights the opportunities for developers
2022 Highlights
2022 In Review – October’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Here's October…
2022 Highlights
BIG Stories of 2022 - Unity, ironSource, Applovin' and mobile's biggest merger
AppLovin’s attempt the scupper a planned acquisition turned it into one of 2022's biggest mobile news stories
2022 Highlights
2022 In Review – September’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Time for… September
Event Latest
Introducing 2023's first game industry event in Istanbul
The Mobidictum Network Istanbul takes place on January 13, giving networking opportunities to developers, publishers and more
2022 Highlights
2022 In Review – August’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. This time, it’s August
Views Week
Week in Views - What caught our editorial eyes in the last seven days
The Pocketgamer.biz team reflect on closures and censorship
2022 Highlights
2022 In Review – July's Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. It's time for July
2022 In Review
2022: The Games Market In Numbers
Newzoo estimate that the games market will have generated $184.4 billion in 2022 marking a fall of 4.3% year-on-year
2022 Highlights
BIG Stories of 2022 - How the massive Microsoft/Activision-Blizzard gaming acquisition came under fire
The acquisition may have been largely due to Activision Blizzard’s mobile offerings, but one franchise in particular prompted Sony to intervene
Women In Games
Harriet Hughes, the CMO of Playstack, on the appeal of the games industry and what makes it unique
"This industry never fails to inspire and influence me"
2022 Highlights
2022 In Review – June’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Here's June
Women In Games
Linda Rendel of Massive Miniteam on why she thinks the industry is changing for the better
"People demand better working conditions and say no to crunch."
2022 Highlights
BIG Stories of 2022 - The rise of mobile in new nations
2022 has seen major shifts in the mobile gaming industry, amongst them new markets and nations are rising or coming into vogue. Let’s take a look at the one to watch come 2023.
Women In Games
Ana Bogacheva of Xsolla on being taken seriously as a female in the games industry
The Business Development Manager says that " it was an even more significant challenge to convince myself I was as professional as my male colleagues."
2022 Highlights
Mobile Mavens: The 2022 Wrap!
Our posse of industry experts tell us their highlights of 2022
2022 Highlights
2022 In Review – May’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. And now… May
2022 Highlights
BIG Stories of 2022 - The rise and fall of China’s mobile market
The world’s biggest mobile-first market saw a tumultuous year
Women In Games
Carla Arnal of Taproom on the importance of professional communities to women in gaming
The UX/UI Designer says that she has been lucky in her own experiences of the industry
2022 Highlights
2022 In Review – April’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. This time, it’s April.
Women In Games
Dubit's Stephanie Whitley "There’s a lack of representation in leadership roles among women"
The Chief of Staff at Dubit talks about knowing your own worth and trusting your instincts
2022 Highlights
2022 In Review – March’s Best Bits
As the year draws to a close, we take a look back with our pick of the stories that shaped the last twelve months. Time for some March action