As the first conference in America devoted exclusively to the present and future of smartphone and tablet gaming, Mobile Gaming USA will bring together many of the most influential names in the industry under one roof for a uniquely intimate event.

Discussing the Cross-Platform conundrum – Developing and publishing cross-platform games allows audiences the ability to play your games on their smartphone and tablet devices with a single login. The question is how to determine if the costs of innovation will ultimately outweigh the benefits. Join our experts as they analyze their forays into cross-platform and discuss why they decided that going cross-platform was a necessity towards growing their gaming businesses.

Monetizing Freemium mobile games - The rise of the FTP model in mobile gaming is making revenue from in-game purchases and virtual goods essential to your bottom line. Make sure your business understands the best practices necessary to engage your FTP audiences as a means for growing the virtual goods markets of your games and increasing their revenue opportunities.

Expanding your international market penetration – With analysts predicting that 90% of online and mobile gaming revenue will be coming from Asia and Europe by 2014, understanding your options for international distribution and localization in the smartphone and tablet market is vital to the long term success of your business. Are you ready to take your games global?

Understanding your mobile gaming audience – Is your business utilizing player behavior analytics to market and monetize your mobile games more effectively to target audiences? We’ll break down the key analytics in smartphone and tablet gaming to tell you more about your audience and what you can do to keep them engaged in your games for the long haul.

Analyzing the future of smartphone and tablet gaming – From the development of location-based games to the emergence of HTML5, smartphone and tablet gaming as we know it will be changing rapidly over the coming years. Find out what the future holds as innovators from across the industry discuss the mobile gaming issues you need to understand now in order to stay ahead of the competition in the future.